6: Real Time Data Driven Marketing with Deborah Holstein

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Dave Burnett tarafından hazırlanmış olup, Player FM ve topluluğumuz tarafından keşfedilmiştir. Telif hakkı Player FM'e değil, yayıncıya ait olup; yayın direkt olarak onların sunucularından gelmektedir. Abone Ol'a basarak Player FM'den takip edebilir ya da URL'yi diğer podcast uygulamalarına kopyalarak devam edebilirsiniz.

Deborah Holstein has held marketing leadership roles in both B2B and B2C SaaS businesses large and small for over 15 years. She is one of a rare breed of "full stack marketers" with hands-on experience across the disciplines of awareness/story-telling, acquisition, content marketing, product and lifecycle marketing as well as in-product experience optimizations to improve upsell and retention. Currently the CMO of EverString, and recently the VP Marketing at Hightail -- a creative collaboration solution for marketing and creative teams and she regularly contributes her marketing and leadership insights to a number of marketing and business publications.

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