Amazon SEO Strategy with Alexis Lanternier COO of Branded.com

Amazing FBA Amazon and ECommerce Podcast, for Amazon Private Label Sellers, Shopify, Magento or Woocommerce business owners, and other e-commerce sellers and digital entrepreneurs.

Alexis Lanternier is the Chief Operating Officer at BRANDED. BRANDED is building the next-generation consumer products company that transforms online businesses into massive global brands. Since the founding in late 2020, they've built a portfolio of over 30 amazing brands and have quickly become a Top 20 Seller on Amazon. Fueled by proprietary tech and the international operational expertise of leaders from Lazada, Amazon, Alibaba, P&G, Mars, L'Oréal, SoftBank, and Goldman Sachs - BRANDED is the ideal partner to accelerate your brand's global growth. What You’ll Learn Alexis' background and how he manages his brands. The value of Amazon SEO and how does it benefit your business The Pros and Cons for Amazon SEO Using valuable keywords to maximize your PPC Alex explains when you should sunset a product and how will this benefit you Learning the importance of contribution margin and why you should use it. Resources For more information about Branded find out here! Find out more about Alexis Lanternier