En iyi Pesach Lattin podcastleri (2024)

1
Simon Halstead Decodes Ad Tech Mysteries Over Cake | AI, COOKIES, MARKETING, ADTECH 43:38

1d ago43:38

43:38

In this episode of the ADOTAT Show, we dive into the intricate world of ad tech with the incomparable Simon Halstead. Known for his knack for making sense of the industry's most baffling trends, Simon brings his A-game—and his love for cake—to the table. Buckle up for a deep dive into the latest happenings in digital advertising, served with a side…

1
The Marketing Maverick: Jon Bond Talks AI, Trends, and Snapple Campaigns 44:48

7d ago44:48

44:48

Get ready for an electrifying episode of "The Adotat Show" featuring Jon Bond, the marketing maestro who turned the advertising world upside down. Jon, the visionary behind Kishbaum, Bond, and Partners, now leads Weightless, a company at the forefront of digital innovation. In this episode, we dive deep into Jon’s storied career, from the groundbre…

1
#ai Marketing Mastery: From Technophobe to Trailblazer - Naama Manova Twito 28:49

8d ago28:49

28:49

Ready to transform your marketing game? Dive into our special #MadWomen series as Pesach Lattin, the man who thinks going viral sounds like catching a cold, interviews the incredible Naama Manova Twito. Naama, a marketing powerhouse, takes us on her captivating journey from being a technophobe to becoming a trailblazer in AI-driven marketing strate…

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Unlocking AdTech Secrets with Angelina Eng: The Future of Digital Measurement, Programmatic AI 39:48

12d ago39:48

39:48

Welcome to another episode of "The Adotat Show" with Pesach Lattin! 🎙️ We're thrilled to welcome back the incredible Angelina Eng, Vice President of Measurement, Addressability, and Data Center at the IAB, for her second appearance. As part of our Mad Women series, Angelina brings nearly 30 years of expertise in digital marketing and is ready to sh…

1
#MADWOMEN Cover Girl to Code: Phoenix Ha’s AI-Assisted Advertising Adventure 42:47

20d ago42:47

42:47

Hold onto your hats, folks! Today's ADOTAT Show is a rollercoaster. Pesach Lattin is chatting with the fabulous Phoenix Ha, the model who ditched Vogue for data. Yes, you heard that right. From posing for Nike and Disney to crunching numbers at AdBeak, Phoenix has gone full-on data diva. Phoenix dishes on surviving the 2024 media madness and the ju…

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Decoding Media Metrics: AI Innovations, Privacy Challenges, and TV Measurement Trends with Jon Watts 48:06

22d ago48:06

48:06

Today, we're tearing down the curtains on TV measurement with Jon Watts of The Coalition for Innovative Media Measurement. From the multi-currency transitions shaking up the US market to the explosive growth of live sports streaming, Jon breaks down how vendors are playing nice (or not) and why data quality is more crucial than ever. If you've ever…

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Myles Younger: Navigating Ad Tech Trends: Programmatic Advertising, AI-Driven Personalization 1:09:20

29d ago1:09:20

1:09:20

Welcome to an episode that takes you on a thrilling journey through the unpredictable world of digital advertising with Myles Younger, a true maestro in the ad tech industry. Imagine navigating a foggy landscape with a broken GPS—that's Myles's daily grind, where digital marketing challenges and programmatic advertising innovations are as varied as…

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Julian Zilberbrand: From MTV Intern to CTV Maverick – How He's Rocking the Ad World with CTV 44:46

1M ago44:46

44:46

Today, we're delving deep into the dynamic realm of Connected TV (CTV) advertising alongside industry luminary Julian Zilberbrand. With his unparalleled expertise, Julian sheds light on the revolutionary strategies and cutting-edge ad experiences reshaping our streaming interactions. CTV has emerged as a pivotal arena where traditional television m…

1
Unlocking Media Metrics with David Pollet: Incrementality, Cookies & Biometric Conundrums 46:46

1M ago46:46

46:46

🎙️ Hold on to your hats, folks, because we’ve got a doozy of an episode today! Joining us on the Adonit Show is none other than David Pollet, the mastermind and CEO of Incremental. If you think you know everything about advertising measurement, think again. David is here to blow your mind with insights into the nitty-gritty of digital advertising s…

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AI-Powered Video Ads: Zack Rosenberg Reveals Qortex’s Game-Changing Tech | ADOTAT Show 27:39

1M ago27:39

27:39

Ready for a wild ride into the future of video advertising? Buckle up, because in this must-watch episode of the ADOTAT Show, we're diving headfirst into the data-driven magic behind video ads with Zack Rosenberg, the mad genius from Qortex. Forget everything you thought you knew about ad tech—Zack is here to blow your mind with insights, irreveren…

