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Gabfocus Self Storage Podcast

Melissa Huff, Josh Huff, Tommy Nguyen

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Listen in as we gab about the self storage industry and focus in on particular areas. Want to learn more about auctions, operations, management, marketing, best practices, customer service, and more? Interested in what the best in the industry have to say? Melissa Huff and Josh Huff tap into a combined 30+ years of experience on operations and marketing to speak to the issues that concern owners and operators. This is also the place for the monthly Gabfocus webinar rebroadcasts where Melissa ...
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Hosted by Actor/Writer/former YOLK Editor-in-Chief Larry Tazuma and Producer/Casting Director Sommer Nguyen. Created by the founding members of YOLK Magazine, originally started in 1994 by Tommy Tam, Amy Lee Tu and Tin Yen. The YOLK Rebirth’s mission is to showcase Asian advancement and progression in the Arts, Entertainment and other fields outside the traditional career paths taken by Asians.
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In the aftermath of Hurricane Helene, many self storage owners across the southeast experienced one of the D's that drive rentals in our industry- Disaster. Whether it's a hurricane, tornado, fire, burglary, or some other form, disaster hits us all. Are you prepared? The best plan is one that's in place before disaster strikes, but even in the mids…
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OG YOLK Podcast with the FOUNDERS is here!!! And we welcome the Editors of the most of the @ogyolkmagazine years. 🤓thank you to Larry Tazuma @ltgoto Larry Tazuma CJ C.j. Bautista @undersiege360, Tommy Tam @ogyolkpodcast @ogyolkmagazine #community #asianexcellence #comebacksOG YOLK GENERASIAN NEXT tarafından oluşturuldu
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Customer service makes all the difference. You can have a fantastic self storage facility with a great location that is beautifully clean, but if your customer service is terrible you won't rent a unit. Lee Creech joins the webinar today to share his tips, tricks, and basic principles from his years of experience working in the hotel industry as we…
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There is a question in the self storage industry that brings to light just about everything you need to know about a tenant. Will they rent long term? Will they pay their bill? Are they a business owner? Are they a security risk? Do they need climate control storage? One simple question unlocks the door to all of these answers. This question change…
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YOLK would love to introduce TIM WANG for being with us for this OG YOLK episode. Founder and Principal at TDW+Co, and serves on the Pacific Northwest Advisory Council of ALSAC, the fundraising and awareness organization for St. Jude. Wang's sense of service is driven by his love for his community and his commitment to promote inclusivity in the wo…
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Are you even doing trade shows right? There's a right way to do a trade show, and then there's just wasting your time and money. This is just one of many topics we cover as we return to the mics and gab all about the recent Self Storage Association Fall Conference in Las Vegas a few weeks back. We learned alot, from Google updates, to data analytic…
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Dennis Young, based in NYC currently, a Chief Executive Officer and Founder at Glocal Media. Dennis Young brings experience from previous roles at Soundtrack Channel, reelplay.com and Directv. Dennis Young holds a 1993 - 1996 Master Of Business Administration in Marketing, Finance And Marketing, Finance @ University Of California - Los Angeles. Wit…
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The Fall Conference season officially kicks off this week with the SSA Fall Conference & Expo in Las Vegas. With more shows than a person possibly attend over the next few months, how to do you know what is the right show for you? How do you get the most out of your trade show? And should you even attend one? We discuss a few of our tips and tricks…
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We welcome Tina Cheng, a serial entrepreneur and C-level startup executive in the consumer internet space. Her latest venture, Capsul, uses Computer Vision to turn modern, timeless jewelry into a unique "Time Capsul" that holds your precious memories. Prior to founding Capsul, Tina was the COO of Coordinates Collection, a customized jewelry startup…
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Matt Enger, co-founder of Cubby Storage, joins us to talk about his journey into self storage. From his beginnings storing artwork, to the development of Cubby, he has used his tech background to increase efficiency and enhance the customer experience in a variety of industries. We also dive into self storage software, which has become integral to …
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Actor/DJ Paris Wang is guest Interviewer for today. He interviews an award winning Teacher. We should all appreciate Teachers who take pride and consideration in their students!RON LEGASPI, born and raised in long beach, CA, where Paris met him. Graduated from Cal State Long Beach, with a multiple credential in teaching, which means he can teach gr…
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Experts from 6Storage, Storable, Storage Commander, and Storeganise join us to talk all about software. Good self storage software can make all the difference for both the customer experience and the manager/owner. What functionality should software have? How should it interact with security, call centers, and payment portals? What are the pain poi…
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Tommy Nguyen, founder of StoragePug, shares his origins both in the US and in self storage. From his humble beginnings coming to America from Vietnam, to his early days in tech after UT, to the beginnings of his company StoragePug, we hear all about his amazing journey. He discusses his personal story, the heart behind StoragePug, and his thoughts …
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Excuse me, I mean Ultra Marathon Runner=D!! We are grateful to welcome Derek Kwik from Hong Kong. This is his first podcast and he smashed it! Derek started BraveSoldier Ventures, he is also a Public Speaker, Author, and Co-Chairman of the Society for the Prevention of Cruelty to Animals, Derek Kwik is all about conquering challenges, giving back a…
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Hi, please excuse us for a new space we tried while on this recording with Mr. Lee. We won't be back recording here again, thank you! Mr. George Lee is a Producer of https://bloodredfilms.com/ and is Co-Founder and CEO of Storyoscopic Films and also in the past, for Venture 3D. Mr. Lee’s experience in the motion picture business include co-producti…
