Welcome to ThriveMore with Roger Martin! Our mission is to help you live your best life in every aspect possible - financially, physically, and mentally. Together, we'll explore the latest tools and best thinking to help you thrive in all areas of your life. Our lineup of industry experts will be sharing cutting-edge information, so get ready for valuable insights and actionable advice! With the right mindset and resources, anything is possible. Thank you for joining us on this adventure. Le ...
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E107: Marketing vs. Branding: Why 95% of Entrepreneurs Get This Wrong
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In this episode, Roger returns to the solo seat to explore the critical differences between marketing and branding. He discusses how to craft compelling offers that stand out in a competitive market, emphasizing the importance of focusing on one niche at a time to avoid diluting the value proposition. By leveraging principles of scarcity and urgenc…
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E106: Coach JV: Transform Your Struggles into Strength: From Rock Bottom to Financial Freedom
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In this episode, Roger welcomes Coach JV, who shares his remarkable journey of overcoming a suicide attempt, battling addiction, and ultimately rediscovering his purpose. Coach JV discusses his transition from a troubled past to achieving success in the financial industry, culminating in the founding of the 3T Warrior Academy, which focuses on fina…
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E105: Conrad Ruiz: Triple Your Productivity by Using a Proven Time Management Process
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This week, Roger welcomes Conrad Ruiz, founder and CEO of Well Aware, a time management consulting agency dedicated to helping clients reclaim their time. Conrad shares insights on the pitfalls of busyness, comparing it to a drug, and challenges the effectiveness of multitasking. The conversation also explores the value of time blocking and focuses…
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E104: Kelly Daugherty: Navigating Grief: The Science Behind Loss & Recovery
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This week, Roger shares an enlightening and heartfelt conversation with Kelly Daugherty, a licensed clinical social worker specializing in grief. The discussion begins with a startling statistic: one in 12 people will lose a parent or sibling by the age of 18. Kelly opens up about her personal experience of loss, having lost her mother as a teenage…
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E103: Laura Di Franco: Networking For Introverts: A Holistic Healer Shares the Cheat Codes
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This week, Roger sits down with Laura Di Franco, a holistic physical therapist turned accomplished author and publisher. They discuss Laura's journey from a traditional physical therapy background to her current role as the publisher and author of over 80 books. In this conversation, Laura shares insights from her book Networking for Healers, offer…
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E102: Dominate Your Market with Unreasonable Hospitality
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In this episode, Roger’s monthly monologue emphasizes the importance of differentiating your business by offering "unreasonable hospitality." This concept involves going above and beyond the basic expectations of good service, fair pricing, and high-quality products, which are considered table stakes in today's market. Key strategies include ensuri…
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E101: Danny Farrar: A Veteran & 9/11 First Responder on Trauma, Triumph & Transformation
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In this compelling & moving episode, Roger sits down with Danny Farrar, CEO of Soldierfit, for an in-depth conversation about trauma, leadership, & overcoming adversity after military service. Danny shares his experiences as a first responder at the Pentagon during the 9/11 attacks, as well as his subsequent deployment to Iraq. He also opens up abo…
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E100: Rick Jordan: A Cybersecurity Expert's Take on Curiosity, Success, and Our Future
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This week, Roger interviews Rick Jordan, a leading voice in cybersecurity and the CEO of ReachOut, a world-class cybersecurity and IT firm. Rick, who is also a prominent public speaker, podcaster, and White House consultant, delves into his multifaceted career, personal tribulations, and the transformative power of curiosity. The conversation explo…
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E99: Earle Birney: From Prison to Peace—An Unlikely Journey to Enlightenment
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This week, Roger sits down with Earle Birney, a meditation and yoga instructor with an extraordinary life story. Earle shares his journey, from dropping out of college and traveling the world to an unexpected, life-changing 22-month stay in a New Zealand prison. During this time, he discovered Buddhism and developed a deep commitment to meditation …
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E98: Sales as a Team Sport: Empowering Every Employee to Drive Growth
