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Content provided by Mike Michalowicz and Matthew Pollard. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Michalowicz and Matthew Pollard or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Insights Unlocked


1 How Anthropologie gets omnichannel right (and what to learn) 27:29
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Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
Mike Up In Your Business Podcast with Mike Michalowicz
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Content provided by Mike Michalowicz and Matthew Pollard. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Michalowicz and Matthew Pollard or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
It is time to get serious about growing your business, and have some fun while doing it. Hosted by business & entrepreneurship author Mike Michalowicz, we dive into interviews with real entrepreneurs who have been in the trenches. They give us the good, the bad, and the ugly when it comes to starting and growing a business. Each episode is an opportunity to pick up tidbits of entrepreneurship knowledge, and apply it to your business. Formerly the Entrepreneurship Elevated Podcast.
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94 episodes
Mark all (un)played …
Manage series 3063843
Content provided by Mike Michalowicz and Matthew Pollard. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Michalowicz and Matthew Pollard or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
It is time to get serious about growing your business, and have some fun while doing it. Hosted by business & entrepreneurship author Mike Michalowicz, we dive into interviews with real entrepreneurs who have been in the trenches. They give us the good, the bad, and the ugly when it comes to starting and growing a business. Each episode is an opportunity to pick up tidbits of entrepreneurship knowledge, and apply it to your business. Formerly the Entrepreneurship Elevated Podcast.
…
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94 episodes
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1 Ep 94: Our Final Episode of The Mike Up In Your Business Podcast 28:37
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Let's keep the party going! Follow us on Instagram for exciting upcoming announcements @mikemichalowicz and on Mike's YouTube channel now! Websites and Handles: MikesYouTube.com Instagram @mikemichalowicz

1 Ep 93: Long Term Stategies for your Business and Your Life with Dorie Clark 43:29
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Dorie Clark is an adjunct professor at Duke University’s Fuqua School of Business and the author of The Long Game, Entrepreneurial You, Reinventing You and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine. A former presidential campaign spokeswoman, the New York Times described her as an “expert at self-reinvention and helping others make changes in their lives.” A frequent contributor to the Harvard Business Review, she consults and speaks for clients including Google, Microsoft, and the World Bank. You can download her free Long Game self-assessment workbook and learn more at dorieclark.com/thelonggame. Websites and Handles: dorieclark.com/thelonggame Twitter: https://twitter.com/dorieclark LinkedIn: https://www.linkedin.com/in/doriec/ Facebook: https://www.facebook.com/dorieclarkauthor/ Instagram: https://www.instagram.com/dorieclark/…

1 Ep 92: Applying Data Anyalysis to Your Business Decisions with Catherine Jablonsky 48:39
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Catherine Jablonsky has a BS and MS in Chemical Engineering and is a Master Black Belt in Six Sigma. She enjoys big data analysis and multivariate statistics, and is passionate about the fact that understanding variation is fundamental to making good business decisions.

1 Ep 91: A Pumpkin Plan Business Makeover with Minnie Lau 48:44
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Minnie Lau is a San Francisco based CPA specializing in helping clients make the most of their stock options. Minnie started her career working at KPMG and the IRS. She fell in love with stock options planning during her time working at a San Francisco boutique tax firm servicing high net worth individuals. Minnie began her tax practice in 2013 servicing early Facebook employees, and now has the good fortune of providing consulting services to early employees of many notable tech start-up companies in San Francisco and New York. Minnie has a Masters of Accountancy from San Jose State University and a BA in Legal Studies from University of California, Berkeley. Websites and Handles: https://www.minnielau.com/ https://pumpkinplanyourbiz.com/…

1 Ep 90: The Value of a Successful Customer with John Jantsch 44:59
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John Jantsch is a marketing consultant, speaker, and author of Duct Tape Marketing, The Referral Engine, The Self-Reliant Entrepreneur, and The Ultimate Marketing Engine. He is also the founder of the Duct Tape Marketing Consultant Network, which trains and licenses independent consultants and agencies to use the Duct Tape Methodology. Websites and Handles: https://theultimatemarketingengine.com/media-kit/ The Book: https://theultimatemarketingengine.com/…
Jaime Jay is a connector, starter-geek, podcaster, and founder of the award-winning Bottleneck Distant Assistant Services company and author of Quit Repeating Yourself. He is a U.S. Army veteran and worked in corporate America for over 12 years before becoming a full-time entrepreneur in 2006. Jaime lives in Springfield, Missouri with his wife Sara and their dog Nikita. Websites and Handles: Bottleneck.Online Email: info@bottleneck.online Book: Quit Repeating Yourself https://www.instagram.com/bottleneckdistantassistants/ https://twitter.com/Bottleneckda https://www.facebook.com/bottleneckdistantassistants/ https://www.linkedin.com/in/jaimejay/ bottleneck.online/linkedin…

