Artwork

İçerik CreatorIQ tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan CreatorIQ veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
Player FM - Podcast Uygulaması
Player FM uygulamasıyla çevrimdışı Player FM !

152 - Vivienne Walsh, Marketing Strategy Consultant, Meta, VISA, Uber

38:34
 
Paylaş
 

Manage episode 453521808 series 3507373
İçerik CreatorIQ tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan CreatorIQ veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.

In Ep. 152 of Earned, CreatorIQ CMO Brit Starr sits down with Vivienne Walsh, a marketing strategy consultant who previously led at powerhouse brands such as VISA, Meta, and Uber. To start, we dive into Vivienne's inspiring journey from Ireland to Australia and California, and her strategic roles with industry giants such as McDonald's, Nestlé, and Unilever. Vivienne shares invaluable insights into brand perception and consumer engagement, drawing from her time at Uber during its IPO journey, and her pivotal roles in brand transformation at VISA and Meta. We learn about aligning brand strategies with customer-centric experiences, the critical role of data and insights in driving brand growth, and the art of creator partnerships that breathe life into brand narratives. Vivienne underscores the importance of trust and empowerment for collaborating in the workplace. To close the show, Vivienne shares some of her favorite Irish phrases capturing the essence of personal and professional growth.

In this episode, you’ll learn: 1. How adaptability and cultural insights are crucial in global brand transformation 2. Why data-driven strategies and consumer-centric approaches significantly influence brand perception and growth 2. How creator partnerships enhance brand narratives by fostering cultural connections, emphasizing trust, and showcasing innovation in branding

Connect with the Guest:

Connect with Conor Begley & CreatorIQ:

Follow us on social:

  continue reading

164 bölüm

Artwork
iconPaylaş
 
Manage episode 453521808 series 3507373
İçerik CreatorIQ tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan CreatorIQ veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.

In Ep. 152 of Earned, CreatorIQ CMO Brit Starr sits down with Vivienne Walsh, a marketing strategy consultant who previously led at powerhouse brands such as VISA, Meta, and Uber. To start, we dive into Vivienne's inspiring journey from Ireland to Australia and California, and her strategic roles with industry giants such as McDonald's, Nestlé, and Unilever. Vivienne shares invaluable insights into brand perception and consumer engagement, drawing from her time at Uber during its IPO journey, and her pivotal roles in brand transformation at VISA and Meta. We learn about aligning brand strategies with customer-centric experiences, the critical role of data and insights in driving brand growth, and the art of creator partnerships that breathe life into brand narratives. Vivienne underscores the importance of trust and empowerment for collaborating in the workplace. To close the show, Vivienne shares some of her favorite Irish phrases capturing the essence of personal and professional growth.

In this episode, you’ll learn: 1. How adaptability and cultural insights are crucial in global brand transformation 2. Why data-driven strategies and consumer-centric approaches significantly influence brand perception and growth 2. How creator partnerships enhance brand narratives by fostering cultural connections, emphasizing trust, and showcasing innovation in branding

Connect with the Guest:

Connect with Conor Begley & CreatorIQ:

Follow us on social:

  continue reading

164 bölüm

Tüm bölümler

×
 
Loading …

Player FM'e Hoş Geldiniz!

Player FM şu anda sizin için internetteki yüksek kalitedeki podcast'leri arıyor. En iyi podcast uygulaması ve Android, iPhone ve internet üzerinde çalışıyor. Aboneliklerinizi cihazlar arasında eş zamanlamak için üye olun.

 

Hızlı referans rehberi