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Lights, camera, action! Working Girl Talk is an award-winning podcast now for marketers who love pop culture. Join professor, marketer, and pop culture/TV fanatic, Abby Zufelt, for brand news, campaign breakdowns, and interviews with marketers and creators. Working Girl Talk is your source to stay on top of your marketing game, get inspired and have fun while doing it. Grab your popcorn, new episodes are weekly on Tuesdays!
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It's officially the holiday season! And because this can be a time of stress, sickness and burn out, we're keeping things unserious and fun today. Specifically, this episode is full of nonsense.☺️ My longtime friend, fellow marketer and, now, Sabrina Carpenter and Kansas City Chiefs Correspondent, Alyssa Leavitt joins Working Girl Talk today! Sit b…
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Taylor Swift remains on top! Spotify and Apple released their year-end recaps and we need to discuss Walmart’s "tv show" strategy for Black Friday. Let's dive in! Today's topics & links: TikTok Shop's Black Friday Numbers (The Creator Economy by Kaya Yurieff via The Information, Business Insider) Apple Music Replay vs. Spotify Wrapped Walmart's Bla…
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Something HAS changed within me...we're breaking down the marketing of WICKED and Gladiator 2! Today, we're discussing: WICKED vs. Gladiator II marketing strategies — what worked? And why? Instagram's new reset feature Sabrina Carpenter's Nonsense Christmas trailer Threads has seen 35 million new users in November (Axios) Black Friday ads go simple…
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Things are getting ...strange online. On today's episode, we're going over Dunkin Donuts' recent halloween campaign and its possible influence by the Nutter Butters unhinged content. I'll share some insight into why "weird" can actually lead to impactful marketing. Since it's Halloween, it's only fitting that things get a little spooky, right?! On …
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Greetings from my post-NYC recovery! In this episode, I'm breaking down Advertising Week! It was my first time attending and I'm diving into ALL of it. From top learnings and takeaways (Terry Crews #1 fan alert!) to my tips if you plan to go next year! Plus: is it worth attending? ALSO! I kick off the show by sharing some news about Working Girl Ta…
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Kelcy Valletta is back!! Join us for a special edition episode to discuss the movie that's taken over the work breaks of millions of people this week: Deadpool vs. Wolverine! In this recap: A breakdown of the opening scene (obsessed!) The best cameos Abby reveals she's actually an X-Men superfan (???) What makes this R-rated movie so...wholesome! B…
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On your Work Break this week, Abby is joined by friend, book publicist and reality tv pro, Madi Scheuer! You'll hear: An official Love Island USA recap Why they can't make us hate Rob Rob on "Call Her Daddy" and Kaylor on "Viall Files" Abby starts watching My Lady Jane Bachelorette mini recap - can it compete with Love Island? A Glenn Powell & Chap…
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Work Break is back with social media girlie, Kat Decker! On this Work Break: ⭐️ Gypsy Rose's new show ⭐️ Edward vs. Jacob: A Thesis ⭐️ Vampire Diaries rewatch ⭐️ Fly Me To The Moon and Channing Tatum's greatest hits ⭐️ Kat's book recs for thriller/mystery fans ⭐️ Justin Baldoni's surprise role is sure suite... FOLLOW Kat on Instagram FOLLOW Working…
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Work Break is back with fellow podcaster and movie girlie, Kelcy Valletta! On this Work Break: Kelcy processes "Leave the World Behind" Are we too scared to see "Long Legs"? A week of remake/sequel announcements: Gladiator 2, Devil Wears Prada 2 AND Shrek 5. Abby mourns the loss of "Horizon: An American Saga 2" in theaters The Bikeriders recap (a d…
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Abby sits down with fellow corporate girlie, influencer and pop culture super fan, Avi Cecchi @always.avi. On this Work Break, Abby and Avi discuss: Surviving (barely) Sabrina Carpenter's ticket queue Taylor Swift in Ireland A Family Affair on Netflix Avi's breakdown of Game of Thrones & House of the Dragon Abby's Movie Minute: A Quiet Place Day On…
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For the corporate girlies who need a WORK BREAK. Spin-off alert! Join Abby and friends as they chat about the the things we fit into our precious lunch break and weekends. From movies and books to trips and pop culture, enjoy YOUR work break with Work Break. On this first edition of Work Break, Abby and her sister, McCall, dive into: Travis and Tay…
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Should I get a master’s degree? Well, as someone who has a paper due and discussion board posts due in the next 24 hours, it may be the wrong time to ask me this question...🤪 Kidding! But in all seriousness, this is a common question that you may ask yourself at some point in your career or you may be thinking about it now. In this episode, I'll sh…
