#432 - Kevin Lisitsin gets REAL about starting in Insurance & Scaling Food Businesses

Be Real Show

Kevin Lisitsin was born in Modesto, California, the first of three sons. His mother, Cindy, is a Central Valley native, and father, Keith, is originally from the San Francisco bay area, the son of a Russian immigrant. Kevin learned from his parents at an early age the value of hard work and self-sufficiency. He has been promoted and has brought greater productivity and profitability to every company he’s worked for, and he has a long history of youth development, volunteering as a mentor to middle school-age students including inmates in local juvenile justice programs and involved in many professional non-profits that help bring education to home ownership for all. Currently, Kevin owns a local Farmers Insurance Agency which serves the greater Fresno area in auto, home, commercial, and life insurance. He is also co-owner of Rocket Dog Gourmet Brats and Brew, a locally owned and operated one-of-a-kind eatery currently and Summer Fox Brewery in 2019, with two locations. He is co-founder of a non-profit that will be working with foster kids form 15-25 years of age, called Diligent Heart. But Kevin’s most important job and source of greatest pride is his family: Sarah and his children Claire, Nolan, and Elijah. It’s his strong convictions, deeply-held values, and fierce commitment for success that propels Kevin to work as hard as he does.