Hotel Marketing Podcastleri

In today’s podcast we’re going to cover what a hotel can do when they just did something really, really stupid. A hotel has been in the news for canceling existing booked stays and future reservations to make room for a large group of migrants. The PR and political backlash for the property has been extreme. We won't be going into the politics of t…

Join Suite Spot podcast host, Ryan Embree as he welcomes the President of Questex, Alexi Khajavi, as an official TMG Hospitality Trailblazer! These two hospitality-focused individuals discuss some incredible travel and tourism subjects in this episode, giving viewers great insight into the industry’s current state. This episode is full of content f…

This episode we have the team from Eight Oh Two Marketing on to talk about the major changes Google is rolling out with Project Magi that will impact hotel search. Tune in for what's in-store and what your hotel can do now to be ready for the big changes ahead.SHOW NOTES AND MORE!https://www.TravelBoomMarketing.com/podcast…

Is your hotel ready for what's coming in 2023? Major shifts are on the way and the data from TravelBoom's latest Leisure Travel Sentiment study is shining the light on what hoteliers need to know. In Today's episode we're covering four things every hotelier needs to do this year, to survive and thrive in the future.SHOW NOTES AND MORE!https://www.T…

In this episode of the Suite Spot Podcast, host and TMG Marketing Director, Ryan Embree and Chief Technology Officer, Jason Lee, tackle how guest satisfaction surveys impact a hotel’s operations and influence overall bookings. From topics such as what questions to ask in a guest satisfaction survey to how they shape your hotel’s bottom line, listen…

Today on the Hotel Marketing Podcast your friends at TravelBoom are going to share five simple tricks you can put in place with just a little effort and a small budget that will have a big impact on your hotel's social engagement.SHOW NOTES AND MORE!https://www.TravelBoomMarketing.com/podcastTravelBoom. The hotel industry's best podcast for practical marketing advice. The BoomSquad are as entertaining as they are informative. A must listen for any hotelier! tarafından oluşturuldu

Join Suite Spot podcast host and TMG Marketing Director Ryan Embree as he sits down and welcomes a very special guest, the EVP & Chief Commercial Officer of Sage Hospitality Group, Patrick Pahlke, in the latest episode of the TMG Hospitality Trailblazers series! This episode has something for everyone in the hospitality industry, so tune in now! Su…

TravelBoom attended the renowned Hunter Hotel Conference in Atlanta this month and uncovered several key insights that will help independent hoteliers and vacation rental managers improve their relationship with investors and tackle the key concerns of the hotel industry's financial backers. SHOW NOTES AND MORE!https://www.TravelBoomMarketing.com/p…

Is your hotel struggling to fill vacancies and generate revenue? Are you missing out on potential guests because of ineffective SEO strategies? In this episode, we'll discuss five must-implement SEO strategies for hotels in 2023 that can transform vacancy to victory. These simple changes can result in massive improvements in bookings and revenue, a…

This episode features the one and only President of Atrium Hospitality, Rob Mangiarelli, as he sits down and talks with Suite Spot host, Ryan Embree on all things hospitality. These two experts share incredible knowledge and insights on various topics that give hoteliers valuable information on how to make their mark in the industry. If you’ve been…

Building a strong hotel brand is so much more than just having nice colours, logos and fonts. It goes beyond the website and into the guest experience on-site but what does that mean, and how do you know if your brand needs work? In this episode of The Hotel Marketing Show, we talked with branding expert Maurice Ajanaku, the Global Brand Marketing …

As resources are stretched and hotels are recovering post-pandemic, alignment between internal teams has never been more important. Understanding the roles of your peers and how teams can strategically pool resources, work towards the same goals and collaborate is crucial for this. In this episode of The Hotel Marketing Show, we talk with Rebekka B…

Join Suite Spot Host and Marketing Director Ryan Embree as he sits down with TMG Chief Technology Officer, Jason Lee, to discuss the new integration of Instagram Reels into the OneView platform. This episode details how hoteliers can use the OneView platform to easily create Instagram Reels and upload them directly to their social media sites with …

Tune in to this insightful episode and join host Ryan Embree as he and Linda give you the 411 on everything OCI Hospitality. This podcast episode includes amazing information and expertise for hoteliers looking to connect with their travelers, increase bookings, and increase revenue. Suite Spot Podcast · 108 – Hospitality Trailblazers: Linda Saron …

Email isn't dead! In fact, it's far from it. And in 2023, it should be a pillar part of your marketing strategy. With so many different ways to use email, from nurture through to post-stay, growing your email list and communicating with your guests (and potential guests), there's a lot to learn for how to make the most of this channel. In this epis…

Today we have a pretty interesting, and pretty scary episode. OpenAI’s ChatGPT has been hitting the world by storm since it’s launch in late November 2022 and the ramifications to marketers are well… profound. We’re going to dive into the ins and outs of what ChatGPT is and what we all need to know so hoteliers can adapt and make the most of this g…

Welcome to episode 231 of the Hotel Marketing Podcast. In this short fuze edition of the podcast, we are going to go over 5 easy tests that you can launch today (or tomorrow if you’re busy) and start seeing an improvement in your hotel’s online conversion rate.SHOW NOTES AND MORE!https://www.TravelBoomMarketing.com/podcast…

