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The Brand Lounge Podcast is the home of unfiltered conversations about big topics for small businesses. Practical advice for ambitious business owners or start ups looking to achieve their BFGs (big flipping goals) with honesty and humour always. Paired with insightful Brand Stories to showcase the hundreds of ways that businesses are started, and the challenges and successes along the way. Supported with an online community in the form of a Facebook group The Brand Lounge with Shadowcat Cre ...
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Like the show? Have a burning question? Send a text? Lora McInturf supports high-performing lawyers and business professionals primarily in law, IT, finance, accounting, and coaching. Lora's business is 100% virtual. She's worked with professionals and businesses around the world - from over 40 countries and counting. She is also a founder and co-l…
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Like the show? Have a burning question? Send a text? Jen and her husband Paul Higgins are originally from NJ. A career opportunity for Paul brought them to Munich in 2003 and Jen kept her IT career on track so they stayed. In 2018 they founded a small craft beer brewery in the heart of Munich's brewing district, creating American styled ales. In 20…
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Like the show? Have a burning question? Send a text? Thermodemand, founded by Irapua Santos Ribeiro, is a consultancy focused on sustainable energy solutions for industrial applications, particularly in solar and renewable process heat technologies. His company aims to help industrial clients reduce their carbon footprint and operational costs. Ira…
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Like the show? Have a burning question? Send a text? A Canadian in Berlin for 10+ years, Cheryl has the unique experience of moving to Berlin – not once, but twice. During her time in Berlin, she's had five different visas and worked as both a freelancer and a permanent employee for numerous German companies. Her day jobs include working as a hirin…
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Like the show? Have a burning question? Send a text? Mandy Borchardt is a German marketing strategist and translator helping small non-German businesses to market their brand in Germany. In 2015 she went freelance full time as a translator for English and Spanish into German, working for translation agencies and direct clients. After a few years, s…
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Like the show? Have a burning question? Send a text? I stumbled across Jen and Yvonne of Simple Germany through their YouTube channel, and boy am I glad I did! Jen was born and raised in Guatemala and sought better quality of life due to LGBTQ+ rights and security concerns. Yvonne was raised in Germany but always wanted to explore the world and wor…
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Like the show? Have a burning question? Send a text? In this episode I talk to May and Peter Kamya, the Berlin-based founders of Kidsimply. Peter is originally from the UK and May’s family immigrated to Germany from Thailand when she was five years old. Kidsimply is an online shop selling diverse and inclusive books and toys. Through the KidSimply …
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Like the show? Have a burning question? Send a text? Tetyana Pirker came from Ukraine to Munich in 2002. She studied psychology in the university of Munich and afterwards she started a career at Accenture as IT SAP consultant. After many years SAP consulting he looked for a ‘soul business’. After the birth of her first child in 2017 she discovered …
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Like the show? Have a burning question? Send a text? Time for another episode of The Germany Expat Business Show Mailbag! This time I’m sharing a question from Nutan Jaeger. Nutan is a trained architect turned writer who moved to Munich with her German husband. She was laid off from her job and has worked as a freelancer in Germany before but alway…
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Like the show? Have a burning question? Send a text? It was a thrill when John Ismailoglu cheerfully accepted my request for a podcast interview. He is hands down one of my favorite LinkedIn follows, posting about - of all things - Insurance! A fellow American born and raised in NYC, John is a ‘4th culture’ person with a family story that spans Tur…
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Like the show? Have a burning question? Send a text? Leaving the warm beaches of California for Munich? Gretchen and her family did just that. The result is an inspiring story of her career evolution from a CMO in the B2B software industry to business founder and entrepreneur. In this conversation Gretchen and I talk about the whirlwind of relocati…
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Like the show? Have a burning question? Send a text? A subscriber to my newsletter asks the eternal question: How do I get more clients? I share my response. Links mentioned in this episode: 4 Thrilling Things That Suddenly Happened When I Committed to a Niche How to Find Clients Online with Enjoyment and Ease How to Grow Your Business Online (news…
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Like the show? Have a burning question? Send a text? Laila is a Startup Coach from Stuttgart, who wants to create a safe space for migrant founders in Germany through the community empowerment project ‘The Migrant Accelerator’. She loves to talk about lived allyship and inclusion for investors and corporates. She is also the host of The Migrant Acc…
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Like the show? Have a burning question? Send a text? Imagine uprooting your life and moving to a country where you don't speak the language to chase a dream. That's precisely what Ranjit did when he left India for Germany, and his journey is nothing short of remarkable. In our heart-to-heart, Ranjit, a seasoned entrepreneur, walks us through his ch…
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Like the show? Have a burning question? Send a text? Dan's journey of transforming into an entrepreneurial powerhouse is a real inspiration and a living demonstration of the good old American 'Can Do' spirit. He shares candid tales of his early days grappling with language barriers and the incredible stroke of luck that led him from the doing resea…
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Like the show? Have a burning question? Send a text? In this episode I talk to Karina Weber, also known as the Brand Architect. We talk about her journey from Canada to Germany, where she built a flourishing marketing business, specialized in branding and carved a niche within female, service-oriented businesses struggling with branding issues. Kar…
