En iyi Online Business Owners podcastleri (2025)

1
Surviving and Thriving: Five Years of Business Lessons 24:48

1d ago24:48

24:48

What if you could skip the most common mistakes new business owners make—and fast-track your growth with real, hard-earned lessons? In this episode, I’m sharing what five years of running Heidi Schmidt Creative has taught me about pricing, systems, scaling, marketing, and mindset. Whether you're in year one or year ten, this episode is packed with …

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17. Don't let tech sabotage your client experience 20:13

5d ago20:13

20:13

Whether you’ve overcomplicated your delivery systems or skipped over them completely — both can hurt your client experience. Confused or overwhelmed clients are less likely to show up, less likely to get results, and less likely to leave glowing testimonials... In this episode, we’re digging into how to match your tech tools to your offer features …

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178: 3 Everyday Rituals to Go from Business Owner Brain to Clocked Out IRL Human 9:13

12d ago9:13

9:13

As an online business owner, you may struggle turning OFF the business owner brain and ON the clocked-out relaxation mode. You are not alone - this is such a common problem. When do the creative ideas, admin notes, and execution ever end? In this episode of Sell Like A Copywriter, learn my top 3 favorite quick and easy rituals to go from clocked in…

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16. Special Replay: Rethinking Launching with Lacey Cribb 1:00:58

6d ago1:00:58

1:00:58

Welcome back to Funnel Building Strategies for Online Business Owners! Today’s episode is a fun twist — I’m flipping the mic and sharing an interview I did on Digital Business Your Way with Tracy Patterson, where we dig into all things launching. Tracy is a powerhouse in sales and pricing, and I brought my launch strategy and tech hat to the table.…

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Celebrating a Year of Podcasting: Lessons, Wins, and Embracing Imperfections 26:09

8d ago26:09

26:09

One year. 53 episodes. Countless lessons. This episode is a raw and honest reflection on what I’ve learned after a full year of showing up consistently to record Stop the Scroll. It’s personal, it’s practical, and it’s exactly what I wish someone had told me before I started. If you’ve ever thought about launching a podcast (or blog, YouTube channe…

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015. What launching really means (and why it doesn't have to be complicated) 9:09

15d ago9:09

9:09

"Launch" can sound like a big, intimidating word in the online business world. I want to change that. Because this word holds SO MANY brilliant entrepreneurs back from getting their gold out their in the world. Launching is really just selling with intention. That’s it. In this episode, we’re simplifying launches and giving you full permission to r…

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Q1 Social Media Updates You Need to Know (and How to Adjust Your Strategy) 19:12

15d ago19:12

19:12

Think you’ve got a handle on your social media strategy? Think again. In this episode, we're breaking down the biggest social media platform shifts from Q1—and spoiler alert: things are changing faster than ever. Instagram wants you using music on everything (yes, even carousels), Threads is creeping into Twitter’s old territory, and LinkedIn? It’s…

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177: Should You Focus On Branding Or Messaging First (As An Online Business Owner)? 8:03

16d ago8:03

8:03

Recently, I was asked by a 1:1 Day Pass client if she should invest in a branding course she'd been eyeing...or if there was somewhere else (like her messaging) she should master first. In this episode of Sell Like A Copywriter, learn when to prioritize your branding versus getting more aligned and specific with your messaging, and how to merge the…

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176: How I'm Pivoting My Marketing For Quarter 2 2025 19:38

19d ago19:38

19:38

I'm intentionally scaling my online service-based business back...for very specific reasons. In this episode of Sell Like A Copywriter, learn why (and how) I'm stepping away from constant daily posting, endless content batches, and the hustle and bustle of the online world. ------------ Get Hot Girl Sales Energy for $27 (click here). ------------ ✉…

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014. What to do after your launch ends (don't skip these steps) 6:59

22d ago6:59

6:59

You’ve made it through your launch — congrats! You’ve welcomed new clients, sent all the emails, and now… you’re probably ready for a nap. 😅 But before you completely switch gears, there’s one crucial piece most business owners skip: the post-launch cleanup. In this episode, I’m walking you through some of things I do after a launch wraps up — for …