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What data matters in self storage? Where do you get it? James McLean from Radius+ joins Tommy and Melissa to discuss all the analytics you can handle. It can be hard to sort through all the available data out there from your website to your online profiles to your management software. We discuss the tools that are available and the key data to keep…
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Welcome to Episode 2 of Legal Chat. This virtual "Power Hour" covers a variety of topics and questions sent in from self storage owners and operators around the country. Today we cover the recently passed legislation regarding non-monetary defaults, the ability to enforce unsigned leases, properly disclosing fees, force-placing tenant insurance, la…
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Lyle Del Mundo is a Cultural Consultant aka Cultural Attache and has helped build some of the biggest brands and personalities in the world. Some of his past and current clients include Jordan Clarkson, Bella Poarch, H.E.R., Verizon Wireless, Ciroc Vodka, Universal Pictures, and many more. With over 20 years of experience as a marketer and event pr…
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In this special 100th episode, we revisit our very first topic from two years ago- work life balance. Whether you own a business or just work for one, the motivation behind your work ethic drives everything you do, from the amount of time you spend with your family to the effort you put into your job. We discuss our own work life balance, the "Why"…
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The future of tenant communication is video. Face time, snaps, zoom, google meet, and a host of other options have grown this tech in person to person communication, but we haven't seen it hit its stride in the self storage space... that is until Live Switch decided to enter our industry. It's not often we're blown away by a new piece of tech that …
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Snakes, birds that attack, glow in the dark tenants... we've got a few fun stories from our recent travels to share on this lighter 4th of July special episode. There is never a dull day in self storage, and we are extremely thankful for the freedom to work in this industry and build our business. Despite the strange circumstances, tempermental tec…
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Get ready for one of our most entertaining podcasts of the year. Aaron Harwell from SpiderDoor joins Tommy and Melissa to talk about self storage security. Aaron has experience both as a self storage owner and the owner of a self storage security company and talks about what has (and hasn't) worked for his facilities and what led him to the many un…
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Up next in our series on "Dealing with Problem Tenants" are our business operators. This is a tricky category as many of our business tenants are our best tenants. They follow the rules, pay on time, and stay forever. But there's a difference between a business that stores with you and one that operates on your property. How can you discover this p…
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Theft is one of many security issues facing every self storage facility. Preventing it should be a top concern. Sadly, one of the sources of theft is our own tenants. For most of your renters, you have nothing to worry about. But what about that one bad apple? How can you "thief-proof" your facility? Better yet, how can you head off a thief before …
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Tenants are the life blood of our business. Most of the time, and with most of our tenants, the relationship is great. But every once in a while you get that one tenant... Today we tackle the first of many problem tenant types: The Complainer/Bully. This is the tenant who knows your business better than you do and always has a "helpful" suggestion.…
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Welcome to our soft relaunch of YOLK magazine via podcast! Introducing successful Producer, Martial Artist, American Actor with amazing audio voice Performer with her Bruce Lee podcast - Flowing with Shannon Lee, thriving Writer and businesswoman. She is the daughter of late martial arts film star, Bruce Lee and retired martial arts teacher, Linda …
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We were entertained with his many theatrical accents and educated by Arnold Chun, an American Actor/Director. He was born in Boston, Massachusetts, and graduated from the Humanities Magnet Program at Grover Cleveland High School in Reseda, CA. He holds a B.A. in East Asian/European History from UC Irvine. Arnold has appeared in many hit shows like,…
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DAME KIEU CHINH NGUYEN We are grateful to have our guest, Dame Kieu Chinh on this YOLK podcast and I had the immense pleasure to interview her. In her career spanning over sixty years from 1957 to the present, Ms. Nguyen has received many accolades including an Emmy Award in 1996. On of her most renown roles is in The Joy Luck Club as Suyuan Woo, m…
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There is a common denominator every self storage business shares that is often under-valued and under-utilized: the customer. Building customer loyalty is the final step in the sales funnel. But too often, companies are so focused on getting customers, they don't know how to truly enlist them to continue building their business. Today we gab about …
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The self storage laws in Georgia were recently updated to include new provisions for non-monetary defaults and unsigned lease agreements. But along with these changes are best practices to protect both the facility owner and the tenant. While some practices are now legal, owners must be careful to implement them in the right way. We break down some…
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Increasing occupancy is top of mind for most self storage operators. Advice is plentiful, from upping your ad spend to dropping your rates. But what really works? Luke Westbrooks joins the webinar to discuss what has and hasn't worked for the portfolio under his care. You won't be surprised by the bottom line- it's all about the customer experience…
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Tim Chang, Associate Dean of Student Life and Administration, from Loyola Marymount University School of Education, where he was the Associate Dean for Business Services in the School of Education. He accomplished a B.A. from Bradley University in Psychology and an M.A. in Higher Education Administration from Teachers College, Columbia University. …
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After more lunches, sessions, trade show seminars, podcasts, and webinars than we we can count, we've finally cracked the code and figured out the most important thing in self storage. It's not your website, location, class, security, software, or curb appeal, although all those elements relate to it. At the end of the day, self storage is a busine…