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When something happens at work, how do you actually report it? Claire Schmidt, the Founder and CEO of AllVoices, created a solution that helps support employees do just that. Claire was the VP of technology and innovation at 20th Century Fox before leaving to build AllVoices full time. She has an interesting and inspiring career journey and what sh…
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You may not be used to acknowledging the work you've done -- and especially the next step of telling others about it. No one wants to appear conceited or boastful. But more often than not, I see people underselling their great work. In this episode, I’ve compiled a few of my WGT tips based on my own experience and working with other young professio…
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Today, we're recapping my experience at Create & Cultivate's 2023 conference in LA. I'll dive into my pitch, the event takeaways and the importance of stepping outside of your comfort zone. Now, let's talk!💕 FOLLOW Working Girl Talk on InstagramWorking Girl Talk tarafından oluşturuldu
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We’re back! Welcome to the newest season of WGT. Today, we’re diving into this week’s business headlines and different communication styles in the office. Check out today’s sponsor! Go to Bizinumbers.com to become a member and get personalized financial dashboards and support for you business or side hustle. Find your financial safe space with Bizi…
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Welcome to the newest season of Working Girl Talk! In our season opener, Abby sits down with her best friend Sydnie from a studio LIVE in NEW YORK CITY.🗽🌃🚖 The two besties are recapping their trip, talking about the pod's Signal Award win, and sharing some learning lessons for the working woman heading into the rest of 2023. FOLLOW Sydnie on TikTok…
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Burn out. A buzzword you’ve probably heard many times throughout the last few years. You may have even used it to describe yourself. Today's episode is a raw and real conversation about my battle with burn out over the last few months and work avoidance (yes, it's a thing). Resources: The 5 Stages of Burn Out (Integris Health) A Guide to reducing T…
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Vegan, plant-based, keto-friendly, gluten free. You’ve probably heard these terms plenty of times recently. But how do you even start a food brand? Especially one that fits into the categories above? How do you bring your actual food product idea to life? And what are the learning lessons along the way? Today, you’ll get answers to that and more as…
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"Employees born between 1993 and 1998 are the most unsatisfied of all workers, according to a report from MetLife, an insurance and benefits company." - Fortune Why are Zillennials (a microgroup between Millennials and Gen Z) so unhappy at work? Why is job satisfaction across all generations the lowest it has been in 20 years? As someone who is pas…
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A ✨special edition✨ episode of Working Girl Talk! After a birthday week, Abby shares 7 lessons from 27 years of life. This Week's News: 📌 Instagram Launches Algorithm-Free Feed Sorting Options (Social Media Today) 📌 HubSpot Hack Leads to Data Breaches at BlockFi, Swan Bitcoin, NYDIG and Circle (Coin Desk) 📌 Uber shares up 5% after reaching deal to …
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Communication is ✨everything✨ in the workplace. Today, we're talking three simple tips to become a better communicator at work. They'll help you sound more confident and clear and will help you become a better listener. Let's dive in! This Week's News: ⭐️ Netflix's new price change (The Verge) ⭐️ Amazon aquires MGM (Variety) ⭐️ TikTok nearing deal …
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Have you ever felt stuck? Stuck in your career, stuck in a project at work…If you have, you may have also wondered, “What’s making me feel stuck?” "Is there something I can do about it?" In today’s episode with Lia Garvin, you’ll discover yes, there is something you can do about it… starting right now. About Lia Garvin: Lia has spent a decade worki…
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A survey by Salary.com revealed that 44% of respondents claim to have never brought up the subject of a raise during their performance reviews.😱 Why are we so afraid to discuss raises and promotions? What’s holding us back? It may be something different for each of us. And while there’s no blanket why... In today’s episode, we’re diving into the ho…