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Like the show? Have a burning question? Send a text? Imagine taking a leap of faith, moving to a new country, and building a successful business with no university degree in hand. This was the journey of Penny Blackmore, a sales and marketing consultant who transitioned to freelancing in Germany. Join us as we explore Penny's fascinating journey to…
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Like the show? Have a burning question? Send a text? Ever wondered how a successful entrepreneur and side-hustler from a foreign land made it big in Germany? Aazar Shad is a hustler, entrepreneur and marketer. He loves ads, tearing them down and figuring out why they work. He runs an expat newsletter, The Munich Post with 5500+ subscribers. Origina…
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Like the show? Have a burning question? Send a text? Get set for a thrilling journey through the intriguing world of SEO with our remarkable guest, Sarah Moon. With her roots in Luxembourg and extended stay in Ireland, Sarah Is it possible to get SEO traction if your content and marketing is in, say English (for example!) but you live in Germany? I…
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Like the show? Have a burning question? Send a text? Emily Hughes is an American and the founder of Emily Claire & Co an agency that specializes in copywriting and influencer marketing for B2C female founders, based out of Hamburg. Emily has a great 'How I ended up in Germany story.' She was working as a performer on a German cruise ship! After doc…
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Like the show? Have a burning question? Send a text? In this episode I talk with Laura Ung, a performance marketing manager by day and along with her partner Stewart is a tea master when not at her 9-5. Coming from Southeast Asia, she trod an uncommon path, navigating language barriers, cultural differences, and a challenging experience with a micr…
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Like the show? Have a burning question? Send a text? Ever wonder how a French expat found success with her own business in Frankfurt? Stefania Laventure, the brilliant mind behind Pimp My Product, shares her journey from love-struck expat to agile goal-setting guru in this episode. Listen in as Stefania reveals how she assists startups in finding f…
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Like the show? Have a burning question? Send a text? Originally from America, Lisa moved to Germany from London and launched her online bookshop Story Post. We literally talk shop about why she chose Shopify, Facebook ads, and the challenges of marketing in the EU. In this episode Lisa and I also talked about: Some of the post-Brexit challenges of …
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Like the show? Have a burning question? Send a text? Ready to embark on a mouthwatering journey? Join me as I chat with Jesus Navarrez, an expat from Mexico City living in Munich, who shares the story of his Mexican food import business that changed the game for authentic Mexican cuisine Germany. From the origins of his venture to the hurdles he fa…
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Like the show? Have a burning question? Send a text? Tim is a native Californian who has been in Germany over 20 years. He's an experienced coach, facilitator and trusted advisor. For over two decades he has helped young professionals to C-level executives generate clarity, confidence and momentum for lasting change. In addition People & Organizati…
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Like the show? Have a burning question? Send a text? Emilia Puentes is a stop motion and paper artist originally from Wisconsin. Emilia co-owns Pairem with her business partner, Natalie, the brand director who takes care of all things marketing for Pairem. Pairem creates eye-catching visuals with the magic of stop motion and paper animation. It's a…
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Like the show? Have a burning question? Send a text? In this episode, I had a fun and insightful conversation with Genevieve Retzlaff about her journey from being a successful HR professional in Montreal to moving to Germany and starting her own business, Grow Better Together. We discussed: How 3 years of ‘reflection’ helped her refocus building he…
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In this episode, Tammi is once again joined by Eleanor Mayrhofer, a Squarespace website designer and digital strategist at her self-named business. Elanor shares her journey from employed designer to freelancer as she moved from the States to Europe. She gives a behind-the-scenes chat about how she developed her signature doe in a day service inclu…
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In this episode, Tammi is joined by Eleanor Mayrhofer, a Squarespace website designer and digital strategist at her self-named business. Together they talk about launching a new website, things to consider before and after and how to make sure your new site gains maximum effect on those first few days of being live. Eleanor shares her wisdom when i…
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In this episode, Tammi is once again joined by Susanna Reay - business coach for introverts and founder of The Introvert Way Roadmap. Susanna shares her business journey which started in the world of bricks & mortar stores and an opportunity to move abroad whilst also studying for her MBA. Whilst moving across Europe, she found a love for working o…
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In this episode, Tammi is joined by Susanna Reay - business coach for introverts and founder of The Introvert Way Roadmap. Together they explore the stereotypes and facts about introverts, how they may approach business differently and the common experiences, challenges and strengths that come with this personality type. They discuss how to thrive …
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In this episode, Tammi is once again joined by Kate Browning, an online business support manager and mentor for virtual assistants at her business Cherry Blossom Management. Kate shares how she decided to launch her own business when she finally had enough of workign 60+ hours weeks for someone else. After leaving her role with no savings - or plan…
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In this episode, Tammi is joined by Kate Browning, an online business support manager and mentor for virtual assistants at her business Cherry Blossom Management. Listen in as they discuss why planning is important (and it's not always the obvious answers) and how to recognize when those busier times are likely to hit our businesses. They dive into…
