57 - I tried video marketing and blew it (but other channels ARE working)

Accounting Insider - Property, Wealth, Business Tips & Tricks

By his own admission, Kym threw himself at video marketing expecting to quickly become the next YouTube sensation. He found a great video producer and quickly employed him, full-time. The content was great. But quickly, the costs stacked up. Production was expensive. The biggest cost though was Kym being dragged out of the office and away from clients, to produce videos. So, after a handful of video views and thousands of bucks spent, Kym pulled the pin. But it's not all doom and gloom. Other marketing channels are FLYING. Business is booming. And true to this podcast's values, we're always learning and sharing it with you. (And by the way, sorry for the extended break. Kym had a nice holiday!). About Kym, accountinginsider.net : Kym Nitschke is an accountant, financial adviser and entrepreneur who lives and breathes the advice he gives his clients. Since taking charge of Nitschke Nancarrow Accountants in 2007, Kym has grown the firm’s client base to 1200 individuals and businesses. Key to Kym’s success has been his ability to provide practical, wealth building solutions for all people and circumstances. Whether it is minimising tax for a multi-million dollar business, a retirement plan for a high net worth individual, or business structure advice for a tradesman, Kym uses his decades of experience to develop plans for prosperity. As a Fellow Chartered Accountant qualified in financial services and mortgage broking, Kym offers holistic financial advice. A big believer in disruptive technologies, Kym has also developed his own accounting software and is a Xero certified adviser. More than just an accountant, Kym is successful property developer, builder and business mentor. Applying the advice that he gives clients daily, Kym has turned his first property purchase into a multi-million dollar residential and commercial portfolio. And as a qualified builder, he’s not afraid to get hands on with his property developments. As a proven success, and with diverse experiences and expertise, Kym is also a respected mentor to a number of business owners and entrepreneurs. Fellow Chartered Accountant Bachelor of Commerce (Accounting) Bachelor of Economics Xero Qualified Certificate IV in Financial Services Diploma of Mortgage Broking Management Credit Representative of BLSSA Pty Ltd Want to connect with Kym? Visit http://accountinginsider.net & http://nitschkenancarrow.com.au Send Kym an email: [e-mail] Produced by Apiro Media - Visit http://apiropodcasts.com