Ep. 94 Serge Bielanko (Musician, Writer, Customer)

2500 DelMonte Street: The Oral History of Tower Records

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Serge Bielanko was one of the leading forces behind the Philadelphia-based rock & roll band Marah. Part Replacements, part Van Morrison, part Phil Spector, part Rod Stewart & The Faces, part Philly & Motown soul, for years they were poised for success as the “next big rock & roll band”. Marah was a critic’s darling and counted some famous folks (Jason Isbell, Steve Earle, Bruce Springsteen, and several authors)as part of their fan base. Another fan, many listeners of this podcast know, is the late Kevin Cassidy who caught on to them late, but made up for lost time with a real passion for the band.

Nick Hornby, author of “High Fidelity” in the NY Times March 2004“ '20,000 Streets Under the Sky'' is [Marah’s] fourth album, and they're by no means famous yet, as the passing of the hat in the Fiddler's Elbow indicates. But what I love about them is that I can hear everything I ever loved about rock music in their recordings and in their live shows. Indeed, in the shows you can often hear their love for the rock canon uninflected -- they play covers of the Replacements' ''Can't Hardly Wait,'' or the Jam's ''In the City,'' and they usually end with a riffed-up version of the O'Jays' ''Love Train.'' They play an original called ''The Catfisherman'' with a great big Bo Diddley beat, and they quote the Beatles' ''Tomorrow Never Knows'' and the Who's ''Magic Bus.'' And they do this not because they're a bar band and people expect cover versions, but because they are unafraid of showing where their music comes from, and unafraid of the comparisons that will ensue -- just as Bruce Springsteen (who really did play ''Little Latin Lupe Lu'' for an encore, sometimes) was unafraid.”

Stephen King, author of a million great horror novels, Entertainment Weekly 2006

“If You Didn’t Laugh, You’d Cry-Marah. An apt enough title, when you consider that this is probably the best rock band in America that nobody knows. Am I being an elitist here, trying to one-up my audience? Nope. Marah is great in the scat, bop, and jive way Springsteen was great on The Wild, the Innocent & the E Street Shuffle. One listen to songs like ”The Closer” and ”Fat Boy” on this amazing record and I think you’ll agree. These guys are either the American U2 or close enough for government work.”

In March 2000, shortly after the opening of Tower Records on the Ave of the Arts in Philadelphia, they dropped their magnum opus “Kids In Philly”. Opening with a blaring foghorn, sounding an alarm, “Kids in Philly” quickly sets about a musical tour de force of their city, Philadelphia, complete with the sounds of present and past. Tower Records Avenue of the Arts hosted Marah for their “Kids in Philly” day-of-release in-store. As the years passed Tower Philadelphia and Lincoln Center hosted Marah for 4 in-stores in 5 years.

With their follow-up album, Marah took a sharp left turn with an album produced by Owen Morris, best known for his work with Oasis, The Verve, and Kaiser Chiefs. The album landed with a thud, leaving Marah’s base of supporters befuddled and not picking up any new fans. From there the band went back to a more familiar style and continued to work their way back. Despite releasing a total of 9 albums, drama never seemed too far from the band. Throughout the years various musicians rotated in and out of Marah until Serge ultimately quit the band to pursue other interests including writing a weekly column called “Thunder Pie” https://sergebielanko.substack.com.

Join us for an epic conversation about the ups, downs, ins & outs of rock and roll in the 20th & 21st century with Serge Bielanko.