Trends, analysis and success stories from leaders in the real estate industry.The RealTrending podcast features the brightest minds in real estate. Every week, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch.
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Recruiting strategies from Orange County's largest independent brokerage
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Today on the RealTrending podcast, we’re bringing you a special crossover episode with the Power House podcast! Last week, HousingWire president Diego Sanchez sat down with Michele Harrington, the CEO of FirstTeam Real Estate out of Orange County, California. Michele started her career in the Marine Corps, but after being stationed in Orange County…
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Teamerage Leader Amy Stockberger on strategically building new revenue streams
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This week on the RealTrending podcast, Tracey sits down with Amy Stockberger, broker-owner of Amy Stockberger Real Estate in Sioux City. Amy joins us today to discuss what she calls her teamerage’s “Lifetime Home Support Model” and all of its different impacts on client relationships. Amy shares how her strategic approach creates a long-term, suppo…
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Alexia Rodriguez shares stories of hope from Hurricanes Milton and Helene
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This week on the RealTrending podcast, Tracey sits down with Alexia Rodriguez, CEO of KW Cares to discuss how their organization supports Keller Williams agents during times of crisis, and best practices for organizations interested in building their own hardship fund. In light of recent hurricanes impacting the East Coast, Alexia talks about how t…
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Paul Carlson on how his firm made a family succession plan work
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This week on the RealTrending podcast, Tracey Velt sits down with Paul Carlson, president of Five Star Real Estate. Paul joins us to share insights on growing his brokerage, succession planning, and how his father eased the leadership transition. Tracey and Paul dive into the lessons learned transitioning the company from father to son leadership, …
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Debbie De Grote offers negotiation strategies amid new industry rules
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This week on the RealTrending podcast, Tracey Velt sits down with Debbie De Grote, founder of Forward Coaching, a leading real estate and business coaching company. Debbie and Tracey discuss the importance of informed negotiation skills in today's market and how agents can readily adapt to changing policies and regulations. They also explore the ne…
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Settlement Strategy Playbook: Understanding Fiduciary Duties
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Master Class: A Settlement Strategy Playbook Welcome to the Settlement Strategy Playbook, brought to you by JPAR Real Estate, produced by HousingWire, and hosted on the RealTrending podcast with Tracey Velt. In this series, we’ll explore and discuss fiduciary responsibilities, the intent behind the settlement and the DOJ’s involvement, strategies f…
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Settlement Strategy Playbook: The Intent Behind the NAR Settlement
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Master Class: A Settlement Strategy Playbook Welcome back to the Settlement Strategy Playbook, brought to you by JPAR Real Estate, produced by HousingWire, and hosted on the RealTrending podcast with Tracey Velt. In this series, we’ll explore and discuss fiduciary responsibilities, the intent behind the settlement and the DOJ’s involvement, strateg…
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Settlement Strategy Playbook: Seller Conversations Moving Forward
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Master Class: A Settlement Strategy Playbook Welcome back to the Settlement Strategy Playbook, brought to you by JPAR Real Estate and produced by HousingWire, and hosted on the RealTrending podcast with Tracey Velt. In this series, we’ll explore and discuss fiduciary responsibilities, the intent behind the settlement and the DOJ’s involvement, stra…
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Settlement Strategy Playbook: Understanding the Buyer Conversation
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Master Class: A Settlement Strategy Playbook Welcome back to the Settlement Strategy Playbook, brought to you by JPAR Real Estate and produced by HousingWire, and hosted on the RealTrending podcast with Tracey Velt. In this series, we’ll explore and discuss fiduciary responsibilities, the intent behind the settlement and the DOJ’s involvement, stra…
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Steve Murray talks presidential candidates’ housing policies and M&A Trends
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This week on the RealTrending podcast, Tracey Velt sits down with Steve Murray, founder of RealTrends and a senior advisor for HousingWire. Steve and Tracey discuss the key points from the latest RealTrends GameChangers report on brokerage growth and compare the housing policies and their potential impacts of both the Harris and Trump campaigns. Th…
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Dan Duffy on the different brokerage growth levers to pull today
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This week on the RealTrending podcast, Tracey Velt sits down with Dan Duffy, the CEO of United Real Estate Holdings, and a 2024 RealTrends GameChanger. Under Dan’s leadership, United Real Estate Group has grown over 727% in transaction sides from 2019 to 2024. Dan and Tracey dive into United’s primary focus on organic growth and franchising opportu…
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Golden Handoff Author Nick Krautter on Building an Agent or Team Exit Strategy
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This week on the RealTrending podcast, Tracey Velt sits down with Nick Krautter, author of The Golden Handoff and a real estate broker based in Portland, Oregon. Nick shares his expertise on the process of selling your book of business and planning a good exit strategy if you are ready to phase out of your business. Nick and Tracey talk about the p…
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Luis Carrion on lessons learned buying a 57-year old brokerage
