Why don’t we learn from the gaming industry? - Martine Verweij
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In episode 6 of The Active Code hosts Paul Griffiths and Luke Johnson are joined by founding director of Raceways Events C.I.C Martine Verweij.
Who’s Martine Verweij?
Martine is on a mission to get kids moving!
With a strong sporting background which includes having competed for Great Britain and the Netherlands as an age-group athlete in cyclo-cross and triathlon, Martine understands the value of physical activity.
As founding director of Raceways Events C.I.C and founding CEO of Kids Run Free, Martine inspires others to get active.
The charity Kids Run Free offers two programmes, Kids Run Free in the Park and Marathon Kids designed for primary schools. Creating fun, sustainable running opportunities for 0-16 year olds, Kids Run free aims to ignite a passion for sports and physical activity in children and young people, enabling them to become happier, healthier and more confident.
What’s discussed in the episode?
· Where Martine’s love of physical activity comes from
· Martine’s long-distance endurance challenges
· Lessons to be learnt from the gaming industry to make physical activity accessible for all
· How to remove barriers that prevent many children and young people participating in physical activity
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