En iyi Purchasing podcastleri (2023)

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Purchasing Truth

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Gun Sales Stoke Fears: Marketing Success by the Gun Lobby 31:07

9M ago31:07

31:07

The gun lobby only wants the best for their biases. They don't want their gun taken away so they're going to cheer on, even the most outrageous of bills. Politicians are actually thinking about militarizing schools and the amount of resources you need to do that is not even doable. Join Bill Stierle as he and Tom give their perspective on the tragi…

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Purchasing Truth

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The Real Motives Of The Buffalo Shooter: Freedom Of Speech And The Grey Areas Of Truth 23:14

9M ago23:14

23:14

A recent tragedy occurred with the suspect now being dubbed as “The Buffalo Shooter.” What were the motives behind this live-streamed attack on civilians? Bill Stierle and Tom dissect the “The Great White Replacement” surrounding the issues and dive deeper into the real motives of “The Buffalo Shooter.” Was it an act bred from a basic need of respe…

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Purchasing Truth

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Defining Freedom from a Patriotic Perspective 31:22

9M ago31:22

31:22

Many words change meaning as time passes. Bill Stierle and Tom choose a word with an oversaturated meaning and focus their discussion on defining freedom. The duo talks about freedom from a patriotic perspective, emphasizing how it slowly veers away from individual rights and privacy. They explain how freedom becomes synonymous with liberty because…

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Purchasing Truth

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The Double Standard of Accountability and the Fall of Nobility in America 26:01

9M ago26:01

26:01

One of the biggest challenges faced by our country today is accountability. Be it from celebrities or politicians, there is a range of issues that need to be discussed and dealt with. Bill Stierle and Tom sit down to discuss what it is that creates such conflict and dissonance in the morals and values that we uphold as a nation. Why does a double s…

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Purchasing Truth

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Russia-Ukraine Invasion: Seeking Out the Truth 29:37

9M ago29:37

29:37

With the rising conflicts between Russia and Ukraine, why is it that the people of Russia don't see the truth? How is Putin controlling the message so comfortably? Fake news has always been a hot topic of discussion because it can amplify people's biases. News media outlets have so much power in today's world. They can shape a nation and its belief…

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Purchasing Truth

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Understanding Domination Paradigm through the Roe v Wade Leak 21:32

11M ago21:32

21:32

Politico published a leaked draft ruling of the US Supreme Court that overturns the landmark Roe v Wade decision protecting women's right to abortion. This brings Bill Stierle and Tom's discussion towards the domination paradigm. The two discuss how people of authority tend to overpower others, killing individualism and one's ability to decide for …

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Purchasing Truth

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How Speaking up on Social Media is Making America Stupid 25:27

11M ago25:27

25:27

Is America stupid? That’s the question Bill Stierle and Tom try to answer as they dissect an article by Jonathan Haidt. Yes, more people are now speaking up but on the other hand, there doesn’t seem to be a lot of discourse going on. Bill and Tom then also dive deep into how this divisiveness and lack of debate and civil discourse is only amplified…

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Purchasing Truth

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Why Trump is Better than Putin with Making Marketing Messages Stick 27:19

12M ago27:19

27:19

Marketing your message as a politician is key. This is the reason why Donald Trump was able to get 74 million people to vote for him. Trump knows his message and he's been refining it through every rally. Whether you like it or not, Trump is better at making messages stick than Putin. Join Bill Stierle as he and Tom talk about brand messaging in po…

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Purchasing Truth

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Getting Past the Rear View Mirror of Governance 34:19

1y ago34:19

34:19

For the past several years, the United States has governed its people from a Rear View Mirror. Instead of calling for progress, politicians have been inviting everyone to go back and reclaim something familiar (and comfortable) from the past. Bill Stierle and Tom discuss how to go beyond this tragic leadership style and pay more attention to usheri…

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Purchasing Truth

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Toilets, Taxes & Truth: Mazars Versus Trump and the Importance of Documentation 31:26

1y ago31:26

31:26

In light of recent news surrounding Mazars’ termination of their relationship with the Trump organization, many now question the eligibility of decades worth of documentation. Donald Trump’s previous statements on the ineffectiveness of American toilets when it comes to flushing have also resurfaced and are being interpreted in a new light. Was Tru…