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Navigating Q1's Lessons: How Business Owners Can Strategically Plan for Q2 Success 20:29

22d ago20:29

20:29

How is it already the end of Q1? It seems like just yesterday that we were setting our January intentions! This week, we’re chatting about assessing our Q1 marketing efforts and planning strategically for Q2. It’s time to outline plans and set goals. Remember, even when we have big goals, it’s so important to remain flexible when it comes to your s…

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175: Let Me Give You MORE Of My Magic :) 18:25

23d ago18:25

18:25

The Sell Like A Copywriter world serves you SO BIG...that's why you're still here! But I can only give you so muchhhhh when I don't have the context I need about your offer, business, and heart to help you get rapid transformations when it comes to your messaging and sales strategies. So, in this episode of Sell Like A Copywriter, learn how we can …

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013. Stop Prioritizing Social Media—Here’s What to Do Instead 10:11

29d ago10:11

10:11

If your first business investment is social media, we need to talk. Yes, social media can help your business—but only if you have the right pieces in place first. Likes and followers don’t pay the bills. If you’re posting every day, maybe even outsourcing your content, but you don’t have: 🚨 A clear offer & sales process 🚨 A way to capture and nurtu…

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What to Consider When Hiring a Social Media Manager 22:10

29d ago22:10

22:10

Are you on the brink of growing your business but unsure how to juggle all those responsibilities? Hiring a marketer can feel overwhelming—how do you know who to trust with your brand? Whether you’re outsourcing social media, email marketing, or overall strategy, choosing the right person makes all the difference. In this episode, I’m sharing the l…

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174: The Difference Between A Lead Magnet Vs. A Freebie 11:16

1M ago11:16

11:16

You think you have a lead magnet...But if you’re not signing clients from it? You just have a freebie. A freebie is a quick, easy win. They get some (probably great) information, and you gain a new subscriber. But a lead magnet? That’s the whole dang funnel: a full-blown strategy designed to turn leads into paying clients instead of ghosting your l…

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139 - The Well-Oiled Machine: Operational Excellence Unpacked with Lloyd Thompson 48:33

1M ago48:33

48:33

In Episode 139 of the SEOLeverage Podcast, host Gert Mellak sits down with Lloyd Thompson, founder of VirtualDOO, to unpack the chaos of business operations and how founders can stop being the bottleneck in their own companies. Lloyd shares his insights on how to transform operational disorder into smooth, scalable systems through fractional operat…

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012. The Website Mistakes That Cost You Visitors, Leads, and Clients (And How to Fix Them) 11:25

1M ago11:25

11:25

Ever wondered if your website is really working for you? In this episode, I’m breaking down the essential website foundations that many business owners and some website designers overlook because THEY ARE BEHIND THE SCENES... But these elements can make all the difference in how well your site functions, ranks, and converts. I recently helped a cli…

1
The Bad Habits That Are Sabotaging Your Social Media Goals 17:18

1M ago17:18

17:18

Does social media feel daunting? Like a chore you just don’t want to do? My kiddo often says he doesn’t want to do things that he knows he SHOULD do because they’re boring. I don’t think social media is boring but I do think for many entrepreneurs it can feel like a chore, like they don’t get anything out of it. But with that attitude, of course, y…

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173: Turn Your Followers Into Life-Long Clients (Without Posting MORE) 7:03

1M ago7:03

7:03

Turning your followers into life long clients has nothing to do with how much you post and everything to do with the CONNECTION you create. In this episode of Sell Like A Copywriter, learn 5 tips for connecting deeper with your community so they can see themselves working with you, pass the vibe check, and click pay! ------------ Get The Launch Spe…

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11. Create a Registration Funnel That Attracts Leads, Nurtures Them, and Gets Them to Show Up Excited and Engaged 13:33

1M ago13:33

13:33

Episode Description: Getting sign-ups for your launch event is just step one. The real challenge? Getting those registrants to show up excited and engaged! In this episode, I’m walking you through exactly how to create a registration funnel that not only attracts leads but also nurtures them so they actually show up for your event. We’ll cover: ✅ T…

