How SHE's scaling into the MULTI-MILLIONS and sold 900 units IN A DAY with Lou Rice from Strapsicle

E-Commerce Uncomplicated

Can you take a simple idea and turn it into a thriving business?

Meet Lou Rice, the brilliant mind behind Strapsicle, and one of our community’s shining stars for the past 18 months.

Lou’s flagship product, a Kindle strap, has captured hearts and wallets alike, putting Strapsicle on the path to $2 million in annual revenue. When Lou joined us last year at SHE-com, her business was bringing in $3k a month. Now, she’s set to scale to new heights.

In today’s episode, Lou unveils her secrets to scaling on Amazon, with insights on leveraging the Amazon algorithm and promotional links to boost your business. She’ll also share the story of hitting 900 sales in a single day during Amazon Prime Day, and how influencers in the U.S. are driving traffic to her Amazon store.

We chat:

✨ The power of Amazon’s algorithm and promotional tools

✨ How Lou achieved 900 sales in one day on Amazon Prime Day

✨ Using influencers and content creators to enhance sales and visibility

✨ The crucial role of mental health in entrepreneurship

Join us for an enlightening conversation on SHE-Talks E-Commerce, where we explore the journey, challenges, and triumphs of turning an innovative product into a booming business.

You can find Strapsicle at @strapsicle and www.strapsicle.com

WANT MORE:

• SHE-com LIVE - find out more about the biggest e-commerce event for female brand owners in Australia
• SHE-com Product Awards - The SHE-com Product Awards are back in 2024 to celebrate the outstanding achievements of women bringing products to life and selling them online. The SHE-com Product Awards are a fantastic way to grow your business and get the recognition you deserve. Enter today!
• Or if you are feeling stuck, lonely, overwhelmed in your business and want to double your sales in 90 days check out The Academy
• Have an idea for an episode or want to connect? Reach out at @shecom.co

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