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Purchasing Truth

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Dissecting America’s Crisis on Upholding Integrity 31:46

1y ago31:46

31:46

When the UK Parliament found out that PM Boris Johnson ignored lockdown rules by attending several parties, they were ready to kick him out of office. In just one pivotal event, the British government did something most US politicians would not even try: upholding integrity. Bill Stierle and Tom look into recent events that reveal America’s problem…

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Purchasing Truth

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The Puppet Master: How Manipulation is Used in Media 33:18

1y ago33:18

33:18

In this episode, Bill Stierle and Tom discuss the Netflix docu-series, “The Puppet Master.” Specifically, they dissect the methods of manipulation the “ultimate conman” used to explain the events that led to his eventual release after his arrest. The two elaborate further on how the media uses language and communication to manipulate its audiences.…

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Purchasing Truth

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The Long Arm of The Law: Lessons from the Expert in Avoiding Accountability 34:09

1y ago34:09

34:09

Most of us want to win and get all the things we want. We want to be able to say what we want to say. But what happens when your opinion steps on another person’s beliefs? What happens if you don't look at it as an opportunity to step up and into integrity but as an opportunity to win? Listen in as Bill Stierle and Tom discuss what happens to socie…

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Purchasing Truth

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Differentiating Interpretation From Fact: Unpacking A Viral Vaccine Meme 37:59

1y ago37:59

37:59

A picture is worth a thousand words or, in this case, a thousand interpretations. Recently, a viral Facebook meme illustrating vaccine requirements for employees made its round on the internet. For today's episode, Bill Stierle and Tom share their two cents on the matter. They unpack the messaging behind the post and discuss how and why such varyin…

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Purchasing Truth

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Spreading Like Wildfire: Fighting Misinformation with Empathy 29:37

1y ago29:37

29:37

How do you communicate with someone who has different views from you? How do you find empathy and wade through those difficult conversations? In any business, misinformation is a make-or-break thing. Most believe that, “The customer is always right,” but does that mean that the customer's truth supersedes reality? In this episode, Bill Stierle and …

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Purchasing Truth

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Conspiracy vs. Transparency: Finding Truth in Misinformation 28:40

1y ago28:40

28:40

With everything going on in the news, it’s hard to pinpoint which ones are true. Bill Stierle and Tom talk about the mounds of misinformation presented to the world today. Most of the people around us have different belief systems. What’s worse is, nobody wants to admit that they’re wrong. Listen in as Tom and Bill share how important it is to filt…

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Purchasing Truth

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Purchasing Truth: A Look Behind the Scenes 1:06:34

1y ago1:06:34

1:06:34

Bill Stierle and Tom get into tons of in-depth discussions about various topics to prepare for the Purchasing Truth podcast. Sometimes, they are so compelled with their conversations behind the scenes that they wish they had the record button on. And they did that with one of their brainstorming sessions. Listen to this jam-packed discussion from D…

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Purchasing Truth

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Truth and The Music Man 20:07

1y ago20:07

20:07

Truth is often the enemy of the music man. Truth exposes the cracks in the marketing message of political pundits, yet why are we leery of the truth? Bill Stierle and co-host Tom look at how people can choose to believe in a marketing message couched in familiar terms, even when it is in opposition to what is true. We take an unflinching look at ho…

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Purchasing Truth

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The Dangers of Americans’ Addiction to Fast Food Language 32:41

1y ago32:41

32:41

Human beings are easily affected by the fast food word salad that marketers, politicians and media use, and Americans are no different. We are addicted to cheap, "fast food" language in place of healthier language, and remain unaware that fast food language is designed to outrage and indoctrinate. Join in the conversation as Bill Stierle and Tom di…

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Purchasing Truth

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How We Can Prevent The Cutting Down Of The Tree Of Democracy 36:05

1+ y ago36:05

36:05

So many things are happening that are changing norms and expectations, especially in our current political climate. We see these things slowly chipping away the tree of democracy every day. In this episode, Bill Stierle and Tom discuss the big D of democracy in America, how it is being cut down, and how to prevent its destruction. When people try t…