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In this episode, Tammi is once again joined by Kelly Cookson - Email Copywriter & Educator at her business Cheer Up Marketing. Kelly shares how becoming a mum and a passing comment about needing to plan for round the school care lit a fire in her to leave the corporate world and create her own balance as a new mum. After a string of secret side hus…
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In this episode, Tammi is joined by Kelly Cookson - Email Copywriter & Educator at her business Cheer Up Marketing. Listen in as they discuss the benefits of including email marketing in your wider strategy, how it supports your audience and what makes an effective email campaign. Kelly shares bundles of tips on what to include and they explore som…
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In this episode, Tammi is once again joined by Paula Cohen, business coach at her business Taylory Paula shares how she felt as her career went from strength to strength with frequent promotions left her feeling jaded when she hit the career ceiling in the company. She talks about how her background as an athlete competing for GB led her to underst…
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In this episode, Tammi is joined by Paula Cohen, business coach at her business Taylory Together they discuss why pricing is so important for your business, the emotional conenction and challenges we experience with setting and asking for our prices, and how to navigate our income strategy. Tamm and Paula talk about their own pricing journeys and t…
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In this episode, Tammi is once again joined by Victoria Jenkins - disability advocate, speaker, writer and founder of her business Unhidden. Victoria shares her journey from studying fashion and working with brands such as Victoria Beckham, to developing her own clothing range with accessibility and disability at the forefront. After a near-death e…
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In this episode, Tammi is joined by Victoria Jenkins - disability advocate, speaker, writer and founder of her business Unhidden. Together the discuss how as business owners we can ensure we are being as accessible as possible to support everyone who could benefit from working with us regardless of their ability or preferences. In a time when a lot…
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In this episode, Tammi is once again joined by Enfys Maloney - sales trainer at her business Sales Training with Enfys. Enfys shares how the pandemic impacted her travel business so significantly she needed to find an alternative way of making money rather than sitting around and waiting for the world to go back to 'normal'. Returning to her other …
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In this episode, Tammi is joined by Enfys Maloney - sales trainer at her business Sales Training with Enfys. Together they explore the concept of discounting, the pressure small business owners feel to lower their prices and the impact that discounting can have on the business, our client's perception of us and our mindsets. They talk about sales i…
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In this episode, Tammi is joined once again by Ella Orr, social media marketer at her business Much More Social. Ella shares how she took the leap to become a social media marketer after a 30-year career in teaching. Ella found it increasingly frustrating with the limitations as a teacher, combined with a family death leaving her ready for somethin…
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In this episode, Tammi is joined by Ella Orr, social media marketer at her business Much More Social. Together they talk about the differences between day-to-day posts and structured campaigns within social media marketing. They discuss how to plan, implement and measure these campaigns to ensure they are effective and successful, and share tips an…
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In this episode, Tammi is joined by Annette Earl - End of Life Planning Advocate at her business Dockleaf Conversations. Annette shares how her career change from a librarian in an administrative role became less fulfilling as she entered her 40s. She talks about how she chose to relocate and change her focus for the second half of her working life…
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In this episode, Tammi is joined by Annette Earl - End of Life Planning Advocate at her business Dockleaf Conversations. Together they explore the topic of business after death should the unfortunate happen. They talk about our responsibility as business owners, what areas need the most attention and who you may need to start those conversations wi…
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In this special episode, Tammi is joined by Siobhan Fox - unconventional business mentor and marketing strategist at her business Reveal Marketing. It has been 100 episodes and about a year since the launch of the podcast and it felt only right to take some time reflecting back on what has changed over that time. Siobhan was the guest on the very f…
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In this episode, Tammi invites past and future guests to share their advice for Q4 of 2021. Listen in as 15 business owners share their tips, advice and reflection on how to make the most of the last three months of the year. Huge thanks to all contributors of this episode, you can find them all on Instagram at the handles below: Anita Phagura (epi…
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In this episode, Tammi is once again joined by Nicola Peters - systems expert at her business Nicola Melinda Consulting. Nicola shares her 7 year journey from product-based side hustle to service-based business owner. Like many others, Nicola started her journey looking for a way to make ends meet by following a passion in wedding stationery before…
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In this episode, Tammi is joined by Nicola Peters - systems expert at her business Nicola Melinda Consulting. Listen in as they talk all things team building from how to know you're ready for a team to the options available as business owners. They talk in-depth about the methods and tools that work well for team management and the on-boarding proc…
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In this episode, Tammi is joined by Ems Rae Searle - bullsh!t free ethical Marketing Strategist and host of her podcast Rowdy Opinionated Ginger. Ems shares how a well-paying job in a good workplace started losing it's shine when she realised she lacked creative freedom and the company started making some sales choices that were misaligned with her…
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