1
Surviving Hybrid Work with Clive Sirkin.| Project Management for Advertising Agencies 45:00

2M ago45:00

45:00

Welcome back to The ADOTAT Show, where we cut through the corporate crap and dive straight into the juicy stuff! Today, we’ve snagged a marketing maestro who’s seen and done it all - Clive Sirkin. This guy has rocked the boat at Leo Burnett, shook things up at Kimberly-Clark and Kellogg's, and is now steering the ship at ScreenDragon. If you’re int…

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Unlocking Game Ad Revenue: Shahar Sorek’s Secret to Monetizing User-Generated Content & In-Game Ads 36:24

2M ago36:24

36:24

Ready to turn your gaming obsession into a cash cow? Join me, Pesach Lattin, as I sit down with Shahar Sorek, the wizard behind Overwolf's epic rise in the gaming ad world. In this episode of The ADOTAT Show, we're diving headfirst into the gaming gold rush, uncovering how to rake in serious dough in the virtual playgrounds where most players just …

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Viewability Metrics with Marc Guldimann of Adelaide Metrics 38:40

2M ago38:40

38:40

Grab a glass of your favorite whiskey and join your host, Pesach Lattin, as he serves up a potent mix of digital advertising insights with a twist. Today, we're diving into the enigmatic world of online metrics with none other than Marc Guldimann, the mastermind behind Adelaide Metrics and the revolutionary attention unit. 🤯 Marc Guldimann is no or…

1
Retail Media Alchemy: Navigating the Ad Tech High Seas with James Avery 39:08

2M ago39:08

39:08

Welcome to another scintillating episode of The Adotat Show! I'm your host, Pesach Lattin, the chief instigator who loves to stir the pot and poke the ad tech bear. Today, we're slicing through the complex jungle of digital advertising with the precision of a laser-guided drone. Our guest is none other than James Avery, the wizard behind Kevel, who…

1
Brand Crisis: from Fiction to Fact: PR Experts Warn Against Judging Too Fast 43:27

2M ago43:27

43:27

Welcome to the Adotat Show, your front-row ticket to the wild ride that is marketing, PR, and ad tech. Forget about buckling up; we're diving headfirst into this glorious mess, ready to unravel the chaos with a grin and a raised eyebrow. We're not here to skim the surface—we’re here to dig deep, unearthing juicy insights and sharing the unvarnished…

1
Digital Renaissance Man: Dominick Miserandino Tech Triumphs 55:03

2M ago55:03

55:03

Strap in and hold on to your pixels, folks! Welcome to another exhilarating episode of THE ADOTAT SHOW. I'm your host, Pesach Lattin, where we serve up hot and fresh insights with a side of sass. Today, we're diving deep into the digital abyss with none other than Dominick Miserandino, the Dean of Digital himself. This guy's been outsmarting algori…

1
TV Ads 2.0: Jason Fairchild of tvScientific's Playboy for Disruption 36:33

2M ago36:33

36:33

Strap in, folks, because this episode of The ADOTAT Show is about to blow your socks off and launch them into the stratosphere! We’re dialing up the wattage with Jason Fairchild, the fearless brainiac behind TV Scientific, who saw the tired, old future of TV advertising, yawned, and decided to outdo it. If innovation had a love child with audacity,…

1
Jeff Hirsch of Aperiam: Ancient Adtech Gods and Ad Clicks 34:44

3M ago34:44

34:44

🎙️ Buckle up for a ride through the ad tech jungle with Jeff Hirsch of Aperiam, a man who’s been lighting up the digital skyline brighter than a Times Square billboard. Is he strutting around like a digital superhero or just surviving the villain’s lair? We embark on an electrifying journey through Jeff’s roller coaster career, peeling back the lay…

1
David Kohl of TrustX: MFA Madness, Privacy Puzzles and Adtech Gods 38:05

3M ago38:05

38:05

Hold onto your Apple goggles, folks! 🎢 This episode of The Adotat Show is hotter than a Brooklyn summer sidewalk. Your host, the inimitable Pesach Lattin, is here to pick the brain of the advertising wizard himself, David Kohl. From PwC’s trenches to leading TrustX through the wild west of ad tech, David has seen it all—and he's ready to spill the …

1
Content King Confessions: David Kaplan of Branded Newsroom 40:48

3M ago40:48

40:48

Greetings, digital dreamers and payment pioneers! Strap in for another electrifying episode of The ADOTAT Show, where the digital world doesn’t just spin; it revolutionizes our very existence. In this corner of the internet, pixels and payment aren’t just intersecting—they're dancing in a dazzling display of innovation and imagination. 🚀💸 Today, we…