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This week on the RealTrending podcast, Tracey Velt sits down with Luis Carrion, the CEO and Chairman of Berkshire Hathaway Home Services, California Properties and a 2024 RealTrends GameChanger. In 2022, Luis acquired and took over the firm from the family of the late Bruce Malhern. He and Tracey talk about the growth and restructuring of the compa…
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Tech VP Stuart Sim on marketing strategies post-settlement
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This week on the RealTrending podcast, Tracey sits down with Stuart Sim, the Vice President of Industry Development at Lofty. Stuart joins us to talk about the impact of the NAR settlement on agents’ business and marketing strategies. Now that the new regulations are in practice, what can real estate professionals do to market themselves effectivel…
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Ryan Michaelis: Recruiting as the driving force for growth
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This week on the RealTrending podcast, Tracey sits down with Ryan Michaelis, the Chief Growth Strategist at Worth Clark Realty. Ryan shares his journey in real estate and discusses Worth Clark Realty's growth plan and how its strategy has evolved over the past few years amid changing market times. Ryan explores Worth Clark's strategies for recruiti…
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Ilan Bracha: Preparing your firm for the next real estate market cycle
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This week on the RealTrending podcast, we sit down with Ilan Bracha, a seasoned real estate broker and investor. Now leading IB Global and The Bracha Team with Corcocan in New York City, Ilan shares his insights on navigating market shifts, the trends he’s seeing working with family offices and how he is preparing for the next business cycle of rea…
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GameChanger Anthony Lamacchia on his strategic marketing and branding
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Today, we are bringing you a special crossover episode with the Power House podcast and featuring a great conversation between HousingWire’s CEO Clayton Collins and someone many of you recognize: Anthony Lamacchia, the founder, CEO and broker of Lamacchia Companies. Anthony shares his career journey from working in his father’s landscaping business…
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Broker Chandra Etienne on the power of industry involvement
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This week on the RealTrending podcast, Tracey sits down with Chandra Etienne, the broker-owner of The Core Real Estate Advisors in Miami, Florida. She is also the elected secretary at Miami Realtors and serves as a Director for Florida Realtors and the National Association of REALTORS. Chandra has built her career and network on the belief in the p…
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Compass’s Mark McLaughlin on the firm’s quest for market growth
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Navigating the impending commission changes can feel confusing, frustrating, and downright impossible. However, it's not impossible. Today on the RealTrending podcast, we spoke with Mark McLaughlin, the Chief Strategist of Compass. He originally joined Compass back in 2018 when the brokerage purchased his firm, Pacific Union for $80 million. He lef…
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Team Leader Rylie Schroeder on her ‘36 touchpoints’ relationship system
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On today’s episode, we sat down with Rylie Schroeder, an inspiring real estate professional and 2024 honoree of National Association of Realtors 30 Under 30. Rylie is the team lead of Schroeder & Co Real Estate of Compass, which practices out of Houston and Austin. Rylie joins Tracey to discuss the importance of building and nurturing relationships…
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C21 Broker Christine Hansen on NAR moving forward
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On today’s episode of RealTrending, we are joined by Christine Hansen, the broker-owner of Century 21 Hansen Realty, which has been serving the South Florida area for over 38 years. She is also the 2025 first vice president of the National Association of Realtors. Today’s episode discussion focuses on what we can gain from not only our successes bu…
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Coach Travis Robertson on navigating the buyer consultation
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This week, we welcome Travis Robertson to the show! Travis is a real estate coach and the CEO of The Don’t Settle Group, a sales and executive training and coaching company. Travis believes in the importance of treating real estate as a fully realized business, not just a practice or side hustle. He and Tracey talk about the need for agents to unde…
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Jason Mitchell on the power of B2B referrals
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On today’s sponsored episode, we had the opportunity to sit down with Jason Mitchell, the founder and CEO of JMG Real Estate, one of the top mega teams on the 2024 RealTrends Verified Rankings. JMG is a B2B brokerage that works diligently with big brands to drive worthwhile business into their company and give their agents high-quality referrals. T…
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Howard Lorey on real estate consolidation and talent development
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Today, we welcome Howard Lorey to the show! Howard is the Executive Vice President and Brokerage Manager of Nourmand & Associates with 24 years of real estate experience. He and his team at the LA-based Nourmand & Associates closed over 380 transactions this past year with a total sales volume of over $693 million to date. Tracey and Howard discuss…
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Michelle Berman-Mikel says ditch your old Instagram methods and do this instead
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This week, we are bringing you a fantastic chat with Michelle Berman-Mikel, the owner and founder of Berman Media PD and the developer behind a program called Beyond the Method, which teaches real estate professionals how to use Instagram in a way that helps them grow their business. She and Tracey do a deep dive into how to use and leverage Instag…
