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Enthusiastically Self-Employed is designed for you if you’re self-employed as a coach, consultant, speaker, author, solopreneur, or small business owner. Listen in for business, marketing, and LinkedIn tips, sprinkled in with stories along the way. Listen to Enthusiastically Self-Employed for education and insights to help you to be successful and support the love you have of your business, while also supporting your bottom line. That means growing your revenue, reducing your expenses, and o ...
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Ever found yourself agreeing to speak for free, only to wonder if it's truly worth your time and effort? In this episode, I review my tried and true approach to strategically negotiating for paid gigs, emphasizing the significance of knowing your value and the event's dynamics. Are you a Speaker? I've created a "LinkedIn for Speakers Checklist" whi…
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A live chat with Brenda Meller and Kerry Barrett on "How to Pitch, Land, and Use Media for Brand Visibility" LINKS MENTIONED: http://www.kerrybarrett.com/resources Connect with Kerry: https://www.linkedin.com/in/kerrybarrett/ Download my 15 LinkedIn Profile Tips Checklist: https://www.mellermarketing.com/list LinkedIn "Power Hours" (Single Session,…
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Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Michelle Zink - Coach to Women Business Owners TIPS we covered include: ▪️ Setting up a company page. Video + blog: https://www.mellermarketing.com/blog/how-to-create-a-company-page-on-linkedin-fr…
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Here are the key takeaways from the podcast discussion about Leveraging Book Content for Effective Marketing with Pooja Arshanapally Marketing Strategy: • Start repurposing content on the platform where you already have the strongest presence/ROI • Test different platforms for about a month to measure effectiveness • Begin marketing 6-12 months bef…
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In this episode, I answered questions about LinkedIn and social selling. How many unique users are on LinkedIn compared to other platforms like Twitter, Facebook, and Instagram? What is the difference between connecting and following on LinkedIn? What is the ideal number of hashtags to use on a LinkedIn post? Are LinkedIn polls as effective as they…
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Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Barb Nangle, who is a coach and speaker: https://www.linkedin.com/in/barbnangle/ TIPS we covered include: ▪️ Having a zoomed in Headshot Photo, focusing mainly on your face ▪️ Being intentional wi…
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Thinking of hiring someone to help you with LinkedIn? BEWARE of the so-called "LinkedIn Experts" who really aren't! In this podcast, I review these 14 Signs that Your LinkedIn Trainer Isn’t a LinkedIn Expert Outdated headshot photo or photo isn’t zoomed in. URL is not simplified Header isn’t optimized: information is hard to read on mobile; photos …
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Welcome to our LinkedIn Trifecta Talks! Speakers: Brenda Meller, LinkedIn Coach Michelle B. Griffin, Personal Brand PR Strategist Michelle J. Raymond, B2B LinkedIn Specialist Key Points: LinkedIn Games: All three speakers found the new LinkedIn games to be confusing and a bad user experience. They questioned their value and suggested LinkedIn focus…
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A live chat with Brenda Meller and Deanna Russo on "How To Use LinkedIn Like a Big Networking Event" Originally aired: Tuesday, April 23, 2024 at 12:05 pm ET. Connect with Deanna: ➡️ Website: https://leverageupllc.com/ ➡️ LinkedIn: https://www.linkedin.com/in/deannarusso1/ UPCOMING LINKEDIN LIVE Interviews by Brenda Meller of Meller Marketing: ➡️ h…
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Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Leah Goldman https://www.linkedin.com/in/leahgoldman/ TIPS we covered include: ▪️ Creating a company page ▪️ Considering using a professional Headshot Photo to create credibility and trust ▪️ Ensu…
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A live chat with Brenda Meller and Kendra Corman on Yahoo and Google Email Deliverability Requirements Originally aired LIVE on Tuesday, April 9, 2024 Questions Kendra answers during the podcast: What are the requirements for Yahoo and Google email deliverability? (3:44) What is the difference between a DMARC and DKIM code? (4:52) Does the one-clic…
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In this episode, I discuss that I reached 67,000 followers on LinkedIn for the 2nd time. Main points I discuss: Follower Growth: I recently reached 67,000 followers on LinkedIn for the second time. LinkedIn's Data Purge: I experienced a drop in followers due to LinkedIn's removal of fake accounts in 2023 Tracking Follower Growth: I use Shield Analy…
