Ep 030 - Why Taking a Non-Traditional Path to Skin Care is Both Insane & Necessary with Jayme & Nick Valo

Driving the Business: Beauty Brands & Entrepreneurship with Anthony Standifer

I love talking with indie beauty brand start up founders and on this episode I sit and chat with a married couple who are taking a deliberate, disruptive approach to skin care with their line of omni sex products. Jayme and Nick Valo of Valoie Skin Care give an intriguing discussion about the origins of starting a beauty line targeted at the recently coined phrase omnisex. We talk about the meaning of the phrase and how it differs from unisex. Jayme is a serial entrepreneur who has had more than a few failures in launching businesses but she explains why she continues to launch new businesses in very diverse fields. I dig deep into the details of how the couple balances being business partners in life and business. They share the power of wine and whiskey in their working relationship! We talk in detail about the risks associated with not being a traditional male or female beauty brand and why it's both insane and necessary as a point of differentiation in a competitive market. Find our more about the brand at www.valoie.com or on Instagram @valoieskincare You can follow me on social media Instagram & Facebook @mSEEDAnthony on LinkedIn at Anthony Standifer. My email is [e-mail].