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Simple Social Media Engagement Strategies to Connect with Your Audience Authentically 26:00

1M ago26:00

26:00

How many of you feel overwhelmed by social media marketing? Chances are… 90% of you listening are and are looking for strategies to grow. Right? Let’s talk about the powerhouse of online marketing that’s probably being neglected – your engagement. We downplay the power of authentic interactions and so many business owners think that they can just p…

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172: How to Launch and Sell Your Offers Without Running Ads on Meta 7:40

1M ago7:40

7:40

Not everyone has the knowledge, time, or profit to confidently run ads - and that's okay. If ads ARE NOT your thing, listen to this to learn your alternatives (that could lead to MORE success). And if ads ARE your thing, listen to this to learn how to make your ads work BETTER as well as other ways to skyrocket your income. In this episode of Sell …

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Why You Need to Stop Sleeping on LinkedIn 21:14

2M ago21:14

21:14

If there is one social network we’re all ignoring, it’s LinkedIn. I’ve had so many people ask about the value of LinkedIn and well, if it’s done thoughtfully and strategically, there’s a LOT of opportunity there. Fun fact: LinkedIn has over a billion users and less than 1% of them post regularly so there’s opportunity for reach and engagement aboun…

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171: Create MORE Without An Agenda (For Sustainable Business Success) 7:02

2M ago7:02

7:02

What's the point of running a creative online business if you ONLY create for your business? Yes, you have to create posts, offers, and engagement for your business - but you also need to keep creating just for YOU. In this episode of Sell Like A Copywriter, learn why it's so important to create for yourself without an agenda or sales plan and how …

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010. Why Your Funnel Isn’t Working (And It’s Not the Tech!) 18:37

2M ago18:37

18:37

Episode Description: If your funnel isn’t converting, your lead magnet isn’t getting downloads, or your launch is flopping...news flash, it’s not the tech. The biggest mistake I see? Selling what people need instead of what they want. You know your lead magnet and offer is valuable, but if your audience isn’t signing up or buying, chances are, they…

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My Favorite Small Business Marketing Tools 20:35

2M ago20:35

20:35

What’s in your business tool box? What I mean by that is what do you use to promote your business? In this episode of Stop the Scroll, we’re sharing our essential marketing tools to enhance your strategy without the overwhelm. We’re also talking about the importance of not just using what works best for you but also the importance of regular audits…

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170: 8 Signs You're Doing Business Ownership the Right Way (Even When Everyone Else is Telling You What to Fix) 4:44

2M ago4:44

4:44

Everyone is so quick to tell you what you need to update, tweak, change, or delete to make more money or get faster success - but there's a reason you've gotten so far already. In this episode of Sell Like A Copywriter, learn 8 signs you're slaying business ownership, and choose one to carry with you and embody throughout the week! ------------ Get…

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How to Align Authenticity with Your Social Media Marketing Strategy 17:47

2M ago17:47

17:47

How do you show up when it feels like your life is a dumpster fire? Legit, it’s a question I hear often from clients who just…sometimes don’t want to show up because they feel like it’s hard to “sell” themselves when they may be dealing with other ish in their lives. I get that. That was my January. In this episode of "Stop the Scroll," we’re chatt…

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169: How to Sell More by Saying Less (Without Cringy Templates or Pushy Tactics) 10:25

2M ago10:25

10:25

Selling more doesn’t mean doing more, it means saying less by saying it better. When your messaging is clear, aligned, and magnetic, selling becomes effortless. Your audience gets it immediately. They feel seen, they feel excited, and they’re ready to say yes without you having to hustle harder or do more. In this episode of Sell Like A Copywriter,…

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168: 3 Messaging Myths Keeping You From Selling (and What to Do Instead) 8:31

2M ago8:31

8:31

You’re sitting at your desk, staring at your sales page, email draft, or Instagram caption, thinking: "Why is this so freaking hard?" It’s not you. It’s the messaging myths you’ve been believing. These sneaky little lies are keeping you spinning your wheels, making selling feel way harder than it needs to be. In this episode of Sell Like A Copywrit…

