Episode 69: How Pricing Aids Retention

fitSpot Guru

What We Cover In This Episode:

• How to add imagery and video to intro offers to capture that lead [1:42]
• Software options to assist in your hype videos for your offers [2:53]
• The various pricing options that are available in fitDEGREE [3:34]
• Settings within fitDEGREE’s pricing options that you can leverage [4:29]
• How can creating a pricing option aids in retention efforts [7:48]
• Our advice for maintaining admin tasks [12:18]

Quotes:

“The right pricing option always does help to get my foot in the door to a business and often it can help keep me as a client, if the price is right.” [Megan, 1:42]

“Really anything you can do to entice people to get them interested, whether it's a cool video, cool picture, or a great price, do something to get them in the door and then figure out how to capture that lead.” [Megan, 2:25]

“That’s the most popular one I’ve seen to get people from an intro offer to an autopay membership, is to give them a special deal on the membership. We’ve also seen people use either an intro offer or a class pack that’s admin only as a win back campaign.” [Nick, 8:49]

“I think one of the most effective ways to retain members is to give them one or two private sessions and maybe one of your premier membership packages. You can think about it as a check-in, or they can think about it as a private workout, whatever they want it to be.” [Nick, 11:43]

LINKS:

www.reshapefitnessstudio.com

www.brewfitnessmke.com

https://vimeo.com

https://www.loom.com

www.youtube.com

www.loopspark.com

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