1
Gary Mittman: The Future of Shoppable Media on TV 33:04

3M ago33:04

33:04

Buckle up, folks! On this episode of The ADOTAT Show, we're diving into the digital marketplace with Gary Mittman of KERV, the visionary who's turning your passive screen time into a pixel-powered, interactive shopping spree! 🛍️ From shoppable ads to contextual relevance, Gary reveals how Kerv is redefining the future of online commerce, blending i…

1
From Gaming Guru to Wellness Wizard: The Untold Journey of Michael Camarata Will Blow Your Mind! 50:59

3M ago50:59

50:59

On the latest episode of The ADOTAT Show, we're delving deep into the life and mind of Michael Camarata, the maverick entrepreneur who blazed trails from the digital frontier to the wellness wonderland at Schmidt's Naturals. Picture this: a journey from coding command centers to orchestrating organic empires. Michael's story is a rollercoaster ride…

1
Jesse Redniss of Qonsent: Privacy, Pixels and Potions. How to Win Friends and Influence Privacy. 42:01

3M ago42:01

42:01

🚀 Buckle up, digital adventurers, and welcome aboard our latest exploration into the ever-evolving realms of advertising, technology, and consumer privacy! Today, we're going beyond the buzzwords and diving headfirst into the heart of innovation with Jesse Redness, the visionary force reshaping the concept of consent in our digital world. As we nav…

1
Rising Above: Doron Wesley on Leadership Amidst Personal Challenges 31:13

3M ago31:13

31:13

Today’s episode of the ADOTAT Show is not just another deep dive into the ad tech world; it's a heartfelt journey through resilience and leadership with Doron Wesley, Chief Commercial Officer at Funtico. Amidst the profound challenges of his wife Amy's battle with cancer, Doron shared invaluable insights on thriving professionally when the personal…

1
From Siberia to Server Rooms: Oleg Korenfeld's Tech Trek 25:57

4M ago25:57

25:57

If you thought #adtech was all #algorithms and no personality, prepare to have your circuit boards blown. This week’s episode of the Adotat Show features none other than Oleg Korenfeld the Chief #Technology Officer (CTO) of CMI Media Group who's turned data into a high art form—and not the kind that puts you to sleep. From the frosty climes of Sibe…

1
Jeff Minsky: Visionary Architect of Digital Innovation 1:02:30

4M ago1:02:30

1:02:30

Meet the Adtech God. Get ready to plug into the matrix of ad tech evolution with Jeff Minsky on the latest episode of The ADOTAT SHow🎬✨ Dive deep into the electrifying world of advertising technology where past, present, and future collide in the most unexpected ways. From nail-biting negotiations to hilarious 'oops' moments with Angelina Jolie, Je…

1
#ADTECH HISTORY: The Long Click with Sean Black of Daily Motion 47:46

4M ago47:46

47:46

As we navigate through the intricate landscape of online advertising, Sean shares his unique insights on the dramatic transformations the industry has undergone—from the rudimentary days of banner ads to the sophisticated use of artificial intelligence in current strategies. This episode not only highlights the historical milestones of digital mark…

1
Dinosaur Metrics: Meet EDO's Meteor. #adtech adtechgod 51:56

4M ago51:56

51:56

Strap in—no, scratch that—grab a cocktail and settle in for a thrill ride through the untamed wilderness of advertising technology. .We’re tearing down the old temple with Kevin Krim, the high priest of disruption at EDO, leading the charge. Imagine a world where TV metrics are not just numbers, but a saga, full of drama, intrigue, and a dash of re…

1
Quantifying Chaos and Marketing Measurements with Angelina Eng of the Internet Advertising Bureau 39:02

4M ago39:02

39:02

Crack open the vault of digital advertising’s enigmas with us in this riveting episode where we slice through the buzzwords and dive into the meat of what makes digital tick. With a blend of candid conversation and laser-focused insights, this episode is your VIP pass to the inner workings of online marketing standards, privacy battles, and the fut…

1
Biden TikToks & Trump Tweets: The Wild West of Political Ads 1:00:29

4M ago1:00:29

1:00:29

Buckle up, tech junkies and political aficionados! Today's ADOTAT Show is tearing down the firewall between politics and digital media. Forget everything you thought you knew about political advertising because we're about to show you how the game is really played in the age of TikTok, CTV, and everything in-between. If you're ready for a no-holds-…

