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The Digipreneur FM Podcast provides audio masterclasses for Caribbean Entrepreneurs to help take their businesses digital. We will also be interviewing some of the top talents in the region and diaspora to get their stories of success and obtain the info needed to help our community prosper in the new Digital Age.
 
Entrepreneurship can be lonely and the lessons from entrepreneurship are gained through experience, trials, tribulations in the marketplace, online and offline. To obviate this need and to serve a community of Digital Entrepreneurs or DigiPreneurs this podcast took birth. The DigiPreneur Freedom Podcast by Shashidhar CN is an amalgam of ideas, thoughts, experiences, challenges, wins of online and digital entrepreneurs.Come, Share Your experience, Subscribe and Share your comments.
 
Digipreneur Podcast adalah Podcast nomer satu di Indonesia untuk entrepreneurship, digitalmarketing, bisnis online, dan pengembangan diri. #1-Best Entrepreneur Roundup Podcast in June 2019 by PlayerFM Podcast Finansial Terbaik versi Permata Bank Mr Roy adalah pengusaha multibisnis dan juga penulis buku Success Revolution & Mentor Revolution, public speaker yang mengisi banyak seminar, dan investor. Youtube: Digipreneur Instagram: @Mr.RoyDigital @DigipreneurID Website: TrainerBisnis.com Busin ...
 
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show series
 
In ep 111, we dive into the topic of whether or not you can get paid as an influencer in the Caribbean. Most content creators are struggling with getting paid and frustrated with the state of our market and feeling undervalued when it comes to the work they are dishing out on social media. But most content creators don't realize this is a business …
 
In ep 110, we dive into How Culture Impacts Marketing in the Caribbean. Our culture is unique and we run into problems when we take a lot of the information from other markets wholesale, without putting it into context for our market. A report came out that 40% of Gen Zers in the US don't use Google for information and instead use social media for …
 
In ep 109, we dive into 5 marketing strategies that your business can execute on to build your brand awareness, reach and hit your sales numbers. Most importantly, people are thinking about experiences more than ever and this episode will talk about how your brand can craft unique experiences that will help grow your business this holiday season. O…
 
In ep 108, we dive into marketing strategies for retailers. As I have been shopping for furniture and appliances, I've been going through many of the retailer's websites and social media platforms to get information about products. I have seen some good stuff but a lot of work needs to be done regarding marketing from our largest retailer's Courts …
 
In ep 107, we recap the events of Widay 2022. The company Wipay has been hard at work launching their new Volt Network, which will facilitate much easier sending/receiving of money across all of the countries that they are in, the new Colour Bank app and the Caribbean's First Tokenized Digital Mastercard. Check out the KeronRose.com website to lear…
 
In ep 106, we bring back a very important episode, "How My Side Business Generated 300k With No Ad Spend." This episode will give people a breakdown of what small businesses will be able to do when they don't have a large budget and you may not be able to run ads. These are strategies you can implement that will allow you to start carving out space…
 
In ep 105, we break down exactly why your business needs to be Googleable. Think about this, whenever you have a question, your back is hurting, you need to find out who got standing desks for the office, or you have a question about insurance, the first place people tend to go with their questions or queries. There begins the customer journey. Che…
 
In ep 104, we dive into 6 strategies and tools that small businesses can implement post-budget here in Trinidad and Tobago. We know the mood has definitely been heavy since the budget but we need to control what we can control and there are things that we can do to increase the awareness and sales of our businesses. To learn more about building you…
 
In ep 103, we dive into why your business should not be relying on social media. We are seeing more and more accounts getting banned or suspended, each social platforms are in a state where there is no predictability and they want you to get on the content hamster wheel if you even remotely want to have a chance to succeed on their platform. This i…
 
In Ep 102, I break down how I use the various payment tools within my business. All of these services are needed for different functions that don't overlap and for me to run my business successfully, I need to use all of them. This episode gives you the various scenarios and reasons I use all of these tools simultaneously and why one isn't better t…
 
In ep 101, we dive into 7 reasons why you should start a podcast in 2022. When you think about how saturated the market has become on social media, you need to start thinking about what your competitors are not doing and where else your potential audience can be hanging out. Podcasting offers major untapped potential, especially in the Caribbean. T…
 