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Purchasing Truth

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The Truth About Media Exposure: How Integrity Is The Price Some Pay 29:45

1+ y ago29:45

29:45

Putting a controversial message out into the world is an easy way to attract lots of media exposure and name recognition. In this episode, Bill Stierle and Tom discuss how some politicians say ridiculous things in their attempts to garner the attention of going viral. These people are willing to sacrifice their integrity in order to increase the li…

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Purchasing Truth

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How Brand Memory Affects Conflict And Decision Making 26:05

1+ y ago26:05

26:05

Certain things are immediately recognizable—McDonalds, the Marlboro Man, the Coca-Cola logo. The power of brand memory and recognition keeps these at the forefront of our minds, and it's often the same for politicians and other known personalities who have built their brands. So, how does recognizing a brand change how we respond? In this episode, …

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Purchasing Truth

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Corporate Patriotism: Marco Rubio’s Challenge To Business Leaders in America 23:16

1+ y ago23:16

23:16

Is corporate America becoming less patriotic by identifying as a “citizen of the world”? In today’s episode, Bill Stierle and Tom share their thoughts on Florida Senator Marco Rubio’s “inflammatory” piece for The American Conservative discussing a Marxist revolution in corporate America. The op-ed contains claims against this shift which paints all…

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Purchasing Truth

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Political Marketing 101: Why Today’s Politicians are Sending a Damaging Message 27:57

1+ y ago27:57

27:57

A lot of politicians these days need to go back to school and take a communication class. The amount of damaging messages being passed around in political marketing is increasing daily, and damaging political careers. To succeed in politics, and in life, you have to learn how to properly send a message so that your people will stay loyal to you. Le…

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Purchasing Podcast

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Legit Ways to Make Extra Cash 8:20

1+ y ago8:20

8:20

1. Get $10 to Start Investing in Tesla, Amazon, Apple, and Other Companies2. Earn money online by taking surveys3. Turn your skills into cash4. Get paid up to $225 a month to watch viral videos5. Buy a piece of thousand dollar stock like Tesla and Amazon with $16. Try out new games and earn gift cards for Amazon7. Cancel your car insurance8. Get pa…

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Purchasing Truth

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Loyalty, Identity and Recognition: The Side Effect of Beliefs 31:49

1+ y ago31:49

31:49

Everyone has beliefs that are part of their personal viewpoint. Identity and belief are often tied together, and people will die for their beliefs. In this episode, Bill Stierle and Tom discuss how beliefs affect our worldview, especially in today’s COVID-19 world. Tom talks about his experiences with other parents at his daughter’s schools and how…

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Purchasing Truth

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It's All About The Eyeballs: How Engagement Drives Discourse 35:27

1+ y ago35:27

35:27

Engagement has always been the currency for creating anything, be it content, product, service, news, etc. Without eyeballs, there is no profit. In this episode, Bill Stierle and Tom discuss how this concept has become detrimental to how we frame our news, drive discourse, and make money. Everyone wants to see the car wreck. But are these large com…

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Purchasing Truth

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The Chain Of Command In Truth: A Dive Into Peril 27:59

1+ y ago27:59

27:59

Have you ever wondered what happened during the events that happened on January 6 and thereafter? Where does the truth stand when it comes to the attack on the Capitol? Bill Stierle and Tom discuss the truth and the chain of command in the government by diving deep into Bob Woodward and Robert Costa’s book, Peril. They discuss all sorts of differen…

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Purchasing Truth

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Communicating Truth Past Bias And Hubris : The Anti - Vaccination Movement 27:15

1+ y ago27:15

27:15

The current anti-vaccination movement depends on certainty and bias that leads to hubris. How do you effectively communicate truth to change their minds? In this episode, Bill Stierle and Tom discuss how certainty breeds bias and hubris. They talk about communication and how we need to communicate the truth better if we want to sway the thinking of…

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Purchasing Truth

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Think Before You Speak: Words Matter and Influence the Way People Think 50:29

1+ y ago50:29

50:29

Words matter. The words that are coming out of your mouth, your parent's mouth, the President's mouth: They all matter, and they impact people. The huge anti-vax issue in the United States is a good example of this. People are being influenced in their behavior and health because of what a few individuals say about the vaccine. Things would go bett…

