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Want to make your digital content stand out? Want to reach a bigger audience and really engage your users? Content design is the answer. Combining content strategy, UX, user research and copywriting, find out how content design can help you meet your users' needs. We chat to content and marketing experts about everything from using data to make better content decisions to improving usability and SEO with the right words for your audience. Got a content design question? Tweet @DigiContentPod ...
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Sarah sits down with Kat Igiezele to talk about content design in Nigeria. Episode transcript: https://contentdesign.london/assets/transcripts/global-content-design-episode-04-transcript.txt They discuss how mobile is slowly becoming the default in Nigeria, and how that works with large variations in digital skill levels. They also explore how cont…
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Ghada also tells us about her mission to make content design a more integrated part of the design sector in Egypt. She shares the challenges she faces convincing people they need content teams involved from the beginning in episode 2 of our podcast, Global Content Design. Sarah and Ghada also talk about where information architecture fits into cont…
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In this episode Sarah Winters chats to Persis Howe, a content lead who has worked on large scale projects across both the US and UK government. Using their wide range of knowledge and experience, Persis shares the differences and similarities between working in UK and US government digital teams. They discuss how people’s mental models differ betwe…
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In this episode, Sarah Winters talks to Gladys Diandoki about the content design community in France. Having worked for some of the biggest companies in the world, including Google and Renault, Gladys tells us about their journey to becoming a content designer. Sarah and Gladys discuss how content design resources being mostly in English can have a…
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Buat apa bangun karir dari nol lagi, di bidang yang beda pula, kalo udah punya pengalaman kerja bertahun2? You must be CRAZY kalo ampe berani ngambil keputusan ini. Mesti belajar dari nol, bersaing sama ratusan-ribuan freshgrads, mulai dari bawah lagi, apply sana-sini lagi, itu juga kalo ada perusahaan yang mau nerima lo. Kalo lo ditolak? Reza juga…
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HR, Product, UX (S-Quantum Engine) | Episode ini kami luncurin buat temen2 Warcop yang kepengen tempat kerja baru, tantangan baru (termasuk gaji baru hehe). Pasti udah tau dong Sinarmas? Tapi apakah udah pernah denger SQE? Perusahaan yang dilahirkan oleh Sinarmas Multiartha untuk mengakselerasi transformasi digital produk dan layanan keuangannya.…
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Today’s Guest In this episode you will learn about John’s experience running a virtual summit with no previous audience. John Lawson is an expert in Ecommerce and helping speakers grow their careers. This is the 150th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Segment your audience and narrow down subject matter to bring in a better aud…
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Kalo kata orang, jadi UX Writer syaratnya harus bisa nulis. Yap, betul. Tapi bukan itu satu-satunya. Satunya lagi, kamu juga harus tau apakah tulisan kamu bisa dimengerti users (konteks ini: pembaca di aplikasi/situs kamu) atau ngga. Untuk mengetahui itu diperlukan keterampilan dalam melakukan copy research!.Di sesi ini, kami dapat kesempatan “ngop…
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Today’s Guest Panos Siozos is the founder of Learn Worlds (online course platform). This is the 149th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Research shows that people snooze after 12 minutes. 6-10 minute modules work best. TOPICS DISCUSSED The beginning Why a course platform Target audience Making teachers better Customer success A…
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Today’s Guest David has built up a FB group to 5000+ members in around 2 years. He has used it to learn about his audience and find out what to sell them. This is the 148th session of Smart Brand Marketing. MY BIGGEST TAKEAWAY: Don’t go after a market that doesn’t have an existing FB group unless you’re already really good at what you do. TOPICS DI…