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The value of continuing agent education with Century 21’ Jim D’Amico
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In today’s episode, we have a fantastic chat with Jim D’Amico, the CEO and president of Century 21 North East. Jim is a 2020 RealTrends Gamechanger, touting an impressive transaction growth rate of 179% between 2014 and 2018. Jim shares the one small change that he made early in his career that led to massive growth in his professional and personal…
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NAHREP Founder Gary Acosta on how the NAR settlement impacts Latinos
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In today’s episode, we speak with the co-founder & CEO of the National Association of Hispanic Real Estate Professionals (NAHREP), Gary Acosta. Gary is a real estate and mortgage entrepreneur, public policy advocate, investor, and advisor, who has served on boards for several Fortune 500 companies including Fannie Mae, Freddie Mac and JP Morgan Cha…
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Real’s Sharran Srivatsaa on his three secrets to brokerage growth
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Today we welcome Sharran Srivatsaa, the president of Real, to the RealTrending podcast! Sharran joined Real in 2022 and has personally overseen the onboarding of over 13,000 agents while Real has moved up to #6 from #11 by transaction sides in the 2024 RealTrends Verified brokerage rankings. He brings over two decades of business and entrepreneuria…
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New eXp Realty CEO Leo Pareja lays out the company’s priorities
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On today’s episode of RealTrending, we talk to the newly appointed CEO of eXp Realty, Leo Pareja. He has over two decades of real estate and entrepreneurial experience, and it was just announced last month that Leo was to move from his role as Chief Strategy Officer into the role of CEO, which was previously held by Glenn Sanford. Sanford moves to …
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Jason Mitchell on the need for transparency and change in real estate
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On today’s episode of RealTrending, we welcome Jason Mitchell, the founder and president of the Jason Mitchell Group. In 2023, JMG had over 8500 transaction sides and almost $4.2 billion in transaction volume according to RealTrends verified data. Jason offers insight into the impact of the NAR settlement on the industry as well as the lack of tran…
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Christie’s co-CEOs on what’s trending in the luxury market
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On this week’s episode of RealTrending, we welcome two industry figureheads: Thad Wong and Mike Golden, the co-CEOs of Christie's International Real Estate and founders of @properties. Thad and Mike have been in business together for 27 years and are an extraordinary duo. During the conversation, the two talk about their business arrangements and h…
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CB Affiliates Jason Waugh on how today’s leadership challenges work as opportunities
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In today’s episode of RealTrending, we welcome Jason Waugh, the President and CEO of Coldwell Banker Affiliates, who, despite just recently starting in this position some eight months ago, brings to the table many years of brokerage experience at another brand. Waugh talks a lot about the importance of empathy and understanding, specifically when i…
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DeLeon Realty’s Mike Repka on the firm’s salaried agent model
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On this week’s episode of the RealTrending podcast, we welcome Michael Repka, the CEO and managing broker of DeLeon Realty, a Palo Alto-based brokerage with a unique business model of salaried agents. In this conversation, Mike and Tracey talk about DeLeon’s brokerage model and its place in the market post-NAR commission lawsuit settlement, as well…
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ERA leader Alex Vidal on agent coaching strategies
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On this week’s episode of the RealTrending podcast, Tracey Velt sat down with Alex Vidal, the president of ERA Real Estate. Today’s conversation is all about mindset, leadership, and challenging yourself with both personal and career goals. They discuss the power of positive thinking, and he shares his coaching strategies for helping agents develop…
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KW Maps Coach Craig Goodliffe offers strategies for commission conversations
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On this week’s episode of the RealTrending podcast, we are joined by Craig Goodliffe, KW Maps coach and the founder and CEO of Cyberbacker, a company that provides administrative support and virtual assistant services to real estate firms. Craig and Tracey talk about the misconceptions and misinformation plaguing consumer perceptions of commissions…
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Broker Jill Butler on talent development in the face of industry challenges
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On this week’s episode of the RealTrending podcast, we are joined by Jill Butler, founder of Red Key Realty Leaders, who discusses her business model, services offered, growth strategy, and the importance of culture and recruiting. She emphasizes the importance of transparency and agent’s value add to clients, mastering talent development, and her …
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Industry Expert Steve Murray on the implications of NAR’s commission lawsuit settlement
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We are dropping a breaking news episode in your feed today as Steve Murray of RTC Consulting joins us to discuss an important update in the class action commission lawsuits brought by home sellers across the nation. The National Association of Realtors (NAR) has settled for $418 million and will make several policy changes, pending court approval. …
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Josh Team on SERHANT.’s high-risk, high-reward growth plan