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167: Get Hot Girl Sales Energy Without The Burnout and Brain Fatigue 7:36

2M ago7:36

7:36

You’re trying to hustle your way into sales instead of fixing your messaging to sell easier. We’re not doing that anymore. That’s not Hot Girl Energy. It’s Burnout Energy, and we’re leaving it in the past (where it belongs). Hot Girl Sales Energy is selling with ease, confidence, and clarity without overworking your brain or second-guessing every s…

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166: How 3 Online Business Owners Went From “I don’t know what to say” to Waking Up to New Payment Notifications With Specific Copywriting 9:02

2M ago9:02

9:02

Let me guess—you’ve got this amazing offer, one you poured your heart and soul into, but when it comes time to talk about it (you know, sell it), you’re sitting there like: “What do I even say?” You’re not alone. Christina, Reya, and Laura were right there, too. In this episode of Sell Like A Copywriter, learn how Christina, Reya, and Laura each we…

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165: Why I Created Messaging Magic to Help Online Business Owners Feel More Confident In Their Copywriting 6:59

2M ago6:59

6:59

Have you ever been disappointed by the promise of a magical “fill-in-the-blank” template…Only to find that it sounded cringy af and left you more confused than before? Or overwhelmed by another copywriting tip that makes no sense for your offer? Or a pitch that feels super grimy but everyone says you need it??? Yeah, you and my clients. In this epi…

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009. Online Business 101: 3 Terms You Need to Know 8:39

2M ago8:39

8:39

Episode Description: Ever feel lost when people talk about 'lead magnets', 'funnels' or 'qualified leads'? Find yourself googling: What is a lead magnet? What are leads? How do I build a lead magnet funnel? You're not alone! These terms are crucial for online business success, but they can be confusing. In this episode of Funnel Building Strategies…

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164: Stop Doing THE MOST When Marketing (If You Want to Make More Money) 4:29

2M ago4:29

4:29

Why is everyone and their mentor telling you to do more, more, MORE?! Beats me. I want you to do less of the right things so you can make bigger impact without ‘more reps’. In this episode of Sell Like A Copywriter, learn how you can stop doing the absolute most when launching, selling, and marketing your offers so you can make more money and land …

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163: Use These 3 Words for Magnetic Messaging (So You Can Sell More) 5:41

2M ago5:41

5:41

Are you talking about your offer or actually selling your offer? There is difference, and most business owners are talking instead of selling. In this episode of Sell Like A Copywriter, learn three powerful words you can add to every line of your talking point to make your messaging magnetic and start selling more. ------------ Messaging Magic: The…

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Repurpose Your Content Like a Pro: Strategies to Maximize Your Content’s Lifespan 20:23

2M ago20:23

20:23

Tired of the content hamster wheel? You're not alone! As entrepreneurs, we often find ourselves overwhelmed by the constant demand to create new content. In this episode, we’re talking about how to work smarter, not harder, by revitalizing our existing content. When we repurpose our content, we maximize our marketing efforts without continuously ch…

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162: Double Your Launch Results With Just Your Sales Page 9:08

2M ago9:08

9:08

You can double your launch results with just your sales page. Wondering how to sign more clients? Want more students inside your course? Ready to scale your offers without socials? In this episode of Sell Like A Copywriter, hear three examples of how you can use your sales page alone to double your results with and without social media and email ma…

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161: Use Your Sales Page to Create Social Content That Converts 6:11

3M ago6:11

6:11

Your sales page is the foundation of your launch - and when written well, it can be the living asset that feeds ALL of your launch material. In this episode of Sell Like A Copywriter, learn how to turn your sales page into endless social sales content that converts silent scrollers into active buyers. ------------ Messaging Magic: The Group Program…

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008. Visibility strategies to generate leads for your lead magnet funnel 22:27

3M ago22:27

22:27

Episode Description: In this episode of Funnel Building Strategies for Online Business Owners, I dive into effective ways to drive traffic to your lead magnet funnel and generate leads. A lead magnet funnel is one of the first and most important funnels in your business. In this episode, you'll learn: A variety of organic and paid lead generation s…