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Do dream jobs actually exist? At some point, we've all wondered about achieving that "dream job." Maybe you feel like you've never had the dream job, don't even know what your dream job is, or you feel like you have the dream job but wonder, "If I really love what I do, why is it so hard?!" Maybe we're thinking about dream jobs ALL WRONG? We're div…
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I think we all could use a little pick-me-up of happiness right now. One small step toward that, I’m changing up our usual biz and tech headlines today. On this episode, we’re talking through eight happy headlines! We're also diving into that viral Ask A Manager reader submission, "the new hire who showed up is not the same person we interviewed" -…
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Happy 2022! A little late is better than never, right? In today's episode we're covering major business and tech headlines that you NEED to know. Let's go! This week's news: ⭐️ Google is discontinuing its legacy free G Suite tier (9to5Google) ⭐️ YouTube doubling down on creator-generated content (Deadline) ⭐️ Become Marriott's TikTok ambassador (Ma…
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Need motivation heading into the new year? Earlier this year, we had Lucy Basta on Working Girl Talk. Lucy is the co-founder of WorkWell, a company that’s placed over a 1000 people in high-paying jobs. This was the MOST popular guest episode of 2021 so I thought I’d bring back some pieces of wisdom from Lucy as we finish out the year. Today, you’ll…
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Let's face it, job interviews are stressful and the power dynamic can feel one-sided at times. Today, we're talking about the simple lesson that you NEED to take to heart when it comes to job interviews. This mindset will help you feel more confident in job interviews and help save everyone time. This Week's News: ⭐️ Twitter's shopping stream (The …
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"Amerisleep polled 1,188 workers, 90% of which have stayed late at work by at least 15 minutes, and 75% say they’ve had a job that’s asked too much of them." (Ladders, Amerisleep) "Can you stay late?" or "I'll just do one more thing." can cause us to stay way later at work than we wanted or expected. And staying late past your work schedule may not…
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Have you ever had that feeling you were MEANT to do something? That voice in the back of your mind or even those little signs you see everywhere. You just can't shake that feeling. After noticing multiple of her personal training clients struggle with the same problem, Emma Vollrath decided she was the one to do something about it. Emma is the CEO …
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🎃 Embarrassing moments at work, awkward job interviews and a new advice column - Working Girl Talk Halloween has arrived! Join us if you dare... for a special Halloween episode. This time, we're joined by Cathleen Daly, blogger, brand strategist and past guest. ⭐️ Follow Working Girl Talk (@workinggirltalk) ⭐️ Folllow Cathleen (@discoveringdaly) 🎙C…
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Sometimes you are super motivated and can't wait to take on everything in your path.⚡️And other times, it's hard to get yourself to do anything.😅 That is what we call A SLUMP! We all hit slumps every once in a while. We hit that creative and motivational wall, and we feel we've lost that spark. It happens. Today, we're talking about some small thin…
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The biggest step is to just get started but sometimes that can be the hardest one to take. But we all start somewhere. Today’s special Best Of episode looks back at how some of our favorite guests got their start in their business and career. Full episodes of today’s Best Of guests: ⭐️ Episode 29 with Sam Abrahart - Apple, Spotify ⭐️ Episode 52 wit…
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This Week's Headlines: ⚡️ Twitter's allows tipping with Bitcoin (The Verge) ⚡️ El Salvador's cryptocurrency update (Fortune, Fortune CEO Daily) ⚡️ Toast makes a comeback on the stock exchange (Forbes, Under 30 Newsletter) ⚡️ Facebook announces new features (TechCrunch) FOLLOW @workinggirltalk on Instagram…
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Think about the last time you were afraid to do something. That fear of failure, fear that you’re not good enough, that panic to lead a meeting at work, to walk into an event alone, to ask someone for advice, etc... I recently had a HUGE epiphany when it comes to fear. And I'm here to say we don't have to let fear hold us back! Buckle up because we…
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What started as a side hustle quickly turned into a profitable and powerful female empire supporting three employees and an extensive clientele with a growing waitlist. Becca Booker, CEO and founder of Homemade Social, joins us today! We discuss Becca's start in social, mental health and social media, learnings as a CEO, what their team looks for i…
