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Does Personalization Work in 2022?
Manage episode 386660870 series 1203992
In episode #1934, we talk about whether personalization works in 2022! From quizzes and your sales funnel, to the tools that can help you improve the way you use personalization, we unpack whether it is all worth it at the end of the day! Tune in to find out more!
TIME-STAMPED SHOW NOTES:
- [00:20] Today’s topic: Does Personalization Work in 2022?
- [00:25] A quick definition of personalization in the marketing context.
- [00:58] The results are in: personalization does not boost conversions!
- [02:28] Tools for better marketing personalization; a few recommendations.
- [03:38] The important surface level testing that should go into personalization projects.
- [03:47] Go to https://marketingschool.io/live for more!
Links Mentioned in Today’s Episode:
- Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
- Clearbit
- MutinyHQ
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
3064 bölüm
Manage episode 386660870 series 1203992
In episode #1934, we talk about whether personalization works in 2022! From quizzes and your sales funnel, to the tools that can help you improve the way you use personalization, we unpack whether it is all worth it at the end of the day! Tune in to find out more!
TIME-STAMPED SHOW NOTES:
- [00:20] Today’s topic: Does Personalization Work in 2022?
- [00:25] A quick definition of personalization in the marketing context.
- [00:58] The results are in: personalization does not boost conversions!
- [02:28] Tools for better marketing personalization; a few recommendations.
- [03:38] The important surface level testing that should go into personalization projects.
- [03:47] Go to https://marketingschool.io/live for more!
Links Mentioned in Today’s Episode:
- Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
- Clearbit
- MutinyHQ
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
3064 bölüm
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