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In this episode, Roger returns to the solo seat to share his insights on the importance of adopting a sales mindset across all roles within an organization. Drawing from Chapter 7 of his book, An Insider's Guide to Business, Roger explores common fears and misconceptions about sales, emphasizing the need for every employee to understand their influ…
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E97: Herb Cogliano: A Crystal Clear Process on How to Scale Your Business
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This week, Roger welcomes Herb Cogliano, a renowned international executive business coach. Herb, who is a certified Scaling Up coach and an experienced CEO, explains the critical elements for scaling a business: people, strategy, execution, and cash. Drawing from his firsthand experience with the Scaling Up platform, he breaks down complex busines…
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E96: Clint Pulver: Leadership and Employee Retention: Wisdom From The Undercover Millennial
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This week, Roger engages in a compelling conversation with Clint Pulver, an Emmy Award-winning filmmaker and actor, leadership keynote speaker, and bestselling author of I Love It Here: How Great Leaders Create Organizations Their People Never Want to Leave. Clint shares his transformative journey from a troubled 10-year-old to a professional drumm…
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E95: Dan Caron: From Gym Bro to Business Pro: Revolutionizing Sports Supplements
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In this episode, Roger interviews Dan Caron, co-founder of Runway Sports Nutrition (RNWY). Dan shares his inspiring journey from being broke and heartbroken to co-founding an innovative sports nutrition brand. He talks about moving to Chicago, starting his career at LA Fitness, and then joining Equinox, where he met Kurt, the CEO of Vital Proteins.…
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E94: How Do You Know When It’s Time To Start Your Business?
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In this episode, Roger emphasizes the critical importance of taking action rather than simply planning and deciding. He highlights key insights from Chapter 10 of his book, 'An Insider's Guide to Business,' where he contrasts the theoretical knowledge often emphasized in business school with the dynamic, unpredictable nature of real-world business.…
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E93: Michael Beecher: Keeping Your Business Safe: The Reality of Cyber Threats
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Roger Martin sits down with Michael Beecher, president of EscapeWire Solutions, about the essential topic of cybersecurity for businesses. Michael delves into the prevalent cybersecurity threats such as email phishing and ransomware, stressing how these threats can cripple companies and even disrupt entire economies. He also shares his own journey …
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E92: Dr. J.J. Peterson: How to Create Marketing that Rivals the World’s Top Brands
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In this episode, Roger sits down with Dr. J.J. Peterson, the head of StoryBrand to discuss the vital elements of storytelling in marketing and branding. J.J. elaborates on how the StoryBrand framework can help businesses clarify their message, making it so compelling that customers are naturally drawn to their products or services. They delve into …
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E91: Stephen Campolo: The Hard Truth (and Lies) About Fad Diets
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In this episode, Roger sits down with fitness and nutrition expert Stephen Campolo to discuss effective weight loss strategies and the mindset needed for long-term success. Stephen shares his personal journey from being 100 pounds overweight as a child to becoming a fitness coach and bodybuilder. The conversation covers the pros and cons of various…
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E90: Jenn Drummond: Scaling Life's Summits: A Climber's Insights on Living a Life of Significance
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In this episode, Roger enjoyed interviewing Jenn Drummond, a mother of seven and a world record holder who has climbed the second-highest peaks on all seven continents, plus the iconic Mount Everest. Jenn shares insights from her incredible journey, discussing the transformative experience following a near-fatal car accident in 2018. This event res…
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E89: Mike Calise: EV's May Save the Planet, but Capitalism Saved EV's
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In this incredibly compelling episode, Mike Calise shares his extensive expertise in the electric vehicle (EV) industry and its evolving infrastructure. As a former CEO with deep roots in the EV sector, Mike discusses his early involvement with Tesla and the significant advancements in EV charging technology. He sheds light on the industry's growth…
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E88: Dave Reggina: Embracing the No Snooze Mindset
