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The Rock Fight: Outdoor Industry & Adventure Sports Commentary

Rock Fight - outdoor industry, adventure content, and pop culture commentary

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The Rock Fight – not just another outdoor or adventure podcast; it's a full on rebellion. We’re here for those inside and outside the outdoor industry. Outdoorsy listeners who are tired of the same worn-out paths. If you want to hear honest discussions that mirror the candid outdoor industry banter you have after a long hike in the wilderness, cracking the cooler while loading the bikes, sharing the ski lift with a stranger, waxing your board at the beach, jumping off rocks into the river, o ...
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) we're going deep on INGREDIENT BRANDS! Ingredient brands are material and textile manufacturers like Gore, Cordura, Polartec or Primaloft. Folks that actually make the materials and fabrics that brands use in order to craft the gear and apparel we all love to buy. A history of inno…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin is joined by Wes Allen to talk about what is happening at outdoor retail. Wes is a principal of Sunlight Sports in Cody, WY and has had a long career in the outdoor industry. In addition to his work at Sunlight, Wes has also spent time at both REI and Chaco. Today Wes talks w…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) it's time to run through some headlines that have come out of the outdoor industry and community over the past week. Colin & Justin run through the following topics: Ethical concerns for our backyard trails (06:56) A new welcome to basecamp sign for Mt. Everest (09:30) A lawsuit ov…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) it's Friday, which means it's time for... GEAR & BEER! This week we're prepping for hiking and backpacking season as Justin gives us his review of the Scarpa SL Active and pairing this classic full grain leather hiking boot with Deschutes Black Butte Porter. How do these boots comp…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) environmental fashion journalist Sophie Benson returns to talk about what is happening on the sustainability front. Topics today include: Adidas has quietly made a single use shoe (01:57) Inside the Sustainable Apparel Coalition name change (08:17) This week in greenwashing: The Ka…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin takes a peek under the hood of Cotopaxi following their announcement last week about the return of the Questival, their college student focused outdoor adventure race series. Over the past ten years Cotopaxi has grown because of their vibe, their stated purpose of creating 'G…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin and Justin kick off your week with a batch of headlines to come out of the outdoor industry and community. This week the boys hit the following: Gear & Beer first episode mailbag (10:02) Black Diamond's big line cut (18:26) The tragic death of an avalanche forecaster (28:43) …
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) we are excited to debut a new weekly segment...GEAR & BEER! This is reviewing gear, THE ROCK FIGHT way because largely speaking gear reviews have become pretty boring. There's rarely a 'so what' in these reviews because stuff mostly works. So Colin and Justin are here to throw rock…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) design executive Michelle Rose returns to break down a recent story about unisex sizing at outdoor apparel brands. A recent REI blog post talked about how unisex sizing is starting gain traction in the outdoor apparel world. But a deeper look reveals shallow penetration with outdoo…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) we are celebrating the return of spring with a running diary of Colin's most recent mountain bike ride. Trail etiquette is super important and bad behavior during our time on trail can result in bad karma. Today on the show Colin keeps a running diary of the people he encountered o…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin and Justin take their weekly look at headlines coming out of the outdoor industry and community. This week the boys talk about the following: Khumbu authorities ease helicopter restrictions on Everest; you still have to bag your poop though. (05:16) A record number of bikers …
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Caley Fretz from Escape Collective joins the show to talk about the future of outdoor media. Escape Collective is a cycling focused digital outdoor media company that relies entirely on paid subscribers. No print magazine or online advertisers and a year into their existence they a…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) it's an emergency reaction to Tuesday's breaking news: the release of the 'super sneaker' from Deckers. On Tuesday afternoon Footwear News dropped an article with all of the details around the much hyped super sneaker brand that Deckers has been teasing since last year and (spoiler…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin reacts to the news that came out last week that TJX is going to open 26 new Sierra stores over the next year. Using his own experience working with a closeout ninja, Colin looks at the real problem we have in the outdoor industry: making too much stuff. Be excited because thi…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin and Justin gather to tackle the following topics and headlines to come out of the outdoor industry & community from the past week. Are you planning on swapping your current outdoor apparel for PFAS free replacements? (04:47) New moons discovered orbiting Uranus & Neptune (15:…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Emily Holland returns to chuck a few rocks at mountain towns. Colin and Emily redefine how we should view outdoor towns as they recount their journeys and moves to various outdoorsy locations in the United States. Then Emily (currently a Colorado resident) picks apart Colin's rules…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) our expert on all things rock climbing Kris Hampton returns, this time to talk about the latest offering in climbing entertainment: Arctic Ascent with Alex Honnold. The new 3 episode show by National Geographic (available on Disney+) has Honnold leading a team of climbers and clima…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) we are going back in time and talking about the history of the outdoor industry. Thanks to the fine folks at Utah State University's Outdoor Recreation Archive we've been having a look at some old copies of Specialty News (aka SNEWS) and you know what we have learned? The business …