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Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Sybil Stewart. https://www.linkedin.com/in/thesagestewart/ TIPS we covered include: ▪️ Being intentional with your marketing message in your LinkedIn Header Image and changing the message periodic…
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This was a panel discussion on "Speaking Strategies for Solopreneurs" with Jenn Espinosa-Goswami, Barbara Boldt, and Bobbie Carlton Register to watch the playback and get presenter resources mentioned in this podcast episode here: https://www.mellermarketing.com/shift Here are some of the key questions discussed during the panel discussion: How do …
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Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Listen to this LinkedIn profile mini-audit of Michelle Gilbert. https://www.linkedin.com/in/michellebgilbert/ LinkedIn Profile Tips from Brenda Meller Headshot and Banner: Update your headshot regularly. Incorporate your logo into the ban…
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After a brief break from episodes -- I'M BACK! Key topics discussed in this episode: Reason for podcast hiatus: Increased workload and events, especially after back-to-school season. Balancing podcasting with business: Struggles of maintaining a regular schedule while focusing on client work. Seasonal fluctuations in business: Experiences of ups an…
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Unlock the secrets to mastering your niche with marketing coach Avivit Fisher in this episode of Enthusiastically Self-Employed. Connect with Avivit: https://www.linkedin.com/in/reddstrategy/ https://www.reddstrategy.com/ Learn how Avivit successfully transitioned from a generalist in the marketing field to a highly specialized coach for therapists…
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Are you a solopreneur, business professional, or coach / consultant looking to unlock the power of LinkedIn to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Tom Livingston. TIPS we covered include: ▪️ Shifting from #OpentoWork to Self-Employed to market yourself as a consultant ▪️ Having a refreshed Headshot Phot…
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Ever wondered how to amplify your business's digital presence without breaking the bank? Join us as Bobby Umar, a renowned TEDx speaker coach, shares how to master the art of growing a multi-platform digital voice from scratch. This talk was delivered at the SHIFT-LIVE-A-Thon event, "How to Build Your Multi-Platform Digital Voice for Your Business.…
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Unlock the secrets to creating standout virtual presentations with our latest episode of "Enthusiastically Self-Employed." Join me as I chat with my VIP guest Shep, Vice President of Technical Services at Rose Pest Solutions, as we uncover practical tips to enhance your on-screen presence. Originally aired: Tuesday, April 2, 2024 at 12:05 pm ET. Wa…
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Are you a virtual assistant looking to unlock the power of LinkedIn to grow your business? Watch this LinkedIn profile mini-audit of Jessica Tinner https://www.linkedin.com/in/jessicatinner/ TIPS we covered include: ▪️ Uploading your headshot photo instead of your company logo in the "Headshot Photo" field ▪️ Refreshing your LinkedIn header to ensu…
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Rachel Lindteigen on SEO Tips for Entrepreneurs: Blogs, Websites, Podcasts, Oh My! #enthusiasticallyselfemployed #linkedinlive Unlock the secrets to a thriving online presence with Rachel Lindteigen, a seasoned SEO and content marketing expert boasting over two decades of experience in digital marketing. Curious about how you can drive traffic to y…
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Are you a solopreneur, business professional, or coach / consultant looking to get a bigger slice of the LinkedIn Pie? Listen to this LinkedIn profile mini-audit of Jenny Morin. TIPS we covered include: ▪️ LinkedIn Profile Verification: Necessary? ▪️ Changing a Business Name on your LinkedIn Profile ▪️ Suggested LinkedIn Banner Image changes ▪️ Way…
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Ever wondered how to make your voice heard in a sea of constant noise? Join us as we sit down with Orly Zeewy, a fellow member of Innovation Women, who has mastered the art of helping solopreneurs and startups rise above their competition. Links Mentioned: Connect with Orly on LinkedIn: https://www.linkedin.com/in/orlyzeewy/ https://zeewybrands.com…
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Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Meg Gluckman, who is a Divorce & coparenting coach TIPS we covered include: ▪️ Setting up a company page. Video + blog: https://www.mellermarketing.com/blog/how-to-create-a-company-page-on-linkedi…
