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Putting the Cart before the Source | Takeaways from Forgotten Flights
Manage episode 418319990 series 3551779
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Let’s dive into the strategies and methods used in the POWERUP Toys abandoned cart email, featured in Episode 11.
Ideas you don’t want to miss
(02:08) Takeaway 1: Research gives you relevance.
(03:03) Takeaway 2: Templates have their place, but they’re limited
(03:26) Takeaway 3: Use abandoned carts to motivate, not just remind
(05:29) Takeaway 4: Layer in emotion – it’s how people make decisions!
(05:52) Takeaway 5: Test your buttons – boring often converts better
Links from this episode
Take a look at the email we’re talking about today
Plan more effective abandoned cart sequences with my Abandonment Playbook
Grow your business when you join the Creative CEO Academy
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