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The Medical Marketing Podcast

Messenger Healthcare Marketing

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Actionable tips and advice for private practice physicians, administrators, and marketing managers to improve their practice marketing, grow revenue, and take patient experience to the next level. For more free practice marketing resources, visit https://www.messenger.md
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Mein Name ist Kamil. Intensivpflegekraft aus Leidenschaft und Inhaber der Monsters of Media Marketingagentur. Du begleitest mich, mein fleißiges Team und unsere Kundinnen und Kunden aus Kliniken, Arztpraxen, Pflegediensten und der Medizinbranche auf der täglichen Reise zwischen Medizin und Marketing, Schockraum und Social Media oder auch Postings und Personalakquise. Dich erwarten spannende Insights über Shootings auf Intensivstationen, Redaktionsitzungen im Krankenhaus und selbstverständlic ...
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No fluff, No theory, Just to the point. The secrets we'll share will help you catapult your understanding of Marketing. We'll have Great Guests and behind the scene looks at accounts we are working on, real audits, and hard talk on what to accomplish and execute to maximize your efforts. Real case study material, Real Clients. Each episode captures the real raw marketing tactics we use in the trenches that are working now to generate profitable outcomes.
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We all know marketing is important if you want to get more patient leads and grow your practice…but often times, practices get too busy to do it well. This week on the Medical Marketing Podcast, we’ll explore the pros and cons of outsourcing marketing for your practice and help you figure out which strategy makes the most sense to help your practic…
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Mit Lena Meyer Landrut, Felix Lobrecht oder Wincent Weiss vor der Linse begann sein steiler Weg. Mittlerweile darf Noah Stasch als Content Creator, Digital Creative und Speaker für Meta viele Bereiche im Marketing kennenlernen und abdecken. Noah und Kamil haben sich jetzt fast 3 Jahre lang nicht mehr gesehen und reflektieren bei Kamil zu Hause, was…
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Was haben Fussball, Konzerte und Events mit deinen Followern zu tun? Ganz einfach: Willst du eine Community oder nur Follower? Möchtest du auf Augenhöhe mit anderen Kanälen und Menschen interagieren oder nur gegen leere Hüllen sprechen und möchtest du viele Follower mit wenig Interesse oder wenige Follower mit viel Interesse haben? Reingehört und M…
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Instagram ist massiv, Instagram möchte seine User:innen nicht verlieren und Instagram möchte nicht zum zweiten Facebook werden. Also werden gute Ideen kopiert, geklaut, aufgekauft und erweitert. So, wie in diesem Fall. Es geht um die App "BeReal". Hört rein, was da gerade passiert. Monsters of Media auf Instagram/LinkedIn https://www.instagram.com/…
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Gibt es Antworten in dieser Folge auf diese wahrlich "brennende" Frage? Finde es heraus :) Monsters of Media auf Instagram/LinkedIn https://www.instagram.com/monsters_of_media/ https://www.linkedin.com/company/monsters-of-media Kamil auf Instagram/LinkedIn https://www.instagram.com/kamil.toe/ https://www.linkedin.com/in/kamilalbrecht/…
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Abgebrochene Shootings, unzufriedene Krankenhäuser, geschockte Patient:innen. Es gibt viele Dinge zu beachten, wenn man in sensiblen Bereichen einer Klinik fotografiert oder filmt. Sowohl menschlich und organisatorisch, als auch hygienisch. 5 Fails, von denen ich dir berichten möchte. Wichtig sind aber auch die Learnings daraus. Auf die gehe ich ku…
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Endlich ist es da! Auf Instagram ist es möglich 60-sekündige Videos im Storybereich anzeigen zu lassen. Was vorher nur bis zu 15 Sekunden ging, ist jetzt endlich länger möglich. Das ist aber nicht das einzige Update. Ich stelle euch noch 4 weitere Updates vor. Wie gewohnt, kurz und knapp und als perfekter Input für zwischendurch. Monsters of Media …
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Ob im Medical Marketing oder in anderen Bereichen. Interaktion ist auf allen Kanälen ein gern gesehener Gast und somit verrate ich dir gerne, wie du deine Community zu mehr Interaktionen und Reaktionen bekommst und was du vor allem im Klinikbereich auch dabei beachten solltest! Monsters of Media auf Instagram/LinkedIn https://www.instagram.com/mons…
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Jetzt Algorithmologe oder Algorithmologin werden. Viele Weisheiten ranken sich um die Formeln bei Instagram, Facebook, LinkedIn und Co. In dieser Folge leuchten wir ein kleines bisschen mehr mit der Taschenlampe auf das Thema. Monsters of Media auf Instagram/LinkedIn https://www.instagram.com/monsters_of_media/ https://www.linkedin.com/company/mons…
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1 Milliarde Nutzer weltweit bei Instagram treffen auf Guinnessbuch Einträge bei TikTok. Wie kann man diese Rekordwerte für sich persönlich oder auch als Krankenhaus, Pflegedienst und Unternehmen grundlegend nutzen? Monsters of Media auf Instagram/LinkedIn https://www.instagram.com/monsters_of_media/ https://www.linkedin.com/company/monsters-of-medi…
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… Instagram. Auch wenn das manch einer nicht hören möchte, hat Berlin viele Synergien mit dem Algorithmus. Hat der Albrecht recht oder ist das nur eine steile These? Überzeuge dich selbst oder rede mit auf unserem eigenen Instagramkanal: Monsters of Media auf Instagram/LinkedIn https://www.instagram.com/monsters_of_media/ https://www.linkedin.com/c…
