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Episode 7: Beyond Buzzwords: The True Definition Of Strategy
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İçerik Werner Mouton,CGMA, Werner Mouton, and CGMA tarafından sağlanmıştır. Bölümler, grafikler ve podcast açıklamaları dahil tüm podcast içeriği doğrudan Werner Mouton,CGMA, Werner Mouton, and CGMA veya podcast platform ortağı tarafından yüklenir ve sağlanır. Birinin telif hakkıyla korunan çalışmanızı izniniz olmadan kullandığını düşünüyorsanız burada https://tr.player.fm/legal özetlenen süreci takip edebilirsiniz.
Beyond Buzzwords: The True Definition Of Strategy
Host: Werner Mouton, CGMA
5 Key Takeaways:
1. Clear Definition of Strategy:
• "A strategy is a clever plan to get you from where you are currently to where you want to be when competition is present" - Werner Mouton, CGMA. This definition emphasizes the importance of having a strategic approach when there is competition.
2. Common Misconceptions:
• Many book and strategy resources tend to confuse readers by listing characteristics rather than providing a clear definition. This leads to confusion and disillusionment among business owners.
3. Importance of Competition:
• Strategy becomes crucial when there is competition. For instance, if you need to get bread and there is a shortage, you will need a strategic plan to ensure you get it. The presence of competition transforms a simple plan into a strategic one.
4. Dynamic Nature of Strategy:
• Strategy is not fixed; it evolves based on new information and changing circumstances. Business owners should be flexible and willing to adjust their strategies as needed.
5. Start with a Definition:
• To effectively develop a strategy, begin with a clear understanding of what strategy is. Once you have this foundation, you can delve into characteristics, frameworks, and tactics to build a robust strategy.
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