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Unlock the secrets of boosting your professional presence with the dynamic fusion of LinkedIn and AI as we sit down with Angela Pitter, founder of LiveWire Collaborative. Angela, an accidental entrepreneur, shares her incredible journey and the innovative ways she helps mid-sized companies and nonprofits enhance their branding and engagement strate…
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Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Valerie Mummert. TIPS we covered include: ▪️ Being intentional with your marketing message in your LinkedIn Header Image and changing the message periodically ▪️ Having a refreshed Headshot Photo …
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Ever wondered how to authentically market your new business and connect with your audience in the digital age? Join me as I welcome Lauren Patterson, co-founder of That Random Agency, who brings over a decade of experience to our conversation, delivered at the SHIFT-LIVE-A-Thon event, "How to Market Your New Business." Lauren shares essential tips …
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Are you a solopreneur, business professional, or coach / consultant looking to unlock the power of LinkedIn to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of David Verduyn https://www.linkedin.com/in/davidverduyn/ TIPS we covered include: ▪️ Spending more time and increasing focus on network engagement to build yo…
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Want an easy way of creating social media content? Use FAQs. When someone emails to ask you a question related to your expertise, do what I do, as explained in this podcast: ✅ Don't respond to just one person, especially if they are not yet a client. Respond and create content that can help more than one person. ✅ If it requires a demonstration, ca…
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Get ready to transform your entrepreneurial journey with expert insights from Shulamit Berlovtov, the Entrepreneur's Therapist. Discover how to navigate the emotional rollercoaster of running a business and shift from a scarcity to an abundance mindset. Shulamit's heartfelt advice on managing cash flow anxieties and building a supportive team will …
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Ready to unlock the secrets of achieving monumental goals? Join us as we sit down with Dr. Sarah Glova, an accomplished tech reporter and member of Innovation Women, who reveals how ordinary people can accomplish extraordinary things. We'll explore her fascinating journey of embracing her credentials and the importance of women confidently owning t…
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Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Danielle R. Harris. https://www.linkedin.com/in/daniellerharris/ TIPS we covered include: ▪️ Zooming in on your professional Headshot Photo field, so your face is 50-60% of the circle ▪️ Removing …
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Listen and learn How to Get a Solopreneur Business Started with this panel discussion featuring Laura Khalil, founder of Brave by Design, Ian Watts, a small business coach known for his expertise in lean startup methodology, and Diana Stephens from Mindful Job Alignment, who shares her inspiring transition from corporate life to solopreneurship, al…
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Unlock the secrets to optimizing your LinkedIn profile and attract the clients you’ve always wanted! In this episode, we sit down with the incredible Alison Jacobson, also known as the midlife maverick, who shares her inspiring journey of empowering women in their second chapter of life. As a coach, author, podcast host, and CEO of the nonprofit Fi…
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Could your unique traits and experiences be the key to your professional success? Join us in this enlightening episode of Enthusiastically Self-Employed as we sit down with Tracey Watts Cirino, a dynamic force in empowering female entrepreneurs and leaders. Tracy shares her wisdom on embracing your voice and understanding your worth without falling…
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Unlock the secrets of LinkedIn success with Kristi Huss, a dynamic entrepreneur who's mastered the art of connecting and achieving life goals. In our latest candid conversation, Christy shares her experiences as a travel advisor, coach, speaker, and author, and how she uses LinkedIn to empower individuals. Whether you're looking to boost your profe…
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Embark on a brand-building journey with the unparalleled expertise of Kendra Corman, the mastermind behind the Imperfect Marketing Podcast. As she graces our show with her tactical acumen, solopreneurs everywhere will discover the magnetic pull of podcasting and learn how it can vault them into thought leadership and audience expansion. Kendra's st…