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Curb appeal isn't just about what you see. It's about what others see when they visit your property, whether in person or online. The right curb appeal can attract a great tenant leading to long term healthy arrangement. But the reverse is also true. Negative curb appeal can keep good tenants away or attract the wrong kind of tenant. So, what are t…
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You never get a second chance to make a first impression. This famous slogan rings true in more areas than just keeping your hair free of dandruff. It's especially true in the self storage industry. What are people's first impression when they drive by or walk on your property? Today we dive into the different aspects of keeping your facility neat,…
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One of the top training guru's in self storage, Carol Mixon, joins the podcast today to talk all about selling skills. Active listening, problem solving, customer care, product knowledge, and of course closing those leads are just a few of the many topics covered in todays episode. Carol shares a variety of helpful examples along with practical adv…
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Giving Larry Tazuma the day off, we welcome an intelligent and spiritual entrepreneur who worked under Deepak Chopra, then started her own company of mental and physical wellness. What we all need right now! Introducing Summer Rathswohl, she brokers skincare and supplements for total health wellness and maintenance. Her IG is @summersspecialties. W…
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We're back from Inside Self Storage with all our fun takeaways from the education, networking, and trade show. Dozens of speakers, hundreds of vendors, and thousands of attendees made this an event to remember. And speaking of thousands, the Storage Gives event was HUGE, raising thousands for all the worthy causes they support. Interested in purcha…
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Welcome to Episode 1 of Legal Chat. This is the podcast version of the virtual "Power Hour" featuring Carlos Kaslow and Scott Zucker which covers a variety of topics and questions sent in from self storage owners and operators around the country. Today we get to know Carlos Kaslow's origin story before the guys dive in to the legal topics facing th…
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We're back (for a few days at least) from the recent '24 Self Storage Association Spring Conference. Honestly, we were blown away by the amount of new additions to the storage space. Today we share a few key takeaways regarding new tech players in the industry, session highlights, and products to consider. There are more tools today than ever befor…
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Carl Bressler recently hit the halfway mark of 25+ for the goal of performing fifty characters named "Berg". He enjoys acting, guesting as an older actor in acting classes, advises senior executive challenges in the entertainment business and involved in all kinds of entrepreneurial ventures, particularly if charitable and/or for social good. Singl…
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Collections may be the least favorite part of self storage management. But you gotta do it. It starts with a good policy and ends with getting paid, but the in-between part of interacting with customers and vetting excuses is where it gets fuzzy. Or does it? As with most things, consistency is key with collections. Rent is due when it's due. If you…
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Digital marketing dollars don't go as far as they used to, but don't worry- Stacie Maxwell, the Grassroots Guru, joins us to explore the ways you can get involved in your community to keep your facility top-of-mind when people need storage. Do you host local events? Have a robust referral program? Use QR codes? Engage in social media? Partner with …
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Are you getting the most out of your self storage facility? Raising your rates is still the best way to increase your income, but these days price increases are a bit more tricky. Today we explore several affordable and effective ways to increase revenue from retail, to technology, to value pricing, and many more in between. Our industry is full of…
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Trade show season is off to a great start! We were at the Florida Self Storage Association Conference & Expo last week and noticed a few things trending in self storage. Of course, AI was talked about, but we don't share the same opinion as some others who think it'll be a slow roll-out in our industry. Plus, we're noticing a growing trend of more …
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Larry Tazuma and Sommer Nguyen welcomes PARIS WANG, and Actor and DJ/Producer of Electronic music tracks. He ventured in event planning in his 20s and decided music was his first love. Paris' discovered his other passion was acting after entertaining people on the stage. He talks here about his never-ending desire to entertain audiences even when t…
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The lease is probably the most important document for your self storage business. It's the agreement between owner and tenant, outlining all the fees, penalties, and agreed upon practices for having a good relationship with your customers. One of the most frustrating things we are seeing through the industry is owners not enforcing their lease. Thi…
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Alexandra Chun pursued a medical career, but then after a relationship with a musician enlightened her to a career in Performing Arts. She was cast in NYC Another World and then she returned to Los Angeles to work in numerous film and television shows in recurring and guest-starring roles in dozens of shows, including but not limited to Mrs. Davis …
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Training is essential... Seems like a fairly obvious statement, but how many of us put it into practice? Do you have a training plan for yourself and/or your team? Training is so much more than handing a new manager a book of policies on day one, expecting them to read and implement it their own. It's about the people and equipping them with all th…
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Happy to have a former Yolk Writer/Editor be our guest today, Alex Luu, a solo performance/theater artist, Teaching Artist, and writer. He is with the Los Angeles County Arts Ed Collective and a previous Teaching Artist with the Ford Theater and East West Players. Alex also created a workshop called My Own Story to teach underrepresented & underser…
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