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin and Justin Housman celebrate Justin's one year Rock-aversary by running through the headlines! The two hit the following news stories to come out of the outdoor community and industry this past week: A cougar attacked 5 cyclists just east of Seattle (07:18) Wolverine CEO anno…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) we're talking about WEAK LAYERS; the movie taking the outdoor community by storm from filmmaker Katie Burrell. Lauded as a throwback to the hilarious ski movies of yore but with a refreshingly different perspective, WEAK LAYERS tells the story of a filmmaker in a ski town who needs…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Paddy O'Connell comes back for his record setting 5th appearance to check in on how things are going in the mountains this winter. Dubbed by some as the "Mayor of Skiville", Paddy has a straight passion for making turns and today the mayor is here to give us a state of the season. …
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin reflects on what he's learned from Batman and reflects on the different ways we fall down when we pursue outdoor adventure sports. There are 10 classifications of the way we fall when we go skiing, hiking, paddling, running, biking, surfing, climbing and all the other cool st…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin and Justin Housman take a spin through some of the stories to come out of the outdoor industry and community over the past week. This week the pair take on the following topics: Everest climbers will be required to pack their poop off of the mountain and local authorities in …
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Mountain Gazette's Kyle Frost returns to break down his latest column. You may have heard of Blue Zones, which are places on our planet where residents tend to live longer than in most locations. But how much of that is a packaged lifestyle trend and what is actually real? Kyle too…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Jessica Turner returns to the show to break down the Expanding Public Lands Outdoor Recreation Experiences, or EXPLORE, Act! Shortly after Jessica's first appearance on THE ROCK FIGHT, the EXPLORE Act unanimously passed through the House of Representatives Natural Resources Committ…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin talks about how Fischer Skis and every other brand out there needs to have a Brand [CENSORED]... we want to write the word but we also don't want this episode flagged by the podcast gods. Don't worry though, you'll hear the word over and over again while listening to this epi…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin and Justin Housman celebrate Justin's return from vacation by breaking down some recent headlines to come out of the outdoor industry and community. The pair discuss the following! The Enhanced Games Are Coming: (08:37) The ESports Olympics Are Coming: (16:40) Shark Attacks D…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) podcast strategist Emily Holland sits down with Colin to talk about all things podcasting. Despite being less than 20 years old, podcasts are now an established part of the media ecosystem and are expected to generate over $4 billion in advertising revenue in 2024. And for outdoor …
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin welcomes the Executive Director of the San Diego Mountain Biking Association, Susie Murphy, to provide a deeper understanding on some recent Rock Fights. First the pair breakdown the issues that Colin detailed in last November's episode of THE ROCK FIGHT about poor trail etiq…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin gives his thoughts on the public messaging of two headlines to come out of the outdoor industry last week. First up is the news that merino-centric apparel maker Icebreaker missed their 2023 deadline to remove plastic fibers from their products. After that Colin digs into the…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin sits down with Mountain Gazette's Mike Rogge to breakdown the meltdown happening in mainstream media. Over the past few weeks names like Sports Illustrated, Condé Nast, Pitchfork, the LA Times and many others have all dealt with a variety of issues that have left a major impa…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Mountain Gazette's Kyle Frost is back for his weekly appearance on the show to break down the latest from his newsletter. First Colin and Kyle talk about the proposed legislation in Colorado to pump up the taxes on short term rentals to help solve the housing issues in mountain tow…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin is joined by Michelle Rose to talk macro outdoor trends for 2024. Michelle is a design executive who has worked at brands like The North Face and Columbia and is also the founder of Struktur Society, a media company focused on building a community for creators and designers. …