2023 is predicted to be another big year for the travel industry. Flight travel is expected to reach over 85% of 2019 levels throughout 2023. There is a big opportunity for hotel marketers to help capitalise on this demand and reach new and emerging audiences. However, 70% of marketers are describing their workload as high already—working on averag…

Sustainability is a crucial topic that is becoming more and more important with travellers but how can hotels adopt meaningful sustainability efforts and avoid falling into the trap of greenwashing? In this episode of The Hotel Marketing Show, we talk with Ursula Fabre-Pilat, Digital Demand Manager at Columbus Hotel Monte-Carlo about the impactful …

Join TMG Marketing Director Ryan Embree and Vice President of Product and Technology Patrick O’Brien on this episode as they analyze and give insight into the top 5 guest sentiment trends of 2022. You will learn about the most talked about topics and how travelers felt towards them so you can adjust your hotel operations for the new year. Suite Spo…

In today’s episode of the Hotel Marketing Podcast, we are going to tackle building headless websites, what they are, and why they are critical for successful hoteliers moving into the future.DOWNLOAD THE LATEST STUDY:https://www.travelboommarketing.com/LeisureTravelSHOW NOTES AND MORE!https://www.TravelBoomMarketing.com/podcast…

The next generation of travellers have started planning, booking and travelling. And they’re not travelling like the generations that came before them. In fact, Gen-Z are already demonstrating some surprising planning and booking behaviours. In this episode of The Hotel Marketing Show, we talk with Sam Weston, Marketing Manager at 80 DAYS about thi…

The top email marketing trends for 2023. As an essential part of digital marketing for hotels, email marketing has the power to nurture guest relationships, generate new business and drive repeat business.DOWNLOAD THE LATEST STUDY:https://www.travelboommarketing.com/LeisureTravelSHOW NOTES AND MORE!https://www.TravelBoomMarketing.com/podcast…

The final Suite Spot episode of 2022 is here! Sit down with host Ryan Embree and Travel Media Group President Dana Singer as they reflect on the progress TMG has made over the past year and relish the amazing achievements it brought with it. From exciting innovations like Social 2.0 and TMG Translations, to the 1 million reviews responded to milest…

Watch out for the ADA Ambulance Chasers! Our industry, and us specifically, have seen an uptick in hoteliers getting served civil suits for their website not being accessible to those with special needs. This can be very costly and very time-consuming, not to mention being very detrimental to your guests. Today on the podcast I am going to walk you…

Join host Ryan Embree as he sits down with Hospitality Trailblazer Richard Alberigo, President & CEO of Alberigo Hotel Management. These two hospitality experts outline 2023 travel trends and traveler behavior, the true meaning of hospitality, exciting developments at Alberigo Hotel Management, and so much more. Suite Spot Podcast · 105 – TMG Hospi…

*DISCLAIMER* Thank you for listening to the Suite Spot. During episode 104, you will hear slight audio distortion due to a disrupted signal connection at the time of recording. We apologize in advance and hope you enjoy the episode. Host and Marketing Director Ryan Embree and Tom Magnuson of Magnuson Hotels take time to reflect on and analyze the p…

In this edition, on November 8th, 2022, I'm going to cover what you should DEMAND from your analytics in 2023. Not request, not ask nicely, but DEMAND. As we dig in you'll see why demanding these three items from your reporting team will lead to great success for your hotel or resort in the new year.DOWNLOAD THE LATEST STUDY:https://www.travelboomm…

Travel Media Group’s Hospitality Trailblazers podcast series is going full speed ahead! Marketing Director and Host of the Suite Spot Ryan Embree sits down with a very special guest, Chief Operating Officer of Davidson Hospitality Group, Pete Sams! In this episode, Pete really gives a breath of fresh air to the hospitality industry and provides a b…

Get ready ladies and gentlemen, Black Friday and Cyber Monday is here and if past years are any indication, 2022 is going to be another gang-buster year for hoteliers.In today’s episode of the Hotel Marketing Podcast, we are going to revisit an article from last year laying out the ideal hotel plan to maximize revenue from customers when they alrea…

The first installment of Hospitality Trailblazers on the Suite Spot podcast with Marketing Director/Host Ryan Embree, featuring President of Coakley & Williams and SVP of Business Development at Hotel Equities, Mark Williams!These two discuss everything from the origin story of Coakley & Williams, navigating the new landscape of the hospitality ind…

Join Suite Spot host Ryan Embree and Chief Technology Officer Jason Lee, as they announce the official launch of TMG OneView multi-language translation! With this new function, hoteliers who partner with Travel Media Group will have instant access to its brand-new capabilities such as translating online guest reviews into various languages, respond…

The premise is pretty straightforward, OTAs don’t have to be the cornerstone of your booking strategy. Sure there’s a place, but not at the expense of a direct booking. Today we will dig into one of our favorite topics, the OTAs… More specifically how you can leverage the OTAs to drive direct bookings over the long term.DOWNLOAD THE LATEST STUDY:ht…

