Podcast Entrepreneurship and Creating a 6-figure Podcast Business with Bethany Hawkins of Crackers in Soup


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In this episode of Podcasting Smarter, we're speaking to Bethany Hawkins of Crackers in Soup, a podcast management company, about starting her podcast business, what led to her 6-figure success and the lessons she's learned along the way.

In this episode we'll cover:

  • How Bethany got into podcast and what skills she used from previous jobs, hobbies and careers
  • Tips & best practices for beginners and people just getting into podcasting and podcasters who’ve only worked on their own shows
  • Navigating PodFade and creating a sustainable, success podcast business
  • How she gets clients and some ways that Bethany started to build that part of her business
  • What services podcasters can charge for including production, pre-production, social media, editing and more
  • Learning what to charge and navigating setting rates within the podcasting industry
  • Creating a 6-figure Podcasting Business and how Crackers in Soup grew as a business
  • Navigating the podcast landscape as a BIPOC creator
  • Common hurdles for podcasters starting a podcast business

You can get in touch with Bethany and find Crackers in Soup here.


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