The Hidden Science behind Sustainable and Cognitive-Enhancing Toys

Biz Heroes with JPH

Ever wonder what exactly makes a toy sustainable or how it can enhance your child's cognitive development? We promise you a treasure of knowledge in our fascinating conversation with Lindsay Simpson, the founder of the Hendersonville Toy Company, who takes us on an enlightening journey into the world of sustainable and educational playthings. We are at the Holiday Pop-Up Market for 2023 at the Asheville Mall, among 50 local women-owned businesses, talking about toys that are more than just playthings.
Lindsay throws light on the key features of her unique toy business focusing on sustainably made toys, stem-related items, Montessori-based play, and items that inspire intergenerational play, a concept that has gained serious traction in this digital age. She explains how play is not just for kids, and how engaging in play can boost cognitive abilities, improve mental health, and foster bonds across generations. We delve into the materials and design of sustainable toys, understanding wooden toys, recycled plastic items, and toys made from bioplastics. Lindsay also expands on stem toys, which integrate science, technology, engineering, and math, helping kids to learn about sequencing, engineering, and more. Furthermore, we talk about the importance of introducing art into play, creating a more holistic STEAM (Science, Technology, Engineering, Art, and Mathematics) approach. This conversation is a goldmine of information for parents, educators, and toy enthusiasts who seek to understand better, the value and impact of toys in our lives.

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