In ep 100, we break down 3 reasons why Caribbean businesses are struggling with getting people to buy from their websites. Understand that not everybody is going to shop with you online but there are things you are doing that is giving people reasons why they should not do business with you digitally. To learn more about building your digital prese…
 
When it comes to building your brand and establishing yourself in your industry, your audience is constantly looking for those businesses that thoroughly understand their problems. Short-Form content doesn't allow your audience to build that confidence that you are the business that can truly help them the way that your long-form content can. In th…
 
Social Media has been a topic that most Caribbean Businesses have struggled with. Learning the various platforms, growing and getting traction and turning it into profits has been a challenge, especially with all of the changes to each individual platform. There are things that businesses can do that would allow them to grow, regardless of the plat…
 
With over 30+ Online Marketplaces in Trinidad and Tobago, the space is saturated and there are not enough businesses to fill up all these platforms. With the launch of TSTT's New Parlour Caribbean Marketplace, the space is even more crowded. Business Owners are going to have to learn the differences between having their own E-Commerce website vs jo…
 
In ep 96, we caught up with one of the most popular and thriving content creators coming out of Trinidad and Tobago, Danielle Samlalsingh aka DD. Danielle has amassed a community of 250k followers on TikTok and accumulated over 10 million likes. Her community is super engaged and she is known for injecting Trini culture into her skits and using her…
 
In ep 95, we dive into 6 reasons why TikTok won't replace Google or your website anytime soon in the Caribbean. While we have seen a number of reports about Gen Z preferring TikTok as a Search Engine, those studies were shown for the US and UK markets, which is not reflective of what is happening in the Caribbean. We look at critical data to suppor…
 
In ep 94, I wanted to touch on 3 reasons Caribbean Businesses don't create content. This isn't limited to just large companies, these are things I see from the Solopreneurs, right up to the most prominent organizations and institutions. There are also quite a number of reasons why businesses aren't creating content and struggling to find their foot…
 
If your business doesn't have a website but want to start accepting payments online for your products, services or events, then let me introduce you to my Paylink aka Payment Button's strategy. Here are the companies in Trinidad and Tobago that offer the Paylinks/Payment Buttons/Hosted Payment Page services: Social Pay, FCB EasyBiz, Republic E-Pay,…
 
In ep 92, we catch up with the CEO of Krew Kutz Barbershop, Mr. Anthony Claxton. They have been doing some amazing things and have become one of the most popular barbershops in Trinidad and Tobago. The team hit the milestone of 201k followers over on Instagram and they have done it by setting themselves apart from the market. In this episode, I ask…
 
In ep 91, I go into 2 stories of recent shopping experiences in trying to buy products and why the entire customer journey is terrible in Trinidad and Tobago. This also plays a major part as to why we cannot stop the foreign exchange leakage because we will have to increase our purchases online to get the products and experiences we want. There is …
 
In ep 90, we are diving into the journey of how I was able to bootstrap or fund my businesses over the years. In my short business career, I have had a couple of small businesses and learning how to fund these ideas was critical since Capital is the Kryptonite that kills most businesses before they ever start. Here is what I have learned and I hope…
 
In Ep 89, we dive into 5 practical ways a small business can utilize immediately to start increasing its reach both digitally and offline. These ways are either Free or low cost but will take time, commitment and intention to execute. I've also leveraged all of these ways to increase my reach and brand authority when I started. Don't forget to chec…
 
Have you been feeling like you are on the Content Hamster wheel and getting burnt out with all the content social media requires you to create to stay relevant? Content Burnout is real and has been hitting many creatives hard but as a business owner, it's even worst because it affects how you show up in your business. In this episode, we dive deepe…
 
The Insurance Industry in the Caribbean is due for a major overhaul in the way it markets and sells to consumers. To this day, they are still practicing archaic methods and irritating consumers in the process. In this episode, we look at how Insurance Companies and Agents can change some of their behaviours, we look at data to see what people are a…
 
In ep 86, we speak with Akeem Branford, an HR professional of 15 years with a background in Industrial Relations and a Master Resume Writer. We spoke about the job landscape, Interview Do's and Don'ts, how to craft your resumes, what fields are opening up for new hires, and much more. This interview took place over on Freedom 106.5 FM on our Digita…
 
