EP 149: BEST OF SERIES -- Creating new offers to serve your clients with Julie Taylor

Do It With Intention | Business & Marketing for Massage and Bodywork Therapists

Over the past year it has been so inspiring to watch my Bodywork Project students pivot their businesses during the pandemic to continue being of service to their clients.

I am thrilled to have Julie Taylor, an experienced nurse practitioner, herbalist and reflexologist, join me on today’s episode as she shares her experiences in doing what she has always done in her career — pivoting with her passions to meet her clients’ needs.

Take a listen as Julie shares how she translated lessons learned in The Bodywork Project into successful business practices she plans to continue in the years ahead, and find out about her unique connection to the okapi. (What’s an okapi, you ask? Listen in…)

This week on the Do It with Intention podcast:

• How taking something simple that you’re knowledgeable in and turning it into a client offering can be of such great service to others if you’re just able to take that first step and put yourself out there.

• The misconception that in-person retreats need to be scaled for success and how, alternatively, small, intimate retreats can lead to the most healing and transformation.

• Ways to consider your massage and bodywork clients’ needs matched with your skillset to spark ideas for new offerings.

• The small and easy way to introduce a newsletter to your clients without overwhelming their inboxes.

• Julie’s new method of leading her introductory sessions that has allowed for richer, more meaningful discussions and appointments, which she’ll be continuing even after the pandemic!

Resources from this episode:

Julie Taylor is a women’s health nurse practitioner (WHNP-BC), nurse herbalist, Science of Energy Flow® Foot Reflexology Practitioner, and Herbal Diplomat® whose practice, Herbal Health and Healing Arts, helps people take charge of their own health/healing and encourages everyone to actively engage in self-care. Julie bridges traditional healing practices with biomedical healthcare to provide a foundation for partnering with plants for health and healing.

• Listen to Episode 25: Video Tips for Massage & Bodywork Therapists

• Visit Julie Taylor’s website

• Learn more about Doxy.me

• Learn more about The Bodywork Project

• Get to know more about me from my site

• YouTube massage business videos