Aged 25 in 2015, left his job as a personal trainer & health club manager, incorporated a 'meal prep' company and expanded operations into North Fla. in 2016, grew 2 FTE to 16 with an average annual growth of 18% for the whole 5 yrs (Jared Graybeal)

Grow A Small Business Podcast

In this episode, I interview Jared Graybeal, the Founder, and CEO of Superfit Foods based in Jacksonville, Florida. Superfit Foods is a meal prep company that empowers people to live happier and healthier lives. They specialized in health, wellness, and fitness- providing healthy food as well as food delivery convenient, affordable, and tasty experience.

Jared Graybeal was a personal trainer and health club manager for 7 years. Superfit Foods was started in Lakeland, Florida in May of 2015 and expanded to Jacksonville in 2016. Grew 2 FTE to current 16 and 9 part-time drivers. A meal prep company has an average annual growth of 18% for the whole 5 years. And this year, they are aiming to reach 24% amidst a pandemic.

One of the values for a fast-growing business is the passion imparted by the team to the business itself. And that’s what Jared Graybeal said: “You must build a team that’s passionate about the mission, a team with a growth mindset.”

This Cast Covers:

• Success is measured in the people they reached.
• The hospitality of the customer service plays a big part of the marketing offer.
• How standard operating procedures prevent unnecessary events.
• Reading good business books and applying the principles on how to build a company.
• The importance of creating an operating agreement from day one of starting the business.
• Part of growing a business is sticking to the values and pursuing the mission.
• Helping other people live happy lives and become healthier.
• Building a team with passion and a growth mindset.

Additional Resources:

• Superfit Foods
• Getting Naked By Joel Primus
• Beyond Entrepreneurship 2.0 By Jim Collins
• Keys You Need to be a Successful Entrepreneur

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Quotes:

“I measure success in the impact that we got to make in the world or in the community around us.” - Jared Graybeal

“You must build a team that’s passionate about the mission, a team with a growth mindset.” - Jared Graybeal

“In a business, there’s a need to have standard operating procedures for everything to avoid messing a client up.” - Jared Graybeal

“One of the business’ values you need to consider is to have exemplary customer service.” - Jared Graybeal

“One of the interesting journeys in growing a business is leading a team to stick to the values and pursue the mission.” - Jared Graybeal

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Music from https://filmmusic.io “Cold Funk” by Kevin MacLeod (https://incompetech.com). License: CC BY http://creativecommons.org/licenses/by/4.0