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The Business of Horticulture
Manage episode 433932047 series 2391159
How do you level up from being a casual plant lover to a true pro in the horticulture industry? What does it take to become one? There are plenty of things we don't get as hobbyists about the horticulture industry—so much more happening behind the scenes than we can imagine. Fortunately, Leslie Halleck, a favorite guest on the podcast and one of my best plant friends, is here to tell us about how the horticulture industry works and how you might become part of it!
In this episode, we learn:
- [03:45] How to turn plant passion into a horticultural career
- [06:54] What is Leslie's background in horticulture?
- [14:46] Don't let shorter days dim your plant's shine with Soltech grow lights!
- [17:01] Nourish your plants with Espoma’s premium organic products!
- [18:42] Leslie’s career transitions
- [23:04] What other jobs are in the horticulture field?
- [24:52] How do plants get from farm to store?
- [29:23] What affects plant prices and availability?
- [34:58] What are the common mistakes aspiring plantrepreneurs make?
- [40:53] What are the educational pathways in horticulture?
- [48:49] Why is horticulture mostly family businesses?
- [51:48] Women's positions in a male-dominated horticultural sector
- [53:27] Leslie’s new horticulture business courses + coaching programs
- [01:00:37] Where can you find out more about Leslie?
Mentioned in our conversation:
- Cultivate '24
- Tropical Plant International Expo (TPIE)
- COURSE: The Business of Horticulture
- COURSE: The Business of Selling Plants
- 'Tiny Plants' by Leslie Halleck
- Professional Horticulture Program | Longwood Gardens
- Horticulture Classes | New York Botanical Garden
- Master Gardeners - American Horticultural Society
For a deeper look into the processes behind the plant industry,
check out the full show notes and blog here!
Follow Leslie:
Thank you to our episode sponsors:
Soltech Solutions
Check them out at soltechsolutions.com and get 15% off with code "bloom15".
Espoma Organic
Visit espoma.com to find your local Espoma dealer or check my Amazon storefront.
Follow Maria and Growing Joy:
Order my book: Growing Joy: The Plant Lover's Guide to Cultivating Happiness (and Plants) by Maria Failla, Illustrated by Samantha Leung
Join the Bloom and Grow Garden Party Community Platform & App AKA the plantiest and kindest corner of the internet! Get your FREE 2-week trial here!
Take the Plant Parent Personality Quiz (Get the perfect plants, projects and educational resources for YOUR Lifestyle)
Support Bloom and Grow Radio by becoming a Plant Friend on Patreon!
Instagram: @growingjoywithmaria
Tiktok: @growingjoywithmaria
Subscribe to the Growing Joy Youtube channel! /growingjoywithmaria
Website: www.growingjoywithmaria.com
Pinterest: @growingjoywithmaria
Our Sponsors:
* Check out Manukora: https://manukora.com/BLOOM
* Check out Uncommon Goods: https://uncommongoods.com/BLOOM
Advertising Inquiries: https://redcircle.com/brands
293 bölüm
The Business of Horticulture
Growing Joy with Plants - Wellness Rooted in Nature, Houseplants, Gardening and Plant Care
Manage episode 433932047 series 2391159
How do you level up from being a casual plant lover to a true pro in the horticulture industry? What does it take to become one? There are plenty of things we don't get as hobbyists about the horticulture industry—so much more happening behind the scenes than we can imagine. Fortunately, Leslie Halleck, a favorite guest on the podcast and one of my best plant friends, is here to tell us about how the horticulture industry works and how you might become part of it!
In this episode, we learn:
- [03:45] How to turn plant passion into a horticultural career
- [06:54] What is Leslie's background in horticulture?
- [14:46] Don't let shorter days dim your plant's shine with Soltech grow lights!
- [17:01] Nourish your plants with Espoma’s premium organic products!
- [18:42] Leslie’s career transitions
- [23:04] What other jobs are in the horticulture field?
- [24:52] How do plants get from farm to store?
- [29:23] What affects plant prices and availability?
- [34:58] What are the common mistakes aspiring plantrepreneurs make?
- [40:53] What are the educational pathways in horticulture?
- [48:49] Why is horticulture mostly family businesses?
- [51:48] Women's positions in a male-dominated horticultural sector
- [53:27] Leslie’s new horticulture business courses + coaching programs
- [01:00:37] Where can you find out more about Leslie?
Mentioned in our conversation:
- Cultivate '24
- Tropical Plant International Expo (TPIE)
- COURSE: The Business of Horticulture
- COURSE: The Business of Selling Plants
- 'Tiny Plants' by Leslie Halleck
- Professional Horticulture Program | Longwood Gardens
- Horticulture Classes | New York Botanical Garden
- Master Gardeners - American Horticultural Society
For a deeper look into the processes behind the plant industry,
check out the full show notes and blog here!
Follow Leslie:
Thank you to our episode sponsors:
Soltech Solutions
Check them out at soltechsolutions.com and get 15% off with code "bloom15".
Espoma Organic
Visit espoma.com to find your local Espoma dealer or check my Amazon storefront.
Follow Maria and Growing Joy:
Order my book: Growing Joy: The Plant Lover's Guide to Cultivating Happiness (and Plants) by Maria Failla, Illustrated by Samantha Leung
Join the Bloom and Grow Garden Party Community Platform & App AKA the plantiest and kindest corner of the internet! Get your FREE 2-week trial here!
Take the Plant Parent Personality Quiz (Get the perfect plants, projects and educational resources for YOUR Lifestyle)
Support Bloom and Grow Radio by becoming a Plant Friend on Patreon!
Instagram: @growingjoywithmaria
Tiktok: @growingjoywithmaria
Subscribe to the Growing Joy Youtube channel! /growingjoywithmaria
Website: www.growingjoywithmaria.com
Pinterest: @growingjoywithmaria
Our Sponsors:
* Check out Manukora: https://manukora.com/BLOOM
* Check out Uncommon Goods: https://uncommongoods.com/BLOOM
Advertising Inquiries: https://redcircle.com/brands
293 bölüm
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