Listen to WordPress freelancers, agency owners share about processes, workflow, tools, plugins, hosting, SEO, social media, content creation routines they use for profitable services & client websites.
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Welcome to IMpulse - The Influencer Marketing Podcast, hosted by Prateek Panda of Phyllo. We talk to the best and brightest in influencer marketing to hear their stories and share their experience, creating meaningful and engaging conversations that provoke, educate and inspire.
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We love podcast industry podcasts - there are a lot of them and they're run by smart, passionate people who live and breathe podcasting and who are usually industry professionals. Sometimes though, they don't give the day-to-day enthusiast, creator or indie podcaster a platform to have their say, often taking "the view from the top" as delivered by the "podcasting professionals". In & Around Podcasting has been designed to respect and live alongside those shows and to be an accessible, inclu ...
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Decoder is a show from The Verge about big ideas — and other problems. Verge editor-in-chief Nilay Patel talks to a diverse cast of innovators and policymakers at the frontiers of business and technology to reveal how they’re navigating an ever-changing landscape, what keeps them up at night, and what it all means for our shared future.
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Emerging Trends in Influencer Marketing
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IMpulse: The Influencer Marketing Podcast is handcrafted by our friends over at: getphyllo.com and fame.so Previous guests include Aaron King of R&C PMK, Scott Guthrie of Influencer Marketing Trade Body, and Oliver Lewis of THE FIFTH Group. Check out the three most downloaded episodes: Exploring the Evolving Landscape of Influencer Marketing with A…
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Jeff Bullas on AI in Influencer Marketing
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IMpulse: The Influencer Marketing Podcast is handcrafted by our friends over at: getphyllo.com and fame.so Previous guests include Aaron King of R&C PMK, Scott Guthrie of Influencer Marketing Trade Body, and Oliver Lewis of THE FIFTH Group. Check out the three most downloaded episodes: Exploring the Evolving Landscape of Influencer Marketing with A…
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Secret Marketing Hacks, and the Future of AI ft Mike Allton
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IMpulse: The Influencer Marketing Podcast is handcrafted by our friends over at: getphyllo.com and fame.so Previous guests include Aaron King of R&C PMK, Scott Guthrie of Influencer Marketing Trade Body, and Oliver Lewis of THE FIFTH Group. Check out the three most downloaded episodes: Exploring the Evolving Landscape of Influencer Marketing with A…
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Understanding the Role of Influencer Marketing in Social Commerce
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IMpulse: The Influencer Marketing Podcast is handcrafted by our friends over at: getphyllo.com and fame.so Previous guests include Aaron King of R&C PMK, Scott Guthrie of Influencer Marketing Trade Body, and Oliver Lewis of THE FIFTH Group. Check out the three most downloaded episodes: Exploring the Evolving Landscape of Influencer Marketing with A…
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The Fastest Way to Generate Income with Affiliate Deals
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IMpulse: The Influencer Marketing Podcast is handcrafted by our friends over at: getphyllo.com and fame.so Previous guests include Aaron King of R&C PMK, Scott Guthrie of Influencer Marketing Trade Body, and Oliver Lewis of THE FIFTH Group. Check out the three most downloaded episodes: Exploring the Evolving Landscape of Influencer Marketing with A…
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Creators Should Focus On these Key Factors ft Jim Louderback
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IMpulse: The Influencer Marketing Podcast is handcrafted by our friends over at: getphyllo.com and fame.so Previous guests include Aaron King of R&C PMK, Scott Guthrie of Influencer Marketing Trade Body, and Oliver Lewis of THE FIFTH Group. Check out the three most downloaded episodes: Exploring the Evolving Landscape of Influencer Marketing with A…
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Biggest Misconceptions About Influencer Marketing
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IMpulse: The Influencer Marketing Podcast is handcrafted by our friends over at: getphyllo.com and fame.so Previous guests include Aaron King of R&C PMK, Scott Guthrie of Influencer Marketing Trade Body, and Oliver Lewis of THE FIFTH Group. Check out the three most downloaded episodes: Exploring the Evolving Landscape of Influencer Marketing with A…