1
Buzzwords, Busters and Brand Whisperers: Bill Daddi of DBC Communications. 43:17

4M ago43:17

43:17

Welcome, welcome, dear viewers, to another electrifying episode of The ADOTAT Show, apply named "How to Win at #adtech Without Selling Your Soul,." we cut through the clutter of marketing mumbo-jumbo with the precision of a laser-guided missile. Today, brace yourselves as we unleash the irreverent and unfiltered wisdom of Bill Daddi, the maverick C…

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Visionary's Conference Quest: Christian Muche of Possible Conference 36:49

4M ago36:49

36:49

Welcome to a special edition of the ADOTAT Show, called "Muche Needed Shakeup" where we're honing in on the future of advertising and technology through the lens of one of the industry's most influential figures, Christian Muche. This episode is your VIP pass to the forefront of innovation, as Christian, the mastermind behind the Possible conferenc…

1
AI Dreams, Marketing Streams with Gregory Kennedy of BrandZen 32:29

5M ago32:29

32:29

Get ready for a whirlwind episode of the ADOTAT Show, where wit meets wisdom in the world of marketing AI. With your host Pesach Lattin at the helm, we're dissecting the buzz around Artificial Intelligence with the man who laughs in the face of digital doom, Gregory Kennedy. This isn't your average tech talk; it's a no-holds-barred exploration of A…

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The Visionary Leader: Mike Seiman of Digital Remedy 36:10

5M ago36:10

36:10

Join us on this insightful episode of The ADOTAT Show, "Mogul's Mantr: Hustle, Innovate, Overcome." as we dive deep with Mike Simon, CEO of Digital Remedy. Mike sheds light on the transformative shifts in digital advertising and the relentless drive and innovation needed to thrive. Don’t miss out on his personal tales of passion and the pursuit of …

1
The CTV Disruptor: Fred Godfrey of Origin 32:40

5M ago32:40

32:40

Embark on an exploratory voyage into the heart of Connected TV's revolution with the latest episode of the ADOTAT Show, "From Classroom Critic to CTV Maverick: A Tale of Triumph, Curry and the Art of Not Selling.". Join Pesach Lattin as he engages in a provocative tête-à-tête with Fred Godfrey, the mastermind behind Origin's avant-garde strategies …

1
Gas Pumps and Elevators: Unlikely Heroes in the Ad Space Odyssey - Digital Out-of-Home Industry 59:44

5M ago59:44

59:44

Welcome to a special episode of the ADOTAT Show, where we explore the electrifying world of Digital Out-of-Home (DOOH) Advertising with none other than Barry Frey, the visionary CEO and President of the DPAA. In this groundbreaking episode, we take you on a journey through the transformative landscape of DOOH advertising, a realm where billboards a…

1
The Data Marvick: Drew Stein from Audigent 36:48

5M ago36:48

36:48

Join us on this episode of the ADOTAT Show as we delve into the heart of data-driven innovation with Pesach Lattin and our special guest, Drew from Audigent. In a world where traditional cookies are making their exit, Audigent is leading the charge, leveraging first-party data to revolutionize the advertising landscape. From Drew's transition from …

1
Revolutionary Expert Exposes Industry Myths Jared Siegal 32:29

5M ago32:29

32:29

In this episode of the ADOTAT Show, Pesach Lattin dives into the intricacies of advertising operations and the challenges surrounding MFA (Made for Advertising) sites with guest Jared Siegal of Aditude. Expect witty banter, insightful observations, and candid discussions about the ever-evolving landscape of ad tech. Join Pesach and Jared as they un…

1
The Taylor Swift Effect: From Superbowl to Superbrand 51:54

5M ago51:54

51:54

Gear up for a deep dive with Pesach Lattin on the ADOTAT Show, where "The Taylor Swift Effect" isn't just a catchy headline; it's a powerhouse move in marketing strategy and brand visibility. Featuring a star-studded roster including Alyssa Meyers from MorningBrew, Ralph Sutton, a giant in marketing podcasting, and Michelle Harmon-Madsen, the marke…

1
Data Science in the Post-Cookie World with Kenneth Rona of Simulmedia 52:35

5M ago52:35

52:35

Great ready for a riveting journey through the labyrinth of programmatic media with Kenneth Rona, the mastermind behind the amazing science at Simulmedia. This episode called "From AI Overlords to Ad Wizards," is a no-stones-unturned dialogue that unravels the complex web of programmatic advertising, spotlighting the twists, turns, and surprises th…

