Amazon Challenger Brands with Patrick O'Connell of Branded.com

Amazing FBA Amazon and ECommerce Podcast, for Amazon Private Label Sellers, Shopify, Magento or Woocommerce business owners, and other e-commerce sellers and digital entrepreneurs.

Patrick O'Connell is the Chief Strategy Officer at BRANDED. BRANDED is building the next-generation consumer products company that transforms online businesses into massive global brands. Since the founding in late 2020, they've built a portfolio of over 30 amazing brands and have quickly become a Top 20 Seller on Amazon. Fueled by proprietary tech and the international operational expertise of leaders from Lazada, Amazon, Alibaba, P&G, Mars, L'Oréal, SoftBank, and Goldman Sachs - BRANDED is the ideal partner to accelerate your brand's global growth. What You’ll Learn Understanding the evolution of the market : The importance of Moving from Closed to Open Retail System The Pros and Cons of the Open Retail System How to Scale Using the Open Retail System The importance of Challenger Brands and to why serving "super specific customer" is beneficial to your business. How to create a create a genuine “challenger” brand that would maximize your potential earnings! The Nature of Amazon SEO, how it works and how does it benefit your business The value of brand analyzing and how you match up against your competition Resources For more information about Branded find out here! Find out more about Alexis Lanternier