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Top 3 Lessons From Creator-Led Businesses ft Natalie Barbu
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IMpulse: The Influencer Marketing Podcast is handcrafted by our friends over at: getphyllo.com and fame.so Previous guests include Aaron King of R&C PMK, Scott Guthrie of Influencer Marketing Trade Body, and Oliver Lewis of THE FIFTH Group. Check out the three most downloaded episodes: Exploring the Evolving Landscape of Influencer Marketing with A…
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How a US-Only TikTok Could Impact Influencer Marketing
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Welcome to Season 2 of IMpulse, the Influencer Marketing Podcast! In the 2nd episode, we are thrilled to have Lindsey Gamble, Business Insider's Creator Economy Rising Star 2023. With years of experience working with enterprise consumer brands on creator/influencer marketing campaigns and a deep understanding of the creator economy, Lindsey helps b…
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Creators are Earning Millions On this Platform
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Welcome to Season 2 of IMpulse, the Influencer Marketing Podcast! In this episode, we are thrilled to have William Jourdain, Co-founder and CEO of FanStories, as our special guest. William is a non-technical founder who, despite having no prior experience or connections in the creator economy, has led FanStories to profitability this year! FanStori…
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The impossible dream of good workplace software
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I’m talking with my good friend David Pierce, Vergecast co-host and The Verge’s editor-at-large, about something he spends an ungodly amount of time thinking and writing about: software. Scores of new workplace apps are cropping with clever metaphors to try to make us work differently. Sometimes that works… and sometimes it really, really doesn’t. …
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What's Attracting Sponsors in 2024? (Live from PodSummit YYC '24!)
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It used to be that podcast downloads were the main data point podcasters would use to track their growth. The thinking was, get X amount of downloads per month and sponsors will jump at you with wallets full of cash. While that may have been the way back in the day, today's success metrics looks a lot different when it comes to podcast success. In …
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Rabbit CEO Jesse Lyu isn't thinking too far ahead
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Rabbit’s adorable R1 gadget launched with a lot of hype, but early reviews of the device were universally bad. Now, a core feature, its long-promised LAM Playground has arrived. I had a lot of big questions for CEO Jesse Lyu about how it all works — not just technologically, but if his plans are sustainable from a business and legal perspective. Li…
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The toxic transformation of Warcraft maker Blizzard
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Today, I’m talking to Jason Schreier, a Bloomberg journalist and author of the new book Play Nice: The Rise, Fall, and Future of Blizzard Entertainment. If you don’t know Blizzard, you do know its games — the studio behind Warcraft, Diablo, and Overwatch has achieved legendary status over three decades. At the same time, the company has become embl…
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NBCU's streaming chief isn't worried about you canceling cable
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Matt Strauss is the Chairman of Direct-to-Consumer at NBC Universal. That’s a big fancy title that means he’s not only in charge of Peacock but also every other streaming video offering the company has worldwide. So you can bet Matt and I got into what that structure even looks like, and how it all operates under the overall ownership of Comcast, w…
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Why Mark Zuckerberg wants to end the smartphone era
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We have a very special episode of Decoder today. It’s become a tradition every fall to have Verge deputy editor Alex Heath interview Meta CEO Mark Zuckerberg on the show at Meta Connect. This year, before his interview with Mark, Alex got to try a new pair of experimental AR glasses the company is calling Orion. Alex talked to Mark about a whole lo…
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Arc creator Josh Miller on why you need a better browser than Chrome