The rules of Marketing & PR have changed dramatically over the years and when we look at most companies across the Caribbean region, it doesn't seem like they have kept up with the changes. However, most companies have outsourced their marketing efforts to agencies. The days of Mad Men marketing are gone and we tend to ignore ads across digital cha…
 
In this episode, we break down the differences between what is a content creator and an Influencer. In the Caribbean, we use these terms interchangeably, which brings a lot of confusion as to what is expected from each of these roles. These 2 roles are separate entities on their own, however, a content creator can become an influencer. An Influence…
 
In ep 83, we dive into how not having a website hurts small businesses from expanding their reach and sales and not allowing them to participate in the global economy. Did you know that 63% of all sales interactions start with a Google Search? But when you look at the search results, it predominantly links to content or products on a website. I als…
 
In ep 82, we tackle the question that has been coming up more and more since every single social media platform has been pushing video content. What can I do if I don't like Video marketing? I dive into 3 things you can do if you are not fond of making videos but you are still itching to make content to grow your business. Want to learn more about …
 
In Ep 81, I had the chance to appear on #MoneyMovesJA with Kalilah Reynolds to speak about TikTok for business. Show Info:TikTok is the easiest way to go viral. So why aren’t businesses taking advantage of this opportunity? Joining me now to discuss why Tik Tok is beneficial to your online marketing strategy, we have Online Business Strategist, Ker…
 
Over the past few days, we have seen a few articles published about the world of work in Trinidad and Tobago. From Unemployment, the brain drain and questions about whether companies should be posting the job salaries in their ads. In going through all of the discussions, what stands out to me is that in T&T, we have not realized that job hunting h…
 
One of the things that hurt early-stage business owners across the Caribbean is their inability to delay gratification. Your business needs your time, energy and resources to be successful and if you cannot learn how to delay gratification, it will end up crashing and causing more stress in the long term. Balance is needed but learning how not to b…
 
Over the years in building my brand and learning from my mentors, there have been 3 keys that have been present that have helped me get to the place where I am at today. I hope that these 3 lessons are able to help you in your journey and building your business. 1) Establishing a clear and concise understanding of what you do, who you serve and how…
 
In Ep 77, we are taking a look at a specific industry/skillset, doing some market research and looking at 5 things that a seamstress could do to build their brand and earn more money. To learn more about building your digital presence, visit KeronRose.com and don't forget to subscribe to the Digipreneur.FM Website.…
 
The JTDA facilitates the exchange of information and views, and the alliance fosters networking links between ICT industry experts, IT professionals, academia, enterprise, and IT enthusiasts to encourage new thinking, education, and career advancement opportunities. In this episode of Digipreneur Live, we meet with the President, the VP of the JTDA…
 
Have you been unsure about starting a blog in fear that blogs may be dead? The great news is that blogs are alive and thriving still in 2022 and the readership has grown by over 12% in the last 5 years. Think about it, the #1 used platform for information is Google with over 9.5 billion searches per day and for every search we conduct, what do we s…
 
In ep 74, we dive into 4 reasons why you should start looking at how you can blend digital & traditional channels to build your overall digital presence. We are quick these days to dismiss print, radio, and TV and say that nobody consumes these channels anymore, possibly due to our own habits but these channels still offer immense value. Let's look…
 
In 2022, I had to get to a place mentally where I could give myself permission to no longer play it safe within my brand & industry. Playing it safe in your business, being politically correct, and fitting in, will have you undervalued, broke or meeting the bare minimum and most of all, your brand will not stand out from the noisy digital world. Th…
 
In marketing, the one thing you can never plan for is virality. You never know what piece of content will go Viral or how it will go Viral. This weekend, I dropped 2 videos recapping an event where Unilever/Breeze held an upscale event to launch their new detergent, invited influencers and I gave my opinions on it. That turned into a slew of respon…
 
Where Have You Been Keron? When is the next podcast episode dropping? Lol...For those of you who have reached out asking where is our podcast episodes, thank you...Means a lot to be missed and I am always glad that you appreciate the content. This episode was just to update you on my absence and to let the Digipreneur Family know where I've been an…
 