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Have you ever worked with someone and thought, "They were so easy to work with!" or "I love working with them!" ? Don't we all want to be that person? Today, we're breaking down six tips to help you be the best coworker and the easiest person to work with. This Week's News: 📌 Walmart launches delivery service (Yahoo!) 📌 Warby Parker files for N.Y.S…
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Mae West once said, "Too much of a good thing can be wonderful." But what about productivity? We all have A LOT of responsibilities. In the race to get all of them done, we sometimes burn out, get hurt, get sick or even worse. I've learned recently that productivity is a balancing act --- there's a healthy dose and a toxic dose. I've experienced th…
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“You are whoever you say you are.” Are you telling your brand story how you want to be telling it? Monique Bryan brings over 15 years of top-level industry experience in the areas of product development, entrepreneurship, branding, business development, and personal styling today. Today, Monique runs a successful personal brand consultancy. In toda…
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Another all news episode! We're diving into some interesting business headliens from this week. - Netflix Q2 earnings report (CNBC, The Motley Fool) - Zoom's big purchase (Globe Newswire) - A Farmville clone turned into a ponzi scheme - yes, it's real (Rest of World) - Robinhood is set to go public (The New York Times)…
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Get the scoop on the business, tech and workplace headlines from this past week. - Become a director of taco relations (Progressive Grocer) - Apple employees want to work remotely (The Verge) - Facebook Pay to branch out (The Verge) - GMail's new security feature is rolling out (The Verge) - Move to Italy and start a business (CNN) - Sony's pulls a…
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Change is hard. And when I can’t find the inspiration and motivation in myself, I turn to the words of others. Think of today's episode as an audio Pinterest board - yes, we're making that a thing now. Here's your reminder that changing and growing are necessary parts of life - and you can conquer it! This Week's News: - Microsoft paying bonuses (C…
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With more companies hiring and more people rethinking their careers, right now is the perfect time to dust off the resumé! We're going over three easy steps you can take today to help your resumé get noticed. This Week's News: - LinkedIn data theft (Fortune) - TikTok rolling out longer videos (The Verge) - Amazon's big pod purchase (Podcast Busines…
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ICON ALERT! Handbag designer, entrepreneur, mother, CEO, creator of the #SAGESQUAD -- the iconic Sage Loman joins us today! Sage launched her brand, SAGE AUBREY in 2015. The company was founded on the philosophy that women deserve honestly priced luxury. The brand is built on the foundations of quality, craftsmanship and kindness to the planet and …
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There are about six months left of 2021! Time is flying and it's the perfect opportunity to acknowledge your wins and set your focus on where you're going. Abby will be walking you through a checklist on assessing your goals and what step to take next. This is the perfect episode to come back to, month after month, year after year, to refresh and r…
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Have you ever wanted to take the leap and dive into a new career? If so, listen up! Today, we're chatting with Danielle and Shriya, co-founders of women's apparel line, Maison de Papillon, and Project Gaia NYC, a collaborative, multi-brand concept store showcasing elevated, purpose-driven brands. Both of them decided to switch career paths and ende…
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Business Insider shared a post earlier this month that said, “A study from professional network app Blind shows employees prefer flexibility over a 30k raise." Seeing that sparked a lot of thoughts amongst myself and the WGT community. Thoughts about: how work from home is a more commonplace conversation in workplaces now, that WFH is actually some…
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Vacation is all you’ve ever wanted, but how do you ask for it? I've seen a lot of memes and TikToks recently about PTO. A lot of them are to the effect of: "Me working on my day off to show my boss how dedicated I am." I laugh because it's relatable. But WHY is it relatable? Something so simple can bring a lot of stress. In today’s episode, we’re c…
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It's WGT 100!🎉 In today's episode, Abby shares 10 lessons learned from editing, creating and producing 100 episodes of the podcast. Get ready for some life lessons, laughs and inspiration. Thank you for supporting the show! Here's to 100 more episodes. ⭐️ Wish Working Girl Talk a happy 100 by sharing the show on your Instagram Story @workinggirltal…
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