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Today, I’m talking with Josh Miller, co-founder and CEO of The Browser Company, a relatively new software maker that develops the Arc browser. The company also has a mobile app called Arc Search that does AI summaries of webpages, which puts it right in the middle of a contentious debate in the tech industry around paying web creators for their wor…
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Why Google is back in court for another monopoly showdown
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Google’s in the middle of its antitrust case in just as many months, after it lost a landmark trial in August over anticompetitive search practices. This time around, the DOJ is claiming Google has another illegal monopoly in the online advertising market. Verge senior policy reporter Lauren Feiner has been on the ground at the courthouse to hear t…
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How Philips CEO Roy Jakobs is turning the company around after major recall
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Today, I’m talking with Roy Jakobs. He’s the CEO of Royal Philips, which makes medical devices ranging from MRI machines to ventilators. Philips has a long history —- the company began in the late 19th century as a lightbulb manufacturer, and over the past century it’s grown and shrunk in various ways. Basically, while every other company has been …
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Why AI image editing isn’t “just like Photoshop”
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We’ve been covering the rise of AI image editing very closely here on Decoder and at The Verge for several years now — the ability to create photorealistic images with nothing more than a chatbot prompt could completely reset our cultural relationship to photography. But one argument keeps cropping up in response. You’ve heard it a million times, a…
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Anthropic’s Mike Krieger wants to build AI products that are worth the hype
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Today, I’m talking with Mike Krieger, the new chief product officer at Anthropic, one of the hottest AI companies in the industry. Anthropic’s main product right now is Claude, the name of both its industry-leading AI model and a chatbot that competes with ChatGPT. Mike has a fascinating resume: he was the cofounder of Instagram, and then started A…
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How the Wayback Machine is fighting linkrot
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The web has a problem: huge chunks of it keep going offline. The web isn’t static, parts of it sometimes just… vanish. But it’s not all grim. The Internet Archive has a massive mission to identify and back up our online world into a vast digital library. In 2001, it launched the Wayback Machine, an interface that lets anyone call up snapshots of si…
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Are Top Podcasters Correct About Podcasting's Biggest Challenges?
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In a recent article on Hollywood Reporter, top podcasters like Rachel Maddow, Bill Simmons, Josh Lindgren and more shared their take on the biggest issues facing podcasting. These included visibility, podcast apps, lower advertising, and more. Join Danny and guest co-host Dan LeFebvre as they dissect the article and review each viewpoint. Our guest…
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The AI election deepfakes have arrived
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Decoder is off this week for a short end-of-summer break. We’ll be back with both our interview and explainer episodes after the Labor Day holiday. In the meantime we thought we’d re-share an explainer that’s taken on a whole new relevance in the last couple weeks, about deepfakes and misinformation. In February, I talked with Verge policy editor A…
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Disney Is a Tech Company?
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Decoder is off this week for a short end-of-summer break. We’ll be back with both our interview and explainer episodes after the Labor Day holiday, and I’m very excited for what we have coming up on the schedule. But while we’re out, we’d like to highlight a great episode from the Land of the Giants podcast, which is over at Vulture this season, fo…
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How The Onion is saving itself from the digital media death spiral
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The Onion is a comedy institution — and like everything else in media, it went on a pure nightmare hell ride in the 2010s. We could do an entire episode on the G/O Media calamity, but the short version is: A bunch of friends just managed to buy The Onion, and they're busy relaunching the website, going back to print, and, clearly, having a blast do…
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Apple Podcasts Now on Android via Web Player!