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Kalo dibayangin doang ngga bakal jadi portfonya. Makanya, yuk, cari tau isi portfolio buat UX Writers seperti apa. Langsung bareng praktisinya, Senior UX Writer dari Tokopedia, Saviq Bachdar! Di episode ini, kamu bakalan tau, simpelnya, mesti mulai dari mana? Kalo dijabarin jadi semacam table of content, per babnya seperti apa ya? Sampai ketemu di …
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Yang suka dengerin Podcast Warung Copy, pasti udah tau kalo tamu-tamu kami kebanyakan adalah UX Writers. Kali ini berbeda. Bukan UX Writer, tapi bosnya UX Writers! Wadidaw! Dia—Melody Budiono—adalah Senior VP of UX di Blibli. Punya pengalaman bertahun-tahun ngemimpin Designers, Writers, Researchers, dan Engineers. Apa sih harapannya buat UX Writers…
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Udah nulis capek-capek, review berkali-kali, pas di-search di Google eeeh kontennya baru muncul di halaman 2. Kalo berkaca dari banyak penelitian SEO, sedikit banget pengguna Google yang ngescroll sampai ke bawah di halaman 1. Artinya, bisa jadi ngga ada yang visit konten kamu ☹️ Makanya, yuk, kenalan dulu sama dunia SEO dan ketahui segala jurusnya…
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Apa itu SEO? Di kamus ngga ada. Mau ngambil jurusan kuliah SEO juga ngga ada. Yang paling bener ya belajar langsung dari suhunya SEO di startup! Dalam 20 menit, kamu bakal paham apa itu SEO dan jurus-jurus saktinya. Ini baru part 1, tungguin part 2nya besok! Pantengin terus Instagramnya @warung.copy.…
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Kali ini kita kedatangan seorang Copywriter sekaligus Co-founder & Conceptor-nya @kopimana27 🔥 Gila gilaaa, daging semua ini isi episodenya 💯 Yok, mari kita simak materinya Bapak Sigit Prasetyo tentang bagaimana cara nerapin ilmu branding dan copywriting buat ningkatin UMKM (gimana caranya buat bagusin nama usaha, konsep tempat, nama-nama menu, sam…
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Kali ini kedatangan UX Writer dari bank OCBC. Tamu kita yang satu ini (Prasaja Mukti) menjadi bukti kalo UX Writer itu kerjaannya BUKAN NULIS DOANG di web atau apps. Kerjaannya itu, lebih tepatnya, ngedesain sebuah produk dengan tulisan sebagai outputnya. Salah satunya lewat design sprint. Pras di sini bakal cerita banyak seputar cara ngadain desig…
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Are you inundated with emails requesting content? Do you spend ages going through different data sources? Do you find yourself doing the same tasks again and again? Danny shares his tips and tricks for speeding up your content delivery so you spend less time on admin and repetitive tasks. From interactive dashboards and live data alerts to automati…
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“You’re a member of the design team. As part of that team, advocate for words.” Are you the only writer in a team of visual designers? Scott Kubie, author of Writing for Designers, shares some of his techniques for collaborating with designers. As well as ways to make the most of your time, he shares ideas on how to proactively demonstrate the valu…
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Need to create great content fast? Find out how Olivia Sperring-Jones, Content Lead at NHSX, rapidly created content in response to Covid-19. Olivia demonstrates how you can turn a service around in just a few weeks while still including essentials like show-and-tell reviews and user research. She shares how her team worked so effectively remotely,…
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Want to introduce content design to your organisation? Jack Garfinkel chats about how he did just that at Scope. From introducing crits and journey mapping, to writing user needs and user research, Jack shares how he started a major content project. He also shares some great tips and insights into how you can involve subject matter experts and othe…
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Bareng Dimas Wibowo, yang punya Sit Talk Design. Kita semua udah pernah dengerin podcastnya lah ya. Tapi di balik layarnya gimana, gue yakin belum pada tau nih! Mulai dari nyari guest, ngobrol bareng guest (ngaku kalo ada yang bikin ngantuk), ngediting, sampe balesin komen sosmed netijen yang baik-baik dan yang minta ditampol. Semuaaaa ada di sini.…
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Today’s Guest Lior Albeck is a business strategist at Fiverr. This is the 147th session of Smart Brand Marketing. TOPICS DISCUSSED Why did Fiverr pