"Covering New Grounds" is the slogan here at the Coffee Man Show. Our mission is to Enrich Culture, Inspire Entrepreneurs, and Inform Coffee Lovers. You get the personal stories behind specialty coffee shops and their owners along with others in the industry. You will be introduced to the minds behind today's greatest coffee shops and find tips on making a better cup of coffee at home. You may even learn more about what coffee farming is all about. Prepare to roast!