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Apple Podcasts is now available on the web, opening up the Android market and allowing users to listen on Windows. This is a significant milestone for podcasting as it provides more options for listeners and creators. The web player supports syncing across devices and allows for purchasing subscriptions to creators. However, there are potential ris…
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GitHub CEO Thomas Dohmke says the AI industry needs competition to thrive
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Today I’m talking with Thomas Dohmke, the CEO of GitHub. GitHub is the platform for managing code – but since 2018, it’s also been owned by Microsoft. We talk a lot about how independent GitHub really is inside of Microsoft — especially now that Microsoft is all-in on AI, and Gitbhub Copilot is one of the biggest AI product success stories that exi…
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What's next for the controversial 'child safety' internet bill
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There’s a major internet speech regulation currently making its way through Congress, and it has a really good chance of becoming law. It’s called KOSPA: the Kids Online Safety and Privacy Act, which passed in the Senate with overwhelming bipartisan support late last month. At a high level, KOSPA could radically change how tech platforms handle spe…
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Podcasting Has an Analytics Problem
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Currently, if a podcaster wants to get the full picture of their show's growth, they need to look at multiple analytics reports: their hosting company, Apple Podcasts, Spotify, and now YouTube. Then they need to correlate how all this data is presented, since it can be very different, depending on IAB Certification, downloads, listens, and more. An…
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Replika CEO Eugenia Kuyda says it’s okay if we end up marrying AI chatbots
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Today, I’m talking with Replika founder and CEO Eugenia Kuyda, and I will just tell you right away, we get all the way to people marrying their AI companions, so get ready. It’s a ride. Replika’s basic pitch is pretty simple: what if you had an AI friend? The company offers avatars you can curate to your liking that pretend to be human, so they can…
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DOJ antitrust chief is ‘overjoyed’ after Google monopoly verdict
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Today, I’m talking to Jonathan Kanter, the assistant attorney general for antitrust at the United States Department of Justice. This is Jonathan’s second time on the show, and it’s a bit of an emergency podcast situation. On Monday, a federal court issued a monumental decision in the DOJ’s case against Google, holding that Google Search and the tex…
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Podcast Movement 2024 Survival Guide
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Welcome to this bonus episode of In & Around Podcasting. This week, Mark and Danny take a look at this year's Podcast Movement, taking place in Washington, D.C. between August 19 and 22. They share tips for first time attendees, how to plan your schedule effectively, some things you shouldn't forget, and loads more useful tips. Links to interesting…
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Booking CEO Glenn Fogel wants you to take out your travel frustrations on AI chatbots
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Today, I’m talking with Glenn Fogel, the CEO of Booking Holdings, which owns a large portfolio of familiar travel brands: OpenTable, Kayak, and Priceline, as well as its largest subsidiary, Booking.com. This episode is pure Decoder bait all the way through — from Booking’s structure, to competition with hotels and airlines increasingly going direct…
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AI has a climate problem — but so does all of tech
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Every time we talk about AI, we get one big piece of feedback that I really want to dive into: how the lightning-fast explosion of AI tools affects the climate. AI takes a lot of energy, and there’s a huge unanswered question as to whether using all that juice for AI is actually worth it, both practically and morally. It’s messy and complicated and…
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Is Podcasting in a Slump?
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According to the most recent stats by the Podcast Index, there are 315,000 active podcasts (based on publishing at least one episode in the last 30 days), with 446,000 in the last 90 days. Given there are 4.2 million podcasts listed in the index, are the seemingly low numbers (around 10% of all podcasts actively publishing) a cause for concern, or …
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Logitech CEO Hanneke Faber wants your next mouse to last forever
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Today, I’m talking with Hanneke Faber, the CEO of Logitech. Hanneke’s still pretty fresh to the role: She joined the company last October, after former CEO Bracken Darrell left following the pandemic boom and subsequent economic slowdown that halted Logitech’s growth. Hanneke, who comes from Unilever and Procter & Gamble, is new to the world of con…
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The Supreme Court ruling that could kill net neutrality
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The Supreme Court has just taken on the entire idea of the US administrative state — and the Court is winning. Earlier this month, a conservative majority overturned a longstanding legal principle called Chevron deference. The implications are enormous for every possible kind of regulation — and net neutrality looks poised to be the first victim. V…
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Value4Value, the Philosophy with David Medus
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In episode 14, we discussed whether the V4V - Value4Value - model was dead, with a focus on streaming sats (Satoshis) since this is primarily what many podcasters associate V4V with. The episode stirred up quite the conversation online, with some interesting takes on the episode and points raised. So this episode sees Mark chat with David Medus on …
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Rivian CEO RJ Scaringe says too many carmakers are copying Tesla
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Today, I’m talking with Rivian founder and CEO RJ Scaringe. RJ was on the show last September when we chatted at the Code Conference, but the past 10 months have seen a whirlwind of change throughout the car industry and at Rivian in particular. This year alone, the company unveiled five new models in its lineup and also just announced a $5 billion…
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What happened to the metaverse?
