Secrets to Improve Communication Skills and Critical Thinking


Manage episode 329681799 series 2872402
Ty Crandall tarafından hazırlanmış olup, Player FM ve topluluğumuz tarafından keşfedilmiştir. Telif hakkı Player FM'e değil, yayıncıya ait olup; yayın direkt olarak onların sunucularından gelmektedir. Abone Ol'a basarak Player FM'den takip edebilir ya da URL'yi diğer podcast uygulamalarına kopyalarak devam edebilirsiniz.

Jim Rowe, a marketing veteran of 45 years, started in market research after receiving his BS in Marketing from Fairfield University, CT. Jim has held client and agency positions including Brand Manager, Coke; VP Marketing, Cutty Shark; President of Promotion and InterMark Divisions, Saatchi Howard Marlboro Group; plus 30+ years as an owner of Manhattan Marketing Ensemble then Jim Rowe Marketing.

During the show we discuss:

● The biggest issues companies face now

● How modern technology has adversely affected our ability to communicate

● Why writing less has an adverse impact

● What are the fundamentals of communication

● Why you must know who your audience is

● Why you need to know the purpose of your communication

● Why knowing the background or situation status is essential

● How to define the problem your communication is going to help solve

● How to define your objectives and properly measure results

● How to determine the tactics you’ll use to get the goal you want

● Why critical thinking is an essential skill employees must have

● How to get your company positioning right and why it matters

● How to write persuasively?

Show resources:

293 bölüm