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This week Roger sits down with Dave Reggina, a motivational figure who champions the 'No Snooze' philosophy. Dave is best known for his popular No Snooze podcast, which is streamed across 75 countries and followed by over 40,000 people on Instagram. In this chat, Dave emphasizes the importance of starting each day by attacking your goals and dreams…
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E87: Terry L. Fossum: Applying The Oxcart Technique to Achieve Your Goals
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In this episode, Roger welcomes Terry L. Fossum, a bestselling author, survival reality show winner, and accomplished businessman who shares his powerful three-step framework for setting and achieving goals. Terry's method, which is outlined in his book The Oxcart Technique, emphasizes both the carrot and the stick—using failure scenarios to fuel a…
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This week Roger is flying solo to unpack key principles of loyalty and the importance of formalizing business relationships upfront. Pulling from just some of the lessons in his book, An Insider's Guide to Business: Secrets from an Entrepreneur's Journey, Roger illustrates how loyalty serves as a key competitive advantage. Roger highlights 'relatio…
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E85: Joe Apfelbaum: AI-Powered LinkedIn: Secrets to Turning Connections into Customers
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In this episode, Roger interviews Joe Apfelbaum, a digital marketing expert, author of High Energy Marketing, and CEO of Ajax Union, about leveraging AI on LinkedIn to build a network and grow a business. Joe elucidates on how to use AI tools, like his creation evyAI, to streamline LinkedIn interactions and convert them into profitable business opp…
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E84: Victoria Pelletier: Creating Lasting Impact Through Personal Branding
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In this episode, Roger sits down with Victoria Pelletier, a seasoned corporate executive, board director, public speaker, and bestselling author of Influence Unleashed. The discussion begins with answering the essential question: Is personal branding narcissism or a necessity in today's business world? Victoria delves into her rapid career progress…
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E83: Fly Your Business Three Mistakes High: Why Cash Flow Is the Oxygen That Fuels Success
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In today’s episode, Roger continues sharing business insights and wisdom from his book, An Insider's Guide to Business: Secrets from an Entrepreneur's Journey. In this installment he delves into some crucial financial principles for small to mid-sized business owners, emphasizing the importance of cash flow management. Roger discusses the four lead…
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E82: Diana Chaloux-LaCerte: Transformative Health Tips for Busy Professionals
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In this episode, fitness expert and author of the book, Business of Your Body, Diana Chaloux-LaCerte discusses strategies for high-performing professionals to improve their health and fitness. Diana is a seasoned entrepreneur, business consultant, fitness expert, author, and motivational speaker who is passionate about empowering people to build st…
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E81: Marco Torres: Unleash Your Business Growth with a No-Nonsense Marketing Strategy
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In this episode, Marco Torres joins the show and shares his journey of building a billion-dollar business in real estate, losing it to the 2008 crash, and then pivoting to create a successful marketing company. Marco dives into his experiences with entrepreneurship from a young age, emphasizing the importance of value-add incentives over price cuts…
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E80: Jesse Simpson: Conquering Your Credit to Grow Your Business
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In this episode, Roger sits down with Jesse Simpson, a former Marine and firefighter turned entrepreneur and advisor. Jesse talks about his mission to help entrepreneurs access business credit to finance their vision. This rollercoaster of a convo delves into the U.S. financial system, its fiat currency, and market instability. Jesse also shares hi…
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E79: Brenden Kumarasamy: Conquer Your Fear of Public Speaking
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In this episode, Roger engages with Brenden Kamarasamy, the founder of MasterTalk, a coaching program aimed at refining communication skills for executives and entrepreneurs. Brendan shares his journey from studying accounting to becoming a renowned communication coach, underlining the importance of effective public speaking and communication in bu…
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E78: Fitz Koehler: Racing Against the Odds: A Journey of Triumph Over Cancer
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In this episode, Roger sits down with Fitz Koehler, an elite athlete, prominent race announcer, and best-selling author of My Noisy Cancer Comeback, and Your Healthy Cancer Comeback. Fitz has helped countless people live better and longer by making fitness understandable, attainable, and fun. As CEO of Fitzness International, she masterfully uses e…
