En iyi Poolside Podcast podcastleri (2025)

#151 Austen Tosone recently celebrated working one year as a full-time content creator. She now has eight ongoing income streams and is launching an SEO masterclass. Her secret? Treating what some consider a hobby like the business it is. In this episode, I sit down with Austen and talk about everything from her background in the magazine industry …

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EPS 150: How I'm preparing my business for the baby 19:28

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3y ago19:28

19:28

#150 This is a solo episode with yours truly and I’m talking about the steps I’m taking to prepare my business (and myself) for having a baby. I share my journey on hiring people, what the goal is by June 1st in terms of workload and how I’m hoping to never take back any of the work I’m delegating out. I share the other steps in my process right no…

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How to optimize your YouTube channel for growth (Guest: Chris Jackson) 53:25

3y ago53:25

53:25

Episode Description:#149 With over 15k YouTube subscribers, Chris Jackson understands what it takes to grow a community on YouTube. In episode 149 of the Poolside Podcast, I talk with Chris about his experiences growing his channel, ‘Tiny Blue Games.’ Chris explains what he did to reach his first 1000 subscribers, four strategies to monetize a chan…

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EPS 148: Solving big problems in the creator economy (Guest: Kayley Reed) 43:38

3y ago43:38

43:38

Episode Description:#148 As a 3x founder, content creator, and the CEO of Hermana Agency, Kayley Reed has been working deep in the creator economy for the last decade. In this episode, I talk with Kayley about her new tech startup, norm. A contact reader, pricing calculator, and more, norm. was built to empower creators to negotiate their worth in …

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EPS 147: How to stay consistent with wellness through hard times (Guest: Michelle McGrattan) 42:19

3y ago42:19

42:19

#147 When your whole life suddenly changes, how do you find the energy to prioritize yourself? In episode 147 of the Poolside Podcast, nutrition and fitness coach, Michelle McGrattan, talks about how she pulled herself out of a hard time by staying true to her own advice, 'The Michelle Method.' Michelle has been on the podcast twice before, and we …

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EPS 146: How to win over PR firms and brands as an influencer in 2022 (Guest: Kristen Novak) 52:54

3y ago52:54

52:54

#146 What’s working and what needs to evolve in the influencer marketing space? In this episode, I talk with Kristen Novak, founder of WILD Public Relations, about what it’s like to run a PR agency in 2022. We dive into what brands are looking for from influencers, what it’s been like working in PR over these past couple of years, and Kristen’s own…

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EPS 145: What should you charge for social media management? 23:31

3y ago23:31

23:31

#145 Social media management rates seem all over the place when you start googling it, asking around and just the general public's opinion. In this episode, I talk about my experience trying to charge enough to grow my business as well as the factors you need to consider when setting your prices including: The type of client (industry, business siz…

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EPS 144: Creating a conscious business plan for a business that supports you (Guest: Jana Boyko) 41:06

3+ y ago41:06

41:06

#144 Business coach and author, Jana Boyko is a powerful guide for anyone walking an entrepreneurial path. She teaches aspiring entrepreneurs how to approach business in ways that are both mindful and strategic, and proves that it’s possible to create a vibrant, prosperous relationship with the work that feels most compelling to us. Her coaching pr…

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Week 11 PSR FFP 18:06

3+ y ago18:06

18:06

Idkk bro

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PSR szn 3 week 9 29:19

3+ y ago29:19

29:19

Joe is a bit h

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EPS 142 Building the foundation of your brand (Guest: Mitzi Payne) 54:55

3+ y ago54:55

54:55

#142 Mitzi Payne is the co-founder of Arcade, a digital-forward creative agency specializing in strategy, content, and distribution and the host of Waves Social Podcast. In this episode, Mitzi walks us through her entrepreneurial journey of growing her side hustle into a full time business. Her passion for branding is apparent as she explains the i…

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EPS 141 How to negotiate your worth (Guest: Kristina Sammut) 56:39

3+ y ago56:39

56:39

#141 Kristina Sammut is an executive leadership coach and the founder of Frontier Leadership, a business offering niche specialty training with a highly integrated program for women in leadership, negotiation, career advancement, and entrepreneurship. In this episode, Kristina shares her background and education in leadership and executive coaching…

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Week 7 PSRFF POD 31:34

3+ y ago31:34

31:34

LJ what is u doin bro

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EPS 140 Misconceptions about influencer marketing (Guest: Tara Salloum) 38:01

3+ y ago38:01

38:01

#140 Tara Salloum is the founder and creative lead at Counter Culture. In this episode, Tara shares her journey through digital marketing and agencies before deciding to launch her own business, Counter Culture. She talks about the biggest mistakes brands are making when it comes to influencer marketing, misconceptions about ROI and how the industr…

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Week 6 PSR FFP 41:24

3+ y ago41:24

41:24

Redraft time!