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A few tweaks to your LinkedIn profile can unlock doors to new opportunities and leads for you. In this LinkedIn Profile Mini-Audit, I provide tips for Katy Kaumeyer of Omnimedia Designs. https://www.linkedin.com/in/katykaumeyer/ TIPS we covered include: Having an updated Headshot photo and zooming in so the face is 50-60% of the circle Making sure …
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🎉🥂Pop the champagne and throw the confetti—it's the 100th episode of Enthusiastically Self-Employed! In this episode, I'll address an increasing trend: LinkedIn accounts being hacked. My friend, Brenda Cadman reached out to me recently after her account had been hacked -- even despite her attempts to prevent it from occurring. She had a strong pass…
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Are you a coach or consultant looking to get a bigger slice of the LinkedIn Pie? Watch this video of my mini-audit of Joni Wood's LinkedIn profile. Joni is a coach and you can visit her LinkedIn profile at: https://www.linkedin.com/in/joniwoods/ Tips include: Name Pronunciation (mobile app feature) Making your LinkedIn Header Image intentional -- l…
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Embark on a transformational journey from traditional employment to the thrilling autonomy of self-employment with insights from our Shift Live-a-thon panel. Expert voices like virtual event guru Christopher Johnson, marketing strategist Megan Vogias, and tech-tip wizard Michelle Kaye join us to unravel the complexities of leveraging technology to …
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Listen in to this candid chat about the rollercoaster ride of entrepreneurship on our latest podcast. This episode provides an abundance of insights, as Lori Jo of Popspeed Digital Marketingtakes us through the dance of partnership in both life and business. We tackle head-on the reality that sometimes, life after an unexpected job loss isn't just …
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Discover how the often-overlooked power of feedback can revolutionize your business, a gem of wisdom I've leveraged through my recent coaching, webinars, and online programs. Listen in as I share the ways feedback can influence product success, customer perception, and the delicate art of marketing, ensuring your offerings resonate with the very he…
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Join me as I interview Amanda Sterns about Journaling, in this chat, entitled "Journaling Is More Powerful Than You Think It Is." Amanda navigated the diverse applications of journaling, from managing mental health to supercharging productivity, ensuring listeners can tailor this transformative tool to fit your unique entrepreneurial path. The hear…
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Are you ready to take the reins and steer your career towards the horizon of self-employment? Terry Bean, the mastermind behind Motor City Connect and TEDx Detroit, joins us to illuminate the path from the conventional 9-to-5 grind to the fulfillment of entrepreneurship. Terry's journey and impact offer a roadmap filled with practical wisdom and en…
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Are you a podcaster looking to get a bigger slice of the LinkedIn Pie? Watch this video of my mini-audit of Hedieh Azad's LinkedIn profile. Hedieh is a podcaster and her show is called: "Ideas for the workplace" On Apple Podcasts: https://podcasts.apple.com/ca/podcast/ideas-for-the-workplace/id1735314440 On YouTube: https://youtube.com/playlist?lis…
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Every May, Mother's Day marketing seems inevitable. But for some, like me, these messages are less about celebration and more about navigating a sea of reminders of personal loss or the complexities of parenthood. Throughout this heartfelt episode, I explore the realm of empathetic marketing, sharing not only my own journey but also how solopreneur…
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Ever felt that twinge of guilt when you turn down a "quick coffee" because deep down, you know your time is worth more? In this talk, I'll take you on a journey through my own experiences, from the early, over-eager days of saying yes to every coffee invite, to the present where I've mastered the art of graciously declining while keeping my connect…
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Unlock the secrets to podcasting success with the guidance of Adam Schaeuble, a master podcaster and entrepreneur who transformed his career from fitness center owner to podcasting strategy coach. My conversation with Adam is an inspiring tale filled with practical insights for anyone aiming to make their mark with a podcast. Listen in as Adam reve…
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