1 Ep 88: Business for Creatives with Keegan Hall 39:02
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Russell Wilson called Keegan Hall “one of the greatest artists in the world” and NBC Sports called his drawing of Michael Jordan “the GOAT of all drawings.” Keegan returned to art a few years ago following the unexpected passing of his mother. Since then, his art has raised over $550,000 for charity while working with some of the biggest athletes and celebrities in the world including Russell Wilson, Ciara, Gary Payton, Eddie Vedder, Macklemore, and many more. Additionally, his story has been featured in national media outlets including the Today Show, The Kelly Clarkson Show, USA Today and many others, and he even created an original drawing for President Barack Obama. Websites and Handles: keeganhall.com facebook.com/keeganhallart instagram.com/keegan.hall twitter.com/keeganhall…

1 Ep 87: Making Your Company Sale Ready with Josh Patrick 34:12
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Josh Patrick is a serial entrepreneur who's mission in life is helping successful blue collar business owners take their successful business and make it personally and economically sustainable. He is the author of Sustainable: A Fable About Creating a Personally and Economically Sustainable Business. His newest book The Sale Ready Company helps business owners understand the eight steps it takes to leave a business when you want, in the way you want. Websites and Handles: www.salereadycompany.com…

1 Ep 86: Small Business Success with Melinda Emerson 31:25
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Melinda F. Emerson, “SmallBizLady” is America’s #1 Small Business Expert. She is a bestselling author, keynote speaker, marketing expert, and business coach. As CEO of Quintessence Group, her marketing consulting firm serves Fortune 500 brands that target the small business market. She has an online school www.smallbizladyuniversity.com and hosts The Smallbizchat Podcast. She is the bestselling author of Become Your Own Boss in 12 Months, Revised and Expanded. Websites and Handles: www.smallbizladyuniversity.com…

1 Ep 85: Professional Improvement Through Reading with Jeff Brown 48:39
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Jeff Brown is an author, speaker, and consultant, helping leaders create lifelong learning and reading cultures within their teams. He hosts the four-time Best Business Podcast nominated Read to Lead and is author of the brand new book Read to Lead: The Simple Habit That Expands Your Influence and Boosts Your Career. Websites and Handles: http://readtoleadbook.com http://readtoleadpodcast.com…

1 Ep 84: The Self Publishing Experience with Chandler Bolt 40:43
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Chandler Bolt is an investor, advisor, the CEO of Self-Publishing School & SelfPublishing.com, and the author of 6 bestselling books including his most recent book titled “Published.”. Self Publishing School is an INC 5000 company the last 3 years in a row as one of the 5,000 fastest-growing private companies in the US. Chandler is also the host of the 7 Figure Principles Podcast and the Self Publishing School Podcast. Through his books, podcasts, YouTube channels, and Self-Publishing School, he’s helped thousands of people write a book that grows their income, impact, and business. Websites and Handles: self-publishingschool.com…

1 Ep 83: A Pumpkin Plan Transformation with Geraldine Carter 57:08
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Geraldine Carter is the founder of She Thinks Big Coaching, where she helps CPAs get out of the accounting rut. Her clients routinely double their margins in 6 months or less while working fewer hours. Geraldine holds a BS in Engineering from Cornell University, is the co-founder and CFO of a company where her cashflow forecasting models resulted in millions of dollars for climate change efforts. In her free time, she can be found mountain biking forested trails or running after her two small children in her hometown of Ketchum, ID. Websites and Handles: https://www.linkedin.com/in/geraldine-carter/ https://PumpkinPlanYourBiz.com…

1 Ep 82: A Success Story to Inspire with Aaron Stokes 1:05:54
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Aaron Stokes is a nearly 22-year veteran of the automotive repair industry, who uses his experience to help other auto repair shop owners build successful businesses. Through Shop Fix Academy, he provides innovative management coaching and training based on the knowledge he acquired growing the automotive repair chains, Eurofix and Autofix. Stokes created Shop Fix Academy to provide comprehensive training for shop owners delivered through user-friendly videos, conferences, one to one coaching & peer groups to ensure that participants receive maximum value for their money. Stokes also offers consumers advice on automotive repair through his radio show, “Fixin' Cars with Aaron Stokes,” broadcast weekly on Nashville’s 99.7 WTN. Websites and Handles: ShopFixAcademy.com…

1 Ep 81: Niching Down to Success with Josh Cantrell 46:18
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Josh Cantrell is a wedding-DJ-turned-marketing-consultant and the founder of the copywriting agency, Signal Brandworks. He is certified by Donald Miller as a StoryBrand Guide and by Ray Edwards as a Direct Response Copywriter. His big goal is to help business owners find the words they need to sell more of their stuff. Websites and Handles: https://signalbrandworks.com Linkedin - https://www.linkedin.com/in/joshcan/ Josh's Freebie for you is here: https://go.signalbrandworks.com/9-ways-to-get-more-leads…

1 Ep 80: Eliminating Your Debt with Adam Carroll 56:48
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Adam Carroll is an internationally recognized financial literacy expert, the creator of Broke Busted & Disgusted (a documentary about student loan debt), and a two time TEDx speaker with his talk from the London Business School surpassing 5 million views on YouTube and TED.com. Adam is the founder of The Shred Method and the curator of MasteryofMoney.com. Websites and Handles: www.theshredmethod.com…
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