Enter the Entrepreneur: Holly Daniels Christensen, CEO and Founder of Dune Jewelry Co.

Eight by Kate

Kate and Bella chat with entrepreneur, Holly Daniels Christensen, CEO and Founder of Dune Jewelry Co.
Can you go from crafting at your kitchen table to a multi-million-dollar business? As CEO, Holly Daniels Christensen has proved – yes! Using grit and the actual sand beneath her toes, that’s exactly what this entrepreneur has done.

The founder of Dune Jewelry left home at 15 years old, and never looked back. She held a variety of jobs with stints as a zookeeper, pharmacy technician, promotional model, bartender, cellphone, car and cruise salesperson. She also spent 14 successful years as a top agent in Boston’s highly competitive real estate market.

This unique bootstrap entrepreneur who proved she was unafraid of hard work was voted 2016 Woman-Owned Business of the Year for Massachusetts and New England by the Small Business Association (SBA). In 2018, Inc. magazine honored Dune Jewelry as No. 2590 on its 37th annual Inc. 5000 List which is the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most dynamic segment—its independent small businesses. Currently, Dune Jewelry is the one-and-only experiential jewelry brand in the world.

It all started in 2007, when this self-taught jewelry designer began making beach sand jewelry for friends and family at her kitchen table, then officially launched Dune Jewelry full time in 2010. Now, Dune employs a team of 25 people working in a 3,100 square foot studio space in Hyde Park, Massachusetts. Dune continuously fills orders for over 600 retail partners worldwide while their thriving e-commerce website focuses on selling personalized Experiential Jewelry that captures their customer’s most cherished memories. Additionally, Holly has created an exclusive Sandbank that holds over 5,000 sands and earth elements gathered from iconic and memorable locations around the globe which customers can select from to customize their jewelry.

Holly is an advocate for giving back to the community and is proud to spearhead many fundraisers each year for non-profit organizations such as SMILE Mass, Joslin Diabetes Center, and the Association to Preserve Cape Cod. In addition, Dune often donates a portion of their sales throughout the year to various charities such as the global relief organization All Hands and Hearts, the Surfrider Foundation and the P.A.W.S Project.

Currently, Holly is hosting “Kitchen Table Talks” a 30-minute live show on Facebook and Instagram, where she shares updates on current events, favorite recipes, funny happenings and style hacks along with information on Dune’s new brand collaborations and designs in development.

Holly lives in Walpole, Massachusetts with her husband Eric, their two daughters Alexa and Lyla, and their rescue pup, Earle. She is dedicated to creating a future that motivates people to understand that continued hard work and perseverance is a direct path to success.

Follow Holly Daniels Christensen on her personal Instagram: sandy__hands

For more information on Dune Jewelry visit, www.dunejewelry.com

Follow Dune Jewelry on social media:

Instagram: DuneJewelry

Facebook: www.facebook.com/dunejewelry​

Twitter: @dunejewelry