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) we're doling out unsolicited career advice. After more than 20 years of working in the outdoor industry Colin has some advice for those with aspirations of climbing the ranks of an outdoor brand...avoid The Joy Void! On today's episode Colin will offer three tips to be sure you nev…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin and Justin Housman take their weekly turn through some of the stories to come out of the outdoor industry and community over the past week. Here's the rundown: REI's Latest Layoffs (4:30) The EXPLORE Act Makes It Through Committee (9:44) Surfers, Swimmers, Runners & Walkers A…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Kyle Frost returns to the show to talk through recent outdoor industry headlines. First off, Kyle addresses the industry news regarding himself! Last week it was announced that his newsletter Here & There is moving under the banner of Mountain Gazette and Kyle tells us how that cam…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin sits down with environmental journalist Sophie Benson to check in on what is happening in the outdoor and fashion world when it comes to sustainability initiatives. Sophie and Colin ponder if circularity is on the rise, how brands like Outerknown have embraced regenerative or…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Shawnté Salabert returns to the show for an outdoor movie review of the 2000 Chris O'Donnell mountaineering action classic...VERTICAL LIMIT! Colin and Shawnté break down the best and worst outdoor scenes, the best use of outdoor gear, apparel and footwear and determine if VERTICAL …
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) we welcome back Paddy O'Connell who is here to talk about his new TV show: PaddyO Sucks At.... Paddy tells Colin and Justin how PaddyO Sucks At... came to be, his approach to making the show, behind the scenes stories from production as well as teasing the status of season 2. You c…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) we're diving back into the world of the outdoor economy. In November the Bureau of Economic Analysis released a report showing that outdoor recreation contributes $1.1 trillion to the US economy. You may remember Kyle Frost and Colin going deep on this topic right here on THE ROCK …
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin reacts to the news from last week that Wolverine has sold iconic footwear brand Sperry to Authentic Brands. Authentic Brands has put together an incredible roster of brands and a successful strategy to become one of the largest outdoor lifestyle networks in the world. How do …
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin and Justin Housman discuss some headlines to come out of the outdoor industry and community over the past week. The following stories are on the docket: Colin Defends Tracking Your Activities (05:07) The Launch of an E-Snowboard (07:14) PaddyO's New Show On Outside Watch (13:…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Kris Hampton returns for another edition of Climbing Corner! Colin and Kris hit the following topics: The massive growth and internal politics of the climbing world within the larger human powered outdoor industry including climbing specific trade shows (01:37) Kris puts on his coa…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin laments his aging body by reflecting on the best advice he ever got from a movie. We can all agree that THE SHAWSHANK REDEMPTION is the greatest movie of all time, right? Good. Well there is a message in that flick that is all any outdoor enthusiast needs to get out the front…
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Today on THE ROCK FIGHT (an outdoor podcast that aims for the head) Colin and Justin Housman talk through the following headlines to come out of the outdoor industry and community from the past week. Historic paddlers, the Arctic Cowboys were charged with illegally staying on a protected island during their successful 2023 attempt to kayak the Nort…
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Welcome back to THE ROCK FIGHT (an outdoor podcast that aims for the head) where today we will pull back the curtain on the 2023 ad that took everyone by storm: Snoop Dogg & Solo Stove Give Up Smoke! Just before this past Thanksgiving hip hop superstar Snoop Dogg informed the world that he was giving up his trademark "smoke" based persona in what t…
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Happy New Year and welcome back to THE ROCK FIGHT (an outdoor podcast that aims for the head). Today on the show Colin recaps his favorite adventure from 2023 to inform his approach to 2024 as he goes through the top 10 lessons he learned on his first bikepacking trip. Those lessons include things like the value of tortillas and beans, why the hote…
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Today on THE ROCK FIGHT we are celebrating the one year anniversary of the show by revisiting ...Breaking Up With Running! Check out one of the most downloaded episodes from THE ROCK FIGHT in 2023, this time with additional commentary from Colin on the anniversary of the surgery that inspired it. This is our final episode of 2023, but don't fret, 2…
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Today on THE ROCK FIGHT we are celebrating the one year anniversary of the show by revisiting ...Jeep Blew It! Check out one of the most downloaded hot take's from THE ROCK FIGHT in 2023, this time with additional commentary from Colin. And then come back this weekend to revisit one more of our first year Rock Fights as we head into 2024! Please fo…
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Today on THE ROCK FIGHT we are celebrating the one year anniversary of the show by revisiting our first hit...Mountain Bike Suspension Is Pointless! Check out one of the most downloaded hot take's from THE ROCK FIGHT in 2023, this time with additional commentary from Colin. And then come back this weekend to revisit one more of our first year Rock …
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