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Loyalty Propositions Across Brands
Manage episode 468385494 series 3563040
In Episode 43, Guest Host Lars Holmquist, Managing Partner at The Mallett Group, chats with Pam Piligian, Chief Marketing Officer at Navy Federal Credit Union, and Dave Canty, Head of Loyalty at Bilt, at the recent Loyalty Summit CXM in Los Angeles.
First up – Lars and Pam discuss how Navy Federal is implementing a loyalty proposition without points.
Then Lars chats with Dave about how Bilt is engaging with members across home and community.
53 bölüm
Manage episode 468385494 series 3563040
In Episode 43, Guest Host Lars Holmquist, Managing Partner at The Mallett Group, chats with Pam Piligian, Chief Marketing Officer at Navy Federal Credit Union, and Dave Canty, Head of Loyalty at Bilt, at the recent Loyalty Summit CXM in Los Angeles.
First up – Lars and Pam discuss how Navy Federal is implementing a loyalty proposition without points.
Then Lars chats with Dave about how Bilt is engaging with members across home and community.
53 bölüm
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