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Willkommen bei Medical Marketing Moments. Mein Name ist Kamil, Intensivpflegekraft aus Leidenschaft und Inhaber der Monsters of Media Marketingagentur. Du begleitest mich, mein fleissiges Team und unsere Kundinnen und Kunden aus Kliniken, Arztpraxen, Pflegediensten und der Medizinbranche auf der täglichen Reise zwischen Medizin und Marketing, Schoc…
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It's serious business to run a business. But it doesn't mean you have to worry about every little detail–especially with us working with you. When you trust in PracticeBloom's secrets and marketing strategies, you can get your money's worth in 90 days or less! Listen in on this podcast episode to learn how we do our magic. Wanna make better money w…
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We've been using the 747 content creation strategy for our own content, so we KNOW that it can help you and your medical practice. Listen to this podcast episode to learn more about having your content consistently shared online through the most popular social media sites, and find it anytime you need it, FOREVER. 10:46 Want to get your content out…
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We've helped a lot of clients throughout the years, and we know how the industry works. So, we'll be doing an audit of one of our very own successful clients to show you amazing tools and tricks of the trade that you can bring into your own business! In this podcast episode, you'll hear more about ad strategies, where to put your offers, and more. …
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The first quarter of the year is done, and it's time to assess what works for your business and what doesn't. For this week's podcast, we'll be talking about leads, databases, and more insider information on what makes the medical practice industry tick. March is here, so let's recap on the first quarter's highlights in this podcast episode. If you…
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Running a business is no joke, so you'll need to be on your toes with everything that happens behind the screen. With a simple tool we'll be discussing in today's podcast, your medical practice will run smoother than ever, trust us! Easily handle your medical practice with this one tool! When you handle a business hands-on, a lot of different varia…
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Learn to keep your customers happy and keep the profits flowing! Our team can help you get hundreds of leads monthly, but without a proper plan, it could all become a wasted opportunity. In this podcast episode, we'll be discussing tips and tricks of the trade of how you can turn your leads into clients, build a healthy relationship with them, and …
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Do you want your Physical Therapy or Chiropractic practice to get better numbers and more patients? Then you'd better watch this podcast episode! We'll be discussing how one of our long-time clients managed to spend $134,000+ on his Facebook Ads alone but even got it back by 5x, 7, 10x more! Don't be afraid to spend more, because we've got proof th…
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As a business owner, it's important to know about how much money you can make off of your business, so why not use our Profitability Projector? Master the tiers and packages that lead you to success, familiarize yourself with our downloadable Profitability Projector, nurture leads from online ads, and most importantly, master the ways to effectivel…
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Take the next step with your content today! Now that we know about the 747 content plan and what it can give your medical practice, it's time for us to learn more about the different strategies, marketing plans, and advertising options you can utilize along with it. From (leads them right to scheduling with you) your pillar posts gaining traction, …
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As a doctor, you make a lot of assumptions about your patients and their experience. But do you know what your patients really want? This week on the Medical Marketing Podcast, we'll take a look at survey results to show you how you can improve your practice to deliver exceptional experiences based on what your patients really want.Show notes: http…
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Potentials customers are out there waiting to find the right practice for them! You just need to get your business heard and seen. And with the 747 Content Solution, you're definitely going to get your content out there. Watch our podcast today to learn from our expert marketing team on how 40 minutes of you talking about your practice every month …
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Med Spas are the stars of medical specialties, but did you know there are other specialties out there that can give you just as much profit? Listen in as our marketing experts talk about the medical community and help you figure out how to maximize your profitability for any kind of medical practice. Learn the ropes of patient journeys, long-term o…
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Marketing isn't about luck. Chances are, you're doing something right now that can be hindering you from getting the most out of your practice. But with a little help from us, you'll be able to maximize your profitability in a short amount of time. Just like our featured client today, you too can get great engagement at less cost per lead, set up y…