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EPS 139 Becoming a successful country artist in a male-dominated industry (Guest: Jess Moskaluke) 41:37

3+ y ago41:37

41:37

#139 Jess Moskaluke is a Canadian country singer and songwriter. In this episode, Jess shares the journey of her country music career, why it's important to take a step back and reflect on how far you've come and how imposter syndrome exists in all industries. She talks about what it's like to be a woman in the music industry and how we can help ch…

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2021 Week 5 PSR 22:59

3+ y ago22:59

22:59

LJ get a grip.

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EPS 138 Your Content Strategy for Q4 and 2022 (Solo Episode) 34:00

3+ y ago34:00

34:00

We are back for season 2 of Poolside Podcast! Thanks to everyone who has listened and has stuck with me through this journey.On this episode, we're talking all things content and what you should be thinking about as we move into Q4 and 2022. Utilize technology to make your content creation and distribution more efficient, optimize your content with…

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PSR FFP 2021 Week 4 28:52

3+ y ago28:52

28:52

Chubbs - yikes

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2021 Week 3 PSR 35:31

3+ y ago35:31

35:31

Steve is Owen

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EPS 137 Solo Episode: My entrepreneurial journey and how I got to where I am today 32:33

4y ago32:33

32:33

#137 This is a solo episode with your host Rachel Antony. I talk about my entrepreneurial journey - what I took in school, the jobs that I had, how I ended up starting my own business and what I learned along the way.www.poolsidedigital.cawww.instagram.com/poolsidedigital/www.instagram.com/almostffamous…

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EPS 136 Understanding your audience's triggers through research (Guest: Marc Binkley) 30:24

4y ago30:24

30:24

#136 Marc Binkley is the Vice President Digital & Marketing Strategy at Anstice, a Canadian-based communications firm that uses human science to solve business problems and create meaningful tools for change. This conversation was originally an Instagram Live which is why the conversation sounds a little choppy and we are reading questions from the…

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EPS 135 Finding your confidence by redefining your mindset & personal style (Guest: Sunjeev Prasad) 42:44

4y ago42:44

42:44

#135 Sunjeev Prasad is the founder of Steet Gentlemen. He helps ambitious men feel more confident by improving their mindset & style. In this episode, he shares his journey to helping men find the confidence they are missing in their life by not only helping them redesign their wardrobe but redesign their mindset around who they are as a person. We…

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EPS 134 Building a brand with your own voice (Guest: Maria Koutsogiannis) 48:03

4y ago48:03

48:03

#134 Maria Koutsogiannis is the creator and founder of Food by Maria, a blog, a cookbook, an app - all of the things. In this episode, Maria shares her content creation process, why she chooses to go with a more edited, magazine-type look for her photos and how she manages so many clients per month. We talk about the importance of finding your own …

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EPS 133 Using data and consumer behaviour to build a brand (Guest: Leo Perez) 51:33

4y ago51:33

51:33

#133 Leo Perez is the Creative Director at Anstice. In this episode, she shares her journey of starting as an art director and graphic designer and moving her way into a creative director role. She gives advice for anyone who wants to get into the field and have a career in the creative field. We talk about why data analysis is so important when it…

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EPS 132 Taking responsibility for your mental health (Guest: Kaylor Betts) 44:57

4y ago44:57

44:57

#132 Kaylor Betts is the founder of the Mental Wealth Project aimed at helping people find their peace and purpose to live a more fulfilling life. Kaylor shares his mental health journey and the internal struggles he faced growing up. He started as a personal trainer, opened his own gym and then four years ago launched the Mental Wealth Project whe…

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EPS 131 The misconceptions of being a Dad blogger(Guest: Matt Beauchamp) 39:49

4y ago39:49

39:49

#131 Matt Beauchamp is a Dad blogger in Calgary with a full time job at an international marketing & PR firm. In this episode, he shares how and why he started his blog, what the feedback was and what it's like being one of the few Dad bloggers across Canada. We talk about realizing the value of your time, choosing what brand deals to take and why …

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EPS 130 My 2021 Tarot Reading, Predicting my Business This Year (Guest: Paige Pinder) 33:45

4y ago33:45

33:45

#130 Paige Pinder is a tarot reader and marketer. This episode is a bit different than usual, I'm sharing my personal tarot reading that Paige did for me about my business. I wanted to share the experience with you, record the predictions and give an inside look into how someone like Paige ends up in the tarot reading business.https://www.instagram…

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EPS 129 How to grow on TikTok and build your personal brand (Guest: Melanie Trottier) 1:20:05

4y ago1:20:05

1:20:05

#129 Melanie Trottier is a social media expert and content creator, she shares her journey of finding her career path and why it’s more about experience and building connections than it is education. We talk about our experiences with social, how you can make it a positive space to be in and why social media is the best place to network. She shares…

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S2 E9 - Rebecca Achieng Ajulu Bushell 27:25

4y ago27:25

27:25

In E9 we spoke to Rebecca Achieng Ajulu Bushell about her experiences of diversity within swimming and the work her and her organisation are doing to promote diversity in swimming. For more information on what Rebecca's organisation check out their instagram page (@nyarkodero)