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This week I’m talking to Matthew Ball, who was last on the show in 2022 to talk about his book “The Metaverse: How it Will Revolutionize Everything.” It’s 2024 and it’s safe to say that has not happened yet. But Matt’s still on the case — in fact he just released an almost complete update of the book, now with the much more sober title, “Building t…
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Inside the New Captivate 2.5 Dashboard Upgrade
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Welcome to a special bonus episode of In & Around Podcasting. This week, Mark and Danny are joined by guest co-host Garry Aylott, Head of Design at Captivate, to talk about the new Captivate 2.5 dashboard release. This includes designing for both indie podcasters and large media production companies, as well as taking podcast networks up a notch fo…
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Biden’s top tech advisor on why AI safety is a “today problem”
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Today, I’m talking with Arati Prabhakar, the director of the White House Office of Science and Technology Policy. That’s a cabinet-level position, where she works as the chief science and tech advisor to President Biden. Arati and her team of about 140 people at the OSTP are responsible for advising the president on not only big developments in sci…
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Why The Atlantic signed a deal with OpenAI
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Today I’m talking to Nicholas Thompson, the CEO of The Atlantic. I was really excited to talk to Nick. Like so many media CEOs, including Vox Media’s, he just signed a deal allowing OpenAI to use The Atlantic’s vast archives as training data, but he also has a rich background in tech. Before he was the CEO of The Atlantic, Nick was the editor-in-ch…
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It was recently announced that Alby, one of the most popular streaming sats platforms for podcasters when using Value4Value (V4V), is no longer offering new accounts to people in the US. Does this news mean a major roadblock to growth and adoption of V4V, or just part of a new medium's growing pains? And what alternatives do podcasters have? Join M…
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Canva CEO Melanie Perkins is happy to provide designers alternatives to Adobe
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Canva got its start more than a decade ago as a different form of disruptive tech for creatives. It’s a web-based platform that makes design tools cheaper and accessible for individuals, schools, and businesses from tiny to enterprise. Melanie has big goals to grow the company — and try to do good in the process. Links: Canva tackled digital design…
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How Big Green Egg CEO Dan Gertsacov is getting zoomers into the cult of kamado cooking
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It’s almost the Fourth of July, and that means it’s time for our annual grilling episode. This year, I’m talking with Big Green Egg CEO Dan Gertsacov, who has big plans for using very modern fan-based marketing techniques to expand the market for the company’s old-fashioned, fire-burning, aspirational product. Links: Big Green Egg Appoints a New CE…
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The rise of shadow lobbying and its influence on decades of US policy
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Today, we’re talking about politics and lobbying in America. It’s hard to imagine a time when the influence of big corporations and billionaires didn’t touch every part of American politics, but the kind of lobbying we have now didn’t really exist before the 1970s. Now, our political debates about everything from energy, finance, and healthcare are…
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Netflix co-CEO Greg Peters on the streamer's shifting culture and where ads, AI, and games fit in
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Today, I’m talking with Greg Peters, the co-CEO of Netflix. I caught up with Greg while he was at the Cannes Lions festival in France, which is basically the world’s biggest gathering of advertisers and marketers. It’s an increasingly important place for Greg to be, as Netflix’s new ad tier has nearly doubled in six months to more than 40 million s…
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Inside the players and politics of the AI industry
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We’ve got a special episode of the show today – I was traveling last week, so Verge deputy editor Alex Heath and our new senior AI reporter Kylie Robison are filling in for me, with a very different kind of episode about AI. We talk a lot about AI in a broad sense on Decoder — it comes up in basically every single interview I do these days. But we …
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