Be The Trusted Partner With Matthew Evetts

REALLY Know Your Customer

The shift to remote work is a challenge for most companies, but even more so for those whose company cultures are built on customer centricity and face-to-face communication. Being a trusted partner is the number one concern for Matthew Evetts, even as everyone is going through quarantine. Joining Betsy Westhafer and Tony Bodoh in today’s episode, Matthew is the Group CTO for the Optic Security Group and GM of Optic Digital. Matthew comes from a company culture that is very much influenced by the “big village” culture of New Zealand, characterized by an emphasis on face-to-face dealings with customers. He describes the difficulties in adapting that culture to the quarantine and how the company manages to surmount them. With recent advances in information and communications technology being utilized on an unprecedented scale, Matthew sees the current crisis as a catalyst for the inevitable future of customer experience in the IT world.