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On today’s episode of RealTrending, Josh Team, President of SERHANT., joins us to share his journey and how his perspective has changed since he had a heart attack after leaving Keller Williams that left him near death. Three years after his heart attack, where he spent time being a dad and husband through recovery, he’s back in the industry. He di…
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Scott Wright on M&A and brokerage valuation trends
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On this week’s episode of the RealTrending podcast, we are joined by Scott Wright, a partner with RTC Consulting, the premier consulting firm for brokerage mergers and acquisitions, and business valuations for teams and brokerages. They've been collecting brokerage and team benchmarking data for the past 12 years. Tracey and Scott cover the upcomin…
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Mark Johnson: The mistakes brokers are making with recruiting and retention
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On this week’s episode of the RealTrending podcast, we are joined by Mark Johnson, the co-founder of Co-Recruit Systems and a business partner in Third Pool Recruiting Systems. He is an industry veteran and also was the former brand president and CEO of JPAR Real Estate company-owned stores, and under his leadership, they grew nearly five times. In…
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RE/MAX Founder Dave Liniger on successes, failures and lessons learned
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On today’s episode of RealTrending, Dave Liniger, co-founder and chairman of the board of RE/MAX, joins us to discuss his longstanding real estate career, his new book 'The Perfect Ten' and shares insights on leadership and success in the real estate industry. Liniger shares his most impactful leadership lessons and how his failures have informed h…
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One broker’s journey transitioning from a traditional to a transaction fee model
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On today’s episode of RealTrending, Jerry Holden, founder of THA Brands, shares his journey of transitioning from a traditional brokerage model to a 100% commission transaction fee-based model. He discusses the challenges he faced in gaining recognition and credibility in the industry and how he overcame them. Jerry also highlights the importance o…
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Michael LaFido on how to remove limiting beliefs and build your luxury real estate business
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In this episode of the Real Trending podcast, luxury property specialist Michael LaFido provides insights into the trends shaping the luxury market. He emphasizes the importance of preparing for the market and offers tips for finding hidden inventory. LaFido also gives a sneak preview of his upcoming book, 'Secrets of Top Luxury Agents,' and discus…
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REcolorado CEO Gene Millman on today’s MLS value proposition
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In this sponsored episode of the RealTrending Podcast, host Tracey Velt interviews Gene Millman, the President and CEO of REcolorado. They discuss the importance of partnerships and collaboration in the MLS industry, as well as the need to adapt to changes in the real estate industry. What does the future hold for the MLS? Millman talks about where…
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Coach Julie Harris on creative ways to find inventory
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In this episode of the Real Trending podcast, Tracey Velt interviews Julie Harris, co-founder of Tim and Julie Harris Coaching. Harris has deep insights into what agents are struggling with right now (inventory!) and offers solid ways to find more listings. She also explores trends in the industry, such as the value of expanding one's center of inf…
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Transaction-fee brokerage leader on how they refocused recruiting
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In this episode of the Real Trending Podcast, Tracey Velt interviews Steven Barks, the president and COO of Worth Clark Realty, a transaction fee brokerage. When Barks joined the company, they had 5 licensed salespeople. Now, they have 1,200. Barks talks about myths about transaction fee services and explains how a focus on recruiting the right age…
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Renee Mueller on restructuring her brokerage, expanding core services
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Renee Mueller, President and Co-founder of Elite Real Estate Systems, and her leadership team made a huge leap over the past three years as they reorganized the company and expanded core services. The goal of the reorganization was to make the company more sticky and provide better investment opportunities for agents. Now, the company fully owns al…
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Keller Williams CEO Mark Willis on leading through challenging times
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In today’s RealTrending, we speak with Mark Willis, CEO of Keller Williams. After serving as CEO of Keller Williams through some high-growth years for the company, Willis stepped down in 2015. Now, he’s back in leadership in his second stint as CEO and is ready to lead the company through some challenging times. Willis shares his leadership lessons…
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MyStateMLS leader Dawn Pfaff on the future of MLSs
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Believe it or not, there will be winners when it comes to the commission lawsuit outcomes. That's the crux of our conversation with Dawn Pfaff, president of MyStateMLS, a nationwide MLS that is not affiliated with any Realtor board. Pfaff shares her opinions on the value of the MLS (Realtor affiliated or not), what the future might look like and th…
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Anthony Lamacchia on commission lawsuit mayhem
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In today's RealTrending, Anthony Lamacchia, CEO and founder of Lamacchia Realty and Crush it in Real Estate, passionately shares why the commission lawsuits are wrong and why the industry must start speaking out. Not one to shy away from confrontation, Lamacchia hits the issue head on with his real-life view of how the commission lawsuit outcomes w…
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