In today’s episode of the Hotel Marketing Podcast, we cover budget season. It’s already on everyone’s mind and most hoteliers have already started putting the figures together. However, if you’re simply regurgitating your 2021 or 2022 budget with a few updates, you’re going to be missing the mark.DOWNLOAD THE LATEST STUDY:https://www.travelboommark…

We're over halfway through 2022 now—scary thought, we know! But what are the current trends in the travel industry, what is it that travellers are looking for, and most importantly, what can hoteliers do to capture this demand? In this episode of The Hotel Marketing Show, Victoria and Nadine dive into 5 key trends in the travel industry right now a…

Join Suite Spot podcast host Ryan Embree, and listen in to the celebratory 100th episode where we take you, the listener, down memory lane and reflect on all the fascinating content we have covered on the podcast over the last four years, as well as discuss upcoming new content that listeners can look forward to this fall.Suite Spot Podcast · 100 -…

Welcome to the TravelBoom Short Fuze! This is a bite size episode of the Hotel Marketing Podcast that gives you the data to make smarter decisions. Today’s episode we cover James Carvelle’s famous quote, “It’s the economy stupid.” James was talking about the 1992 presidential election, but his words ring true for those in the travel space today. He…

The new 2022 Leisure Travel Trends Study reveals concerning insights into how travelers are changing their planning and vacation trends in response to rising costs. Hoteliers should pay close attention and adjust their marketing strategies to attract the changing needs of today's travelers.DOWNLOAD THE STUDY:https://www.travelboommarketing.com/Leis…

When building any type of product, there are some key principles that can help set you up for success. When it comes to creating a hotel offering for your guests, think outside the box and discover how experts from other industries learn, measure and repeat this product development process to create a new product that their customers will love. In …

Join host Ryan Embree and TMG’s Sales Director, Diane Elderkin, as they look at the summer trends we uncovered on our summer virtual roadshow for the hotel industry. From hotel markets in Orlando, Atlanta, and even Dallas, there are some very astounding discoveries we found that will benefit every market across North America. Suite Spot Podcast · 9…

Sharing cross-industry learnings can help to bring new light to situations. By looking at what industry-leading eCommerce brands are doing, and taking learnings to adjust your hotel's strategy, you can create an offering that your guests can't resist. In this episode of The Hotel Marketing Show, we talk with Thea Prpic, Co-founder of MetricsDriven,…

Leisure travel studies have recently proven that over one third of all booked vacations might be cancel due to rising costs. In today's episode we cover three psychological strategies to save your hotel's bookings as well as several specific tactics you can put in place today.SHOW NOTES AND MORE!https://www.TravelBoomMarketing.com/podcast…

Join host Ryan Embree and our very own Respond & Resolve™ Product Manager, Jackie Avery as they celebrate reaching the 1 million guest reviews responded to milestone! This episode details the journey to 1 million, explains how hoteliers can get involved in the next milestone, gives a little sneak peek at a brand new upcoming Respond & Resolve™ upgr…

Sharing cross-industry learnings can help to bring new light to situations. By looking at what industry-leading eCommerce brands are doing, and taking learnings to adjust your hotel's strategy, you can create an offering that your guests can't resist. In this episode of The Hotel Marketing Show, we talk with Thea Prpic, Co-founder of MetricsDriven,…

A room upgrade or restaurant credit, a cocktail kit or sex toys, rose petals on the bed or free minibar—personalising a stay can seem like a hotel-themed game of "would you rather?" but what's the secret behind these successful upselling strategies? In this episode of The Hotel Marketing Show, we talk with Karl Schmidtner, Co-founder and Managing D…

Join Pete DiMaio, Stuart Butler, and Alex Husner as they discuss Donald Miller's #1 best seller, Building a Storybrand on this edition of the Hotel Marketing Podcast. In this episode the cast shares the secrets from the book on how your hotel can create a compelling story to make your guest the hero of their vacation. SHOW NOTES AND MORE!https://ww…

Where do you even start with the huge task of rebranding a hotel and how can you balance the ever-important expectations of your staff, owners, C-suite and guests? In this episode of The Hotel Marketing Show, we talk with Tobias Koehler, Chief Commercial Officer at Big MAMA Hotels and Sonja Kröll, Brand Strategist and Co-founder of Studio Formfrag…

As a hotel, the thought of establishing a social media presence from the ground up can be daunting. Even for seasoned social media professionals, concocting creative and engaging social content can seem exhausting.Well, fret no more. Our team of hotel marketing experts collaborated with some of our top hotel social media clients to compile a comple…

Before, during and after their stay—how can hotels provide the best experience for their guests by harnessing the power of guest communication. In this episode of The Hotel Marketing Show, we talk with Olga Heuser, Co-founder and CEO of DialogShift about where guest communication has come from, where it's going and the common mistakes hotels make. …

Your local profile and rankings are a critical step to ensuring your hotel is maximizing your potential impression share to guests. We have a comprehensive article with the 12 things every hotel should do at https://www.travelboommarketing.com/blog/local-seo-for-hotels/ and today we are going to look at five of the items on the list.SHOW NOTES AND …