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Conversational Design is a relatively new expertise in the CX world, but a critical one for companies who are using automation. We spoke with Mary about the importance of designing the conversation with the customer, and how it can help make chatbots deliver on their promise (and turn a little more human-like).…
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We spoke with Michael O’Reilly, VP Global Customer Experience at Eventbrite about the challenges in the CX industry, why automation on its own is not enough and what's the most important question you need to ask yourself in order to provide an excellent customer experience.
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