Why you need a strategic POV on your CX

Experience Strategy Podcast with Stone Mantel

İçerik Aransas Savas & Dave Norton, Aransas Savas, and Dave Norton tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Aransas Savas & Dave Norton, Aransas Savas, and Dave Norton veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.

1+ y ago 36:26

MP3•Bölüm sayfası

On today’s episode of Experience Strategy Podcast, hosts Dave Norton and Aransas Savas will prove to you that your business needs a strong strategic POV on your customer experience in order to thrive. Listen in to hear how brands like @Apple, @W Hotels, and @Best Buy’s Geek Squad used a compelling experience POV to innovate and drive business success.

KEY TAKEAWAYS

- One of the key elements of an experience strategy is a point of view statement.
- The POV statement describes the near future needs of your customers and how your company is going to dedicate resources to meet those needs in a unique and compelling way.
- There are a variety of ways to create a POV statement including a declarative statement, an insight statement, a story, a theme, and a comparison.
- Once you have the statement you can begin to build frameworks that help your organization to make better decisions regarding experience

95 bölüm

#MBA #Business #Aransas Savas & Dave Norton #Aransas Savas #Dave Norton #Experiencestrategy #Professionaltraining #Businesscoach