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Purchasing Truth

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How the Media Structures News: Disinformation vs. Misinformation 31:17

1+ y ago31:17

31:17

Is the media tailoring the news to misinform or disinform? In today’s episode, Bill Stierle and Tom discuss how information is being portrayed in light of the recent events with Florida’s COVID surge and the decision not to implement mask mandates. Information is all around us and is something that constantly circulates. But whether or not the info…

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Purchasing Truth

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Tribalism In Business And Politics: What Happens When Team Loyalty Comes Before Truth 33:37

1+ y ago33:37

33:37

The tribalism and loyalty of people to their “teams” is one of the issues plaguing us, stopping rational discourse in business and politics. Many place loyalty before truth and this causes division in America. In this episode, Tom and Bill Stierle discuss how team loyalty is causing damage to Team America. We hear about the testimony of Capitol Pol…

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Purchasing Truth

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How to Change a Belief: Truth and Communication Today 33:49

1+ y ago33:49

33:49

Deeply-held beliefs are often what cause divisions between people. What does it take to change a belief? We discuss this question as Bill Stierle and Tom talk about changing belief structures, especially in today’s pandemic world. They discuss how belief structures are constructed and how a belief can be challenged and ultimately, changed. Tune in …

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Purchasing Truth

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The Impact of Spreading Misinformation on the COVID-19 Crisis 34:00

1+ y ago34:00

34:00

As the world enters the vaccination stage of the COVID-19 pandemic, it now faces a brand new battle: the fight against people spreading misinformation. With all the different beliefs surrounding the vaccine, many people's lives are put at stake. Instead of highlighting why this medical intervention must be prioritized, everything is focused on stir…

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Purchasing Truth

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The Demon-Haunted World: Carl Sagan’s Prediction for 2021 26:34

1+ y ago26:34

26:34

In 1995, an astrophysicist by the name of Carl Sagan wrote a book predicting how the population would continue to pursue truth in a technology-driven world. Unbeknownst to many, his predictions from twenty-five years ago are exactly our reality today. On today’s show, Bill Stierle and Tom break down an excerpt from Carl Sagan’s book, The Demon-Haun…

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Purchasing Truth

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COVID Vaccine And The Flat Earth Mindset 25:59

1+ y ago25:59

25:59

The facts are unequivocal. There is now enough data to suggest that vaccinated people tend NOT to get sick, be hospitalized, or die from COVID-19. But if you’ve been following Purchasing Truth for some time, you would know that there is almost nothing facts can do to change beliefs. Despite the overwhelming evidence we now have, millions of America…

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Purchasing Truth

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How Diverse Perspectives And Difficult Conversations Lead To Progress 32:36

1+ y ago32:36

32:36

You can’t smooth one surface without creating friction from another, and you can’t create harmony by singing only one note. The same goes for people having conflicting opinions. On today’s show, Bill Stierle and Tom discuss how having difficult conversations is the only way to create progress in a path to the truth. They tackle why difficult conver…

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Purchasing Truth

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Is CNN Part of the Truth Problem in the Media? 24:06

1+ y ago24:06

24:06

Fake news, clickbait, and irresponsible journalism have been common problems in media that have now injected themselves into the norm. When it comes down to who is responsible, it can only fall on the hands of media outlets whose job is writing and disseminating the news. In this episode, Bill Stierle and Tom dive deep and share their thoughts on h…

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Purchasing Truth

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Objective Truth vs Subjective Truth 31:08

1+ y ago31:08

31:08

Now, more than ever, in a political climate filled with so much division, it is crucial to have the ability to discern what is subjective and what is objective. Bill Stierle and Tom discuss the difference between subjective truth versus objective truth and offer examples in multiple contexts such as business and politics. As people consume more inf…

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Purchasing Truth

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A Seed of Doubt Can Purchase the Truth 29:04

1+ y ago29:04

29:04

A seed of doubt can purchase the truth. In this episode, Bill Stierle and Tom discuss the right-wing website, Revolve, and how it implied that the FBI planned the January 6th attack. It planted skepticism by posing multiple questions to the readers. In doing so, it leads readers away from knowing whether the accusation is true or not and instead ma…