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EPS 128 Should you hire a manager as an influencer? (Guest: Raquelle Kilotaitis) 37:36

4y ago37:36

37:36

#128 Raquelle Kilotaitis is the co-founder of Carte Blanche, an agency focused on brand and influencer marketing. In this episode, we dive into the world of influencer marketing and talent management. Raquelle shares the journey that led her to co-found Carte Blanche. We talk about the misconceptions of influencer marketing and what managers do for…

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EPS 127 Serving your customers first and creating a purposeful, legacy brand (Guest: Abdul Ahmed) 59:39

4y ago59:39

59:39

#127 Abdul Ahmed is the co-founder and CEO of Adesso, a Canadian men's lifestyle brand that specializes in unique and functional products. In this episode, Adbdul shares his journey through fashion and how Adesso grew from the market's need for more options in the men's fashion space. He talks about where Adesso as a brand began and how it's evolve…

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EPS 126 On the process of finding and building your personal brand (Guest: Bailey Stanworth) 23:21

4y ago23:21

23:21

#126 Bailey Stanworth is the founder of Play Digital, a digital marketing agency, a co-host on the podcast What Day Is It? And an influencer + dog mom. In this episode (part two of two), Bailey talks about what her personal brand has evolved into, why consistency and authenticity are so important and what her content creation process looks like. We…

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EPS 125 Focus on community and connection to build your audience(Guest: Bailey Stanworth) 28:16

4y ago28:16

28:16

#125 Bailey Stanworth is the founder of Play Digital, a digital marketing agency, a co-host on the podcast What Day Is It? And an influencer + dog mom. Bailey walks us through her marketing background and how + when she decided to start her own agency. We talk about hiring, time management and how Bailey found her first clients. She gives her advic…

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EPS 124 Using mindfulness to find clarity and build a successful business (Guest: Janine Sept) 1:12:41

4y ago1:12:41

1:12:41

#124 Janine Sept is a wedding photographer and Clarity Coach. In this episode, Janine walks us through how she became a successful wedding photographer and how she integrated her partner into the business. She shares the journey on the decision to work on herself, become more mindful and adjust her life to be more enjoyable for and her loved ones a…

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EPS 123 What it looks like to work with an influencer management agency (Guest: Kayley Reed) 34:00

4y ago34:00

34:00

#123 Kayley Reed is the founder of Hermana Agency, an influencer marketing agency and a content creator. In this episode, we talk about personal branding and influencer marketing. Kayley shares her content creation process for Instagram, how she decides which brands to work with and why gifted campaigns can be harmful to the industry as a whole. Sh…

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EPS 122 How build an audience on TikTok by finding your niche (Guest: Kayley Reed) 25:55

4y ago25:55

25:55

#122 Kayley Reed is the founder of Hermana Agency, an influencer marketing agency and a content creator. In this episode, we talk about all things TikTok. How the platform has changed over the last year, how brands are using it and what influencer marketing looks like on TikTok. She shares how she built her TikTok following of more than 50K followe…

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S2 E8 - Swimming the 4 Strokes Legally 24:49

4y ago24:49

24:49

In episode 8 of our parent podcast we discuss swimming the 4 strokes legally and the ins and outs of the FINA rules with experienced official Daz West.

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EPS 121 Becoming a full time food blogger and growing a business (Guest: Maria Koutsogiannis) 28:03

4y ago28:03

28:03

#121 Maria Koutsogiannis is the creator and founder of Food by Maria, a blog, a cookbook, an app - all of the things. In this episode, she shares the journey of her blog and how she took the leap of quitting her full-time job to pursue a career as a food blogger. She talks about how she’s created multiple revenue sources and how to determine when t…

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E7 - The Importance of Streamlining 26:20

4y ago26:20

26:20

In E7 we sit down to discuss the fundamental importance of streamlining for swimmers and how swimmers and coaches can work to develop this simple but crucial skill in the water and on land.

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EPS 120 Goal-first social media and influencer marketing strategies (Guest: Ariane Tonka) 42:01

4y ago42:01

42:01

#120 Ariane Tonka is the Founder and CEO of Ovrgrnd, a digital marketing agency, and 66Agency, an influencer marketing agency as well as an influencer. In this episode, we talk about the importance of understanding your goals before launching social media campaigns, ads and strategies. Why influencer marketing is so powerful and how to put together…

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Week 12 season 2. Heading into Yoffs. 31:12

4y ago31:12

31:12

Heading into playoffs.

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EPS 119: How to pitch brands as an influencer and determine your rates (Guest: Tanisha Cherry) 43:06

4y ago43:06

43:06

#119 This is part 2 with Tanisha Cherry, an influencer and podcast host. In this episode, we talk all about pitching. We talk about why you don't need to do gifted campaigns and how to pitch brands. Tanisha talks us through her Kate Summerville campaign as an example and provides great advice for how to determine your rates and what goes into takin…

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