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As a doctor, your website is the most crucial aspect of your marketing strategy. Your website is almost always the first touchpoint that patients have with you, so it's important to rank high on Google for important terms.But many doctors' websites have hidden problems lurking beneath the surface that make it difficult – if not impossible – to rank…
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Success is not a straight-up journey and is comprised of uncertainties and challenges. But these never bothered our guest for this week as she never gave up on her dreams of achieving 10x of her average sales before PracticeBloom came into her life. Can you imagine a business emerging from $30K/month to unbelievably $200K in 30 days all within a ye…
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We all know that Google is the most important tool for finding information on the internet. It's used by billions of people around the world to discover, connect, and learn each and every day. But most people don't think about how Google actually works. That's what we'll explore this week on the Medical Marketing Podcast.Show notes: https://messeng…
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Use these strategies to get ahead of the competition today! As April passes, a whole load of new trends and concepts come into play, with each one as a piece of the puzzle, creating a complete set of skills and assets that your medical practice can take advantage of to get the results you want and more. We'll talk about taking advantage of the pent…
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For most campaigns, only about 4% of those who see it are ready to buy right now. The other 96% need extra convincing, and that's done through storytelling and awareness. In this episode of our podcast, you'll learn the ropes on educating your clients, gaining their trust, and showing them that your practice is the best solution for their greatest …
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Let's get those Patients in today! March has rolled in, and along with it are new trends, technologies, and tips that are sure to boost your medical practice’s sales and leads. In this insider episode, we’ll be talking about the different aesthetics industry-standard strategies used by businesses and professionals we’ve worked with that keep them u…
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We answer the question: what are the latest popular trends in the industry? We start with 6 current trends popular in January, and everything you need to know to get the most out of these offers: cross selling, time-exclusive deals, and more. We discuss the latest updates on thread lifts, RF skin tightening, and cellulite treatments; and how client…
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2021: a new year for you and a new year for success. With the trials and tribulations of 2020 now behind us, we've put together the toughest lessons we learned from the past year into a single set of factors that has helped our clients gain tons of new leads and patients. In this week's episode, we'll teach you how to gain 20 patients in just 20 da…
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What's one invisible but hugely important aspect on your site that can make or break a sale? The speed of your website. Website loading problems can tank your audience experience and organic rankings, leaving you leaking away sales without even knowing it. On this week's podcast, we learn about First Contentful Paint, Largest Contentful Paint, and …
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Your medical practice could be getting JUST ENOUGH sales, but if you don't take advantage of the tried-and-tested strategies that have been proven to increase sales every time, you won't be optimizing your business to reach its full potential for big annual sales. In this podcast episode, you'll hear about how to acquire more leads for the same pri…
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Even if your team is performing the best CoolSculpting, Botox, laser hair removal, or any other service in the world, but without the right lead generation strategies, no one will ever know about it. Get MORE out of the marketing budget you're ALREADY spending by spending it the right way. In this episode, we discuss all our insider knowledge on ge…
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This week, we replay a popular episode that asks a pivotal question: which is better, SEO or Google Ads? SEO can be a great way to get more patients online, but it can take time to see results. But what about when you need to build your patient pipeline right away? Google Ads might just be the answer to grow your practice fast. Show notes: https://…
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In 2020, eight out of ten patients begin their search for healthcare services online. Whether it’s researching a medical condition, doing a deeper dive on treatment options, or searching for a new provider, patients are turning to Google more often than not. So if your practice website isn’t showing up in Google, that could mean lost opportunities …
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This week on the Medical Marketing Podcast, we talk with Stephanie Bradley, the marketing manager at Kugler Vision in Omaha, NE. We discuss blue ocean marketing strategy, how to deal with competition, and why taking a different approach to your practice offerings is key to gaining satisfied patients. Show notes: https://messenger.md/podcast/episode…
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