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E77: Lara Jones: The Global Grit Expert on Turning Trauma Into Triumph
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In this episode, Roger welcomes Lara Jones, aka “The Global Grit Expert.” Lara shares her incredible insights on developing grit - a quality she likens to a muscle that everyone can strengthen with practice. Having faced her own series of personal and traumatic challenges, including the loss of a child, Lara has crafted a unique framework known as …
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E76: Kaitlin Sandeno: 4-Time Olympic Medalist on Passion, Persistence, & Purpose Beyond the Podium
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This episode features an inspirational talk with four-time Olympic medalist and former world record-holding swimmer Kaitlin Sandeno. Roger and Kaitlin dive into her amazing journey from jumping into the deep end of elite swimming at a young age, clinching medals at the Pan-American Games, winning Olympic gold, and finding her calling outside the po…
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E75: In God We Trust: All Others Bring Data
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In the midst of Q2 for 2024, Roger continues breaking down fundamental business facts from his book, An Insider's Guide to Business Secrets from an Entrepreneur's Journey. This snapshot pod addresses the difference between perceptive and objective data in business decisions. Drawing from chapter two, Roger emphasizes how decisions based on data, ra…
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E74: Phil Pelucha: A Journey of Resilience: From Foster Care to Millionaire
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This episode features an in-depth interview with Phil Pelucha. Phil’s diverse ventures include Pelucha Sport, which amplifies entrepreneurial success using business and sports techniques, Pelucha TV, a broadcast network reaching over 50 million homes across more than 40 countries, and Billionaires In Boxers, which implements the most impactful te…
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E73: Roy Osing: Differentiate or Die: Unconventional Wisdom From a Billion-Dollar Disruptor
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In this episode, Roger welcomes the ultimate disruptor, Roy Osing. As President of a major data and internet company, Roy’s leadership and audacious ‘unheard-of ways’ took the company from its early stage to $1 Billion in annual sales. Now Roy is devoted to inspiring leaders, entrepreneurs, and organizations to stand apart from the average boring c…
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E72: Myles Wakeham: Finding Harmony in Discord: Living an Authentic Life in Music
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In this episode, Roger takes listeners on an inspiring journey through the life of Myles Wakeham, an Australian musician, and technologist who made his way to becoming a multimillionaire in the USA without the traditional route of attending college or even completing high school. Wakeham's story is a testament to living an authentic and unconstrain…
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E71: Brandon Steiner: From the Streets of Brooklyn to the Big Leagues
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This episode is truly remarkable! Roger engages in an infectiously fun and joyous conversation with Brandon Steiner, the CEO of Collectible Exchange, a leading player in the sports collectibles and exchange market. From humble beginnings in Brooklyn, Brandon shares his journey from struggling to put food on the table to pioneering a whole new indus…
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E70: Karen Caplan: Fruitful Ambitions: A Story of Female Entrepreneurship, Leadership, and Legacy
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In this episode, Roger is thrilled to welcome Karen Kaplan. Karen shares her unique story of success in the produce industry, her family's pivotal role in popularizing the Kiwi fruit in the United States, and insights from her career journey. Karen discusses growing up in a family business founded by her mother, Dr. Frida Rappaport Kaplan, who star…
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E69: Nick Prefontaine: Unbroken Spirit: A Journey of Healing and Triumph
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In this episode, Roger is so excited to welcome Nick Prefontaine. Nick is a best-selling author and was named a top motivational speaker of 2022 in Yahoo Finance. In addition, Nick is the founder and CEO of Common Goal, a unique coaching program that leads clients through their trauma pointing out where their limitless potential lies. Nick’s been f…
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E68: Randy Cohen: How to Grab Your Entrepreneurial Golden Ticket
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In this engaging episode, Roger sits down with Randy Cohen, the dynamic founder and CEO of TicketCity. Randy shares his inspiring journey from starting his business in 1990 with a few basketball tickets and $1200 to becoming a leading figure in the secondary ticket market. The conversation covers the intricacies of ticket brokerage, the highs and l…
