How Accessibility Unlocks New Customers for Small Biz Owners with Maxwell Ivey

Biz Help For You

I had a fascinating chat with accessibility advisor Maxwell Ivey. You likely know him as The Blind Blogger, a serial entrepreneur making waves in online business for over 15 years. In this interview, Maxwell shares tangible tips for how small business owners can tap into the power of accessibility and inclusion to grow their customer base. Here's what you'll learn: Why designing for accessibility benefits ALL users, not just those with disabilities How to leverage a huge, dedicated market of disability consumers Simple ways to implement accessibility on digital platforms An overview of common adaptive technologies and how to optimize for them A free offer to review your website homepage and provide feedback! Maxwell brings a rare empathetic voice to the accessibility conversation. He focuses on progress over perfection, meeting you where you are with sincere support. I loved his perspective on moving the needle through communication over compliance. So if you're a small business owner looking to expand your reach in an authentic way - have a listen! #AccessibleBusinessGrowth #InclusiveEntrepreneurship #DisabilityInclusion #AccessibilityAdvantage #SmallBusinessAccessibility #InclusiveBusinessPractices #AccessibleOnlineContent #DisabilityAwareness #BusinessInclusion #AccessibleMarketingStrategy
Key Moments
00:00:03 - Introduction to Maxwell Ivey
00:02:01 - Becoming the Blind Blogger and Accessibility Expert
00:04:47 - Why Accessibility Matters
00:07:39 - Educating Business Owners on Accessibility
00:10:24 - Tips for Implementing Accessibility
00:15:43 - Building an Inclusive Team
00:16:28 - Approach to Accessibility
00:20:00 - Collaboration and Honesty
00:23:06 - Understanding Adaptive Technology
00:29:02 - Automation and Accessibility
00:32:13 - Accessibility and Technology
00:33:31 - Legal Framework and Compliance
00:35:39 - Free Website Review Offer
00:37:54 - Impact of Accessibility
00:40:03 - Tips for Alt Text and Audio Descriptions

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