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How to Grow Your Email List and Diversify Your Marketing 21:14

3M ago21:14

21:14

Are you relying too much on social media to grow your business? What would you do if your favorite platform disappeared overnight? This year, a big theme among businesses - large and small alike - is how to diversify our marketing strategies. One of the easiest and most cost-effective ways to do this is by having a robust email marketing strategy. …

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160: BTS Sales Page Audit (Use These Tips to Upgrade Your Sales Page Today) 48:52

3M ago48:52

48:52

If your sales page need an overhaul but you’re not quite sure where to start…well, you’re welcome for this episode. I recorded a behind the scenes sales page audit of my sales page for Messaging Magic so you can learn how a sales page audit works, use my tips to edit your own sales page, and learn more about what it’s like to write your sales page …

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159: How to Sell Through Storytelling (And Why It Works) 7:23

3M ago7:23

7:23

Storytelling is a tale as old as time - truly, everything revolves around storytelling. Whether you are growing a brand, building a community, or selling your offer, you need to get on board with effective storytelling. In this episode of Sell Like A Copywriter, you learn why storytelling works and how to effectively sell your offers through storyt…

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007. 15 Creative lead magnet examples and ideas for your first or next funnel 28:17

3M ago28:17

28:17

Episode Description: Looking for fresh, creative lead magnet examples and ideas for your first or next lead magnet funnel? In this episode, I’m sharing over 15 unique lead magnet examples you can use in pretty much any industry or niche. These are from my High-Converting Lead Magnet Funnel course. These aren’t your basic PDFs. We’re talking about h…

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How To Own Your Marketing When You Feel Like Social Media is a Dumpster Fire 18:14

3M ago18:14

18:14

Y’all, we gotta talk about the ish that’s been happening lately. Facebook is removing fact checkers, TikTok…whatever, and we’re not even touching the Instagram changes yet. Social media can feel like a dumpster fire lately. I’ve been saying it for a while, but lately, it feels more accurate than ever. So what do we do? How do we move our business f…

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158: Why You Need a Sales Page Diet (For Better Conversions) 8:07

3M ago8:07

8:07

If your spending hours checking out other sales pages to learn how to write your own…and never feeling fully confident writing your own…you need to go on a sales page diet to write your sales page and increase conversions. In this episode of Sell Like A Copywriter, learn what a sales page diet is, when to implement a sales page diet, and how to eff…

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157: Why Your Email List Isn’t Converting (And How To Fix It) 8:05

3M ago8:05

8:05

Email marketing is the highest proven ROI of all marketing efforts, and your email list is ready converting - but you have to start treating it like YOU are ready for it to convert. In this episode of Sell Like A Copywriter, learn why your email list isn’t converting (no matter the size) and what to do to fix it. ------------ Messaging Magic: The G…

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006. How to setup and run paid webinars (tips, strategies, and tools for success) 38:11

3M ago38:11

38:11

In this episode of Funnel Building Strategies for online business owners, Lacey breaks down everything you need to know about setting up and running paid webinars. Whether you're a tech wizard or completely new to the concept, you'll gain insights into tools, strategies, and best practices to help you confidently launch your first or next webinar. …

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What We’re NOT Caring About in Our 2025 Marketing (and what we are!) 22:17

3M ago22:17

22:17

You’ve seen the “ins and outs” trend right? This week, we’re doing a spin on that for our 2025 marketing tactics. This week, we’re sharing which tactics to keep and what to leave behind to stay ahead of the always-evolving digital landscape. From the nuanced use of hashtags to quality-driven content and AI-powered automation, this episode is full o…

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156: Forget The Sales Page Framework (Do This Instead) 9:46

3M ago9:46

9:46

Sooooo you're writing your sales page and freaking the heck out because everyone is giving you a 14-step sales page framework and every line you try to fill in feels...cringe af? Yeah, you and all my other clients, babe. In this episode of Sell Like A Copywriter, you are going to FORGET the freakingggggg framework and use these tips instead! By the…

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