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S4E23 - CRO isn’t just for marketers with Kelly Wortham
Manage episode 432202009 series 3266320
İçerik Rommil Santiago's Experiment Nation tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Rommil Santiago's Experiment Nation veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
Kelly Wortham dropped some serious knowledge bombs in our recent Experiment Nation chat. Here’s what stood out: - CRO isn’t just for marketers: Lawyers, project managers, even developers can thrive in this field. It’s all about a love of learning and adaptability. - Don’t underestimate the power of mentorship: Kelly has THREE mentors, each focusing on different aspects of her career. Find your own advisors to help you grow! - Certifications are nice, but experience trumps all: While CXL is great, hands-on testing platform experience is the real deal. - UX psychology is CRUCIAL: Understand your users’ motivations and behaviors to create truly effective tests.
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