Ep 614 - Apa Pentingnya Komunitas Bagi Bisnis Kamu Kalau kamu ingin belajar tentang Apa Pentingnya Komunitas Bagi Bisnis Kamu, kamu perlu belajar dari Podcast Apa Pentingnya Komunitas Bagi Bisnis Kamu Kamu juga perlu belajar Apa Pentingnya Komunitas Bagi Bisnis Kamu, untuk tahu tentang Apa Pentingnya Komunitas Bagi Bisnis Kamu 👉 Gratis Kelas Digipr…
 
Ep 613 - Jangan Barter Waktumu Demi Uang Kalau kamu ingin belajar tentang Jangan Barter Waktumu Demi Uang, kamu perlu belajar dari Podcast Jangan Barter Waktumu Demi Uang Kamu juga perlu belajar Jangan Barter Waktumu Demi Uang, untuk tahu tentang Jangan Barter Waktumu Demi Uang 👉 Gratis Kelas Digipreneur Lewat WA : http://EntrepreneurKu.com 👉 Grati…
 
Ep 612 - Bukan Yang Kuat, Yang Pintar, Yang Cepat yang Menang. Tapi yang... Kalau kamu ingin belajar tentang Bukan Yang Kuat, Yang Pintar, Yang Cepat yang Menang. Tapi yang..., kamu perlu belajar dari Podcast Bukan Yang Kuat, Yang Pintar, Yang Cepat yang Menang. Tapi yang... Kamu juga perlu belajar Bukan Yang Kuat, Yang Pintar, Yang Cepat yang Mena…
 
Ep 611 - Saya Keluar Kota, Keluar Pulau, Ke Bali. Bisnis Saya Tetap Jalan dan Menghasilkan Income Kalau kamu ingin belajar tentang Saya Keluar Kota, Keluar Pulau, Ke Bali. Bisnis Saya Tetap Jalan dan Menghasilkan Income, kamu perlu belajar dari Podcast Saya Keluar Kota, Keluar Pulau, Ke Bali. Bisnis Saya Tetap Jalan dan Menghasilkan Income Kamu jug…
 
Ep 610 - Indonesia itu One of The Best in The World Kalau kamu ingin belajar tentang Indonesia itu One of The Best in The World, kamu perlu belajar dari Podcast Indonesia itu One of The Best in The World Kamu juga perlu belajar Indonesia itu One of The Best in The World, untuk tahu tentang Indonesia itu One of The Best in The World 👉 Gratis Kelas D…
 
I'm sure by now you have heard about the generous organic reach happening on the TikTok platform and how some people are experiencing viral growth. However, that isn't happening for everybody! I decided to double down on TikTok at the start of February and cracked the 10k following mark before we finished March. This episode dives into what I did t…
 
Ep 609 - Menjadi Pejuang-Pejuang Mimpi Kalau kamu ingin belajar tentang Menjadi Pejuang-Pejuang Mimpi, kamu perlu belajar dari Podcast Menjadi Pejuang-Pejuang Mimpi Kamu juga perlu belajar Menjadi Pejuang-Pejuang Mimpi, untuk tahu tentang Menjadi Pejuang-Pejuang Mimpi 👉 Gratis Kelas Digipreneur Lewat WA : http://EntrepreneurKu.com 👉 Gratis Kelas On…
 
Ep 608 - Metaverse, Dunia Metaverse, dan Facebook Kalau kamu ingin belajar tentang Metaverse, Dunia Metaverse, dan Facebook, kamu perlu belajar dari Podcast Metaverse, Dunia Metaverse, dan Facebook Kamu juga perlu belajar Metaverse, Dunia Metaverse, dan Facebook, untuk tahu tentang Metaverse, Dunia Metaverse, dan Facebook 👉 Gratis Kelas Digipreneur…
 
Ep 607 - Apa yang Bikin Kita Happy Sebagai Digipreneur Kalau kamu ingin belajar tentang Apa yang Bikin Kita Happy Sebagai Digipreneur, kamu perlu belajar dari Podcast Apa yang Bikin Kita Happy Sebagai Digipreneur Kamu juga perlu belajar Apa yang Bikin Kita Happy Sebagai Digipreneur, untuk tahu tentang Apa yang Bikin Kita Happy Sebagai Digipreneur 👉…
 
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