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E67: Elevate Your Hiring Game: Strategies for Recruiting A-Players
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In this episode, Roger is bringing listeners more insights from his book, An Insider's Guide to Business Secrets from an Entrepreneur's Journey. His expertise highlights how suboptimal hiring decisions are often not due to a poor labor pool but rather to the complexities and challenges of conducting effective interviews. In addition, he emphasizes …
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E66: David Rendall: The Odd One In: Finding Success in Your Unique Abilities
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In this episode, Roger welcomes David Rendell, a renowned author and speaker, to delve into the power of understanding and utilizing personal strengths and weaknesses. David shares insights from his extensive experience speaking globally, including engagements with major organizations like the US Air Force and Microsoft. David discusses his journey…
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E65: Noah Sharpe: The Mindset of a Winner: Overcoming The Victim Mentality
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Noah Sharpe's story is a testament to resilience and determination. Despite a challenging upbringing, she used her adversities as motivation to create a successful life. From Northern California to Southern California, Noah's journey is marked by a refusal to be defined by her circumstances. Her story serves as a beacon of hope for those facing sim…
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E64: Dave Albin: Walking Through Fire: Finding Purpose Beyond Addiction
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Anyone struggling with the grip of addiction knows that it can feel like walking through the flames of hell. Our guest this week knows all too well how the feelings of hopelessness and despair can be like walking through fire, but he has also demonstrated that we can literally walk through that fire and emerge victorious! Dave Albin is the CEO of F…
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E63: Travis Rosbach: The Founder of Hydro Flask on Forging Your Own Adventure
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In this episode, Roger uncovers an extraordinary journey that led an unlikely founder to massive success. This is a story of resilience, innovation, and the power to redefine an industry. Joining us in this episode is none other than Travis Rosbach, an adventurer turned entrepreneur and the mastermind behind the hugely successful brand Hydro Flask.…
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E62: The Ultimate Business Strategy: How Would a Competitor Put Me Out of Business?
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In this episode Roger takes the stage to delve into the world of operations excellence and innovative competitive methods. Get ready to uncover the secrets of differentiating your company's product or service from competitors and creating unparalleled value for your customers. Drawing from his book AN INSIDER'S GUIDE TO BUSINESS: SECRETS FROM AN EN…
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E61: Amanda Ludwig: Anti-Hustle: Achieving Success Without Sacrificing Well-Being
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Entrepreneurs understand the crucial role determination plays in reaching success. Yet, alongside this determination lurks the peril of neglecting one's well-being and facing burnout. This week, Roger is joined by Amanda Ludwig, an award-winning entrepreneur, founder, and keynote speaker to delve into the importance of self-care, understanding inte…
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E60: Rick Koenig: From Prison to Personal Growth: A Fighter's Reflections on Redemption
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Many of us have preconceived notions about prison, and organized crime, mostly shaped by the lens of Hollywood movies and television. In reality, the slippery slope toward crime and the realities of incarceration is much more nuanced and heartbreaking. Today, we're joined by Rick Koenig, a man whose life journey reads like an epic tale of challenge…
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E59: Christina Harbridge: Behavioral Leverage: How to Convert Conflict into Conversation
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There’s a humorous scene in the popular HBO Fantasy Game of Thrones in which the actor Joseph Mawle who portrays Benjen Stark, a hardened member of a legion of outcasts known as The Night's Watch confronts Peter Dinklage's character Tyrion Lannaister after the wealthy Lord tries to convince Benjen of his solidarity with their cause. After a long sp…
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E58: Robert Glazer: Leadership Evolution: It's Time to End Two Weeks Notice
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This week the podcast hits another level as we welcome Robert Glazer, the visionary mind behind Acceleration Partners transformative leadership training. Robert is the Founder and Chairman of the Board of Global Partner Marketing Agency and Acceleration Partners. A serial entrepreneur, award-winning executive, bestselling author, and keynote speake…
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