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Purchasing Truth

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Playing To The Crowd: Dissecting A Reporter's Fight Or Flight Situation 22:18

1+ y ago22:18

22:18

When people get into a fight or flight situation, truth is sacrificed in favor of comfortable, yet false, positives. Bill Stierle and Tom dissect Gary Tuchman's conversation with Pennsylvania Republican State Sen. Doug Mastriano, focusing on the reporter's struggle to control the conversation. They discuss how people go to great lengths to challeng…

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Purchasing Truth

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Truth and The Great Replacement Conspiracy Theory 28:29

2y ago28:29

28:29

The January 6th Capitol insurrection was a divisive moment in recent history that has scarred the country’s heart and soul. Changes in society have spurred many to believe in the great replacement conspiracy theory, yet what is it, really? Our host Bill Stierle and his co-host, Tom, discuss the events of January 6th and the surprising results of th…

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Purchasing Truth

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Integrity And Accountability Under Attack – Do You Believe America Will Care About The Truth Again? 47:05

2y ago47:05

47:05

Taking a close look at our government and politics can pull out a lot of dirt. With everything that’s happening in the country right now, do you believe that America will care about the truth again? Bill Stierle and Tom get into a hot discussion about the issues surrounding the country and how disconnected the government and businesses are from int…

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Purchasing Truth

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Why Our Emotional Reactions Can Be Problematic When It Comes to Dealing With The Rule Of Law 30:42

2y ago30:42

30:42

How does a person’s emotional reactions relate to dealing with the rule of law? Bill Stierle and Tom discuss what happened in an episode of Last Week Tonight with John Oliver, talking about the incident involving a man who called 911 for assistance in a robbery taking place at his neighbor’s home. They highlight the impact of the man’s emotional re…

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Purchasing Truth

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How Liz Cheney's Advocacy for Truth Shifts Public Perception 37:29

2y ago37:29

37:29

Republican Liz Cheney is currently on a brave advocacy campaign for truth. Her calling out of Donald Trump and decision to choose a different path from the GOP resulted in the House of Representative ousting her from leadership. Bill Stierle and Tom delve into this path she currently treads, reflecting she pulls into the spotlight the importance of…

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Purchasing Truth

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The Power of Belief Messages in America's Complicated Identity 30:02

2y ago30:02

30:02

Everyone has their own versions of the truth because of the belief messages they have heard (or created) and accepted as truth. One topic will always be refuted by another because they either believe it so much or are aggressively against it. Sadly, the entire nation is saturated in this kind of messaging, and therefore putting America into further…

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Purchasing Truth

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The Power Of Being Controversial: How Political Figures And The Media Use Controversy To Their Advantage 35:01

2y ago35:01

35:01

Everybody loves an occasional controversy, but they quickly become toxic if left unchecked. Bill Stierle and Tom continue their conversation about the power of acting controversial, this time elaborating on how political commentators’ opinions on politics can leave a rather lingering bitter taste in the mouth of the general public. They also highli…

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Purchasing Truth

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Tucker Carlson and The Power of Controversy 23:13

2y ago23:13

23:13

Tucker Carlson said “If you see a child wearing a mask, call the police because that’s child abuse.” Who would’ve thought that saying something controversial would actually be considered as a marketing strategy? Tucker Carlson, whether you like it or not, knows how to rile up an audience. Businesses these days would intentionally spout controversia…

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Purchasing Truth

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Why Videos Don’t Always Portray the Truth - The George Floyd Effect 38:39

2y ago38:39

38:39

Just because something's on video doesn't mean it is the absolute truth. In this episode, Bill Stierle and Tom discuss the George Floyd incident and how different the outcome would have been if we didn’t have the video footage. In this video-based society we live in, we have different messages coming in from different directions. As a result, our p…

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Purchasing Truth

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Injecting Bias Into The Hailstone Principle 22:58

2y ago22:58

22:58

The previous episode of "Purchasing Truth" taught us how something as small as a speck of dust can expand out of all proportion and become a big, powerful communication hailstone. This is especially true when it comes to the words we speak, particularly when they come from the mouths of influential people. As if things can't get even more out of ha…

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