The WUA Digital Excellence Podcast contains in-depth interviews with professionals from various industries. Together with an expert they talk about achieving Digital Excellence. How do they handle this? What drives them? Learn from the conversations and be inspired. WUA is an independent research agency in the field of digital experience benchmarking. Every year, WUA maps the experience of more than 50,000 (potential) customers in the field of digital acquisition, retention and service customer journeys based on validated research models. With the Digital Experience Benchmark of more than 27,500+ websites and apps, we provide insight, direction and energy to organizations in more than 21 countries in order to strive for digital excellence.