1
Beyond the Hype. The Future of Foresight: Greg Stuart's Take on Marketing's Moving Targets 33:37

5M ago33:37

33:37

Dive into the mind-bending world of digital marketing with MMA Global's very own Greg Stewart, in this Episode of the ADOTAT Show, "The Future of Foresight: Greg Stuart's Take on Marketing's Moving Targets," as he pulls back the curtain on what's real and what's just smoke and mirrors in the ad biz. This isn't your grandma's marketing discussion; i…

1
Retail Media's Family Reunion: Less Hugs, More Data Thugs 59:53

5M ago59:53

59:53

Tune in for an electrifying episode of the ADOTAT Show with your host, Pesach Lattin, as we corral a roundtable of digital disruptors ready to unpack the mysteries of the advertising cosmos. This isn't your run-of-the-mill discussion; we're spilling the digital ink on what makes the ad world tick, from the enigmatic alleys of retail media to the lo…

1
Adtech: Ukraine's Unyielding Innovation with Dave Morgan 26:46

5M ago26:46

26:46

In this riveting episode, "Dave Morgan Talks Tech Under Fire: Ukraine's Unyielding Innovation," we dive deep into the heart of Ukraine's tech industry, a sector that refuses to bow under the immense pressures of ongoing conflict. Join us as Dave Morgan, Chairman of Simulmedia, shares his firsthand experiences and insights from his recent visits to …

1
Brand Safety Strategies & Budget Optimization in Digital AdTech 54:01

6M ago54:01

54:01

Join us on the ADOTAT Show for a groundbreaking roundtable discussion: "ADTECH'S PANDORA'S BOX: Unleashing Brand Safety Beasts and Budget Black Holes." Dive deep with our expert panelists as they unravel the complexities of digital advertising and confront the industry's most pressing challenges. Panelists: Richard Kahn: Co-founder & CEO of eZanga.…

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Streaming Advertising Massive Growth. With Alan Wolk, Erin Hawryluk, Gary Mitman and More 1:00:26

6M ago1:00:26

1:00:26

Welcome to the latest episode of The ADOTAT Show, "THE GREAT UNWATCHED: Ad Overload in the Age of Streaming" where the excitement of the streaming ad world meets the energy of a live concert! We kicked off with Scott Schiller gliding across the stage, showcasing how to turn media challenges into opportunities with the ease of a master chef flipping…

1
Privacy & Transparency in Advertising with Adform's John Piccone 28:33

6M ago28:33

28:33

Welcome to another electrifying episode of the ADOTAT Show's Impressions of Influence Series! This Episode, entitled, "Transparency Triumph: Inside Adform's Approach with John Piccone," has us slicing through the digital ad jungle with none other than John Piccone, the regional president of the Americas at Adform. 🚀 Strap in as we decode the myster…

1
Predicting Digital Trends: How Andy Batkin Foresees Marketing Waves 34:17

6M ago34:17

34:17

Grab your digital surfboards, wave riders! 🏄‍♂️ On the latest surf through the ADOTAT Show's 'Impressions of Influence Series,' we're catching waves with Andy Batkin, the CEO of Duration Media and the digital wizard who turned the Internet into his personal magic kingdom before most of us could spell 'e-commerce.' From conjuring Yahoo!'s business b…

1
Thriving in Adtech Today, Fireside Chat with Anthony Katsur of the IAB 33:37

6M ago33:37

33:37

🚀 Big news coming your way! We're rolling out a brand-new series that's set to become your weekly dose of industry insights, candid conversations, and, yes, a chuckle or two amidst the tech talk. Introducing our one-on-one interview specials, where we sit down with the luminaries lighting up the ad tech sky. And who better to kick things off than A…

1
How Bad is Advertising for the Enviroment? With Brian O'Kelley, Shiv Gupta and More 58:46

6M ago58:46

58:46

🌍 Join us on an epic journey with the ADOTAT Show's latest episode, "Emission Impossible: Tackling the Carbon Challenge in Digital Ads." This roundtable isn't just a meeting of minds; it's a fusion of foresight, wit, and digital wizardry! 🚀 👨‍💼 Meet our eco-conscious digital gurus: Shiv Gupta from U of Digital, dropping knowledge with the casual fl…

1
The Real History of Adtech, Marketing and Advertising Online 1:14:23

7M ago1:14:23

1:14:23

Hold onto your space helmets, digital marketing aficionados! We're launching into a podcast that's more thrilling than a hyperspace jump - it's the History of Ad Tech. Featuring Stellar Minds: Rich LeFurgy & Richy Glassberg, the co-founders of the IAB who looked at the internet and saw dollar signs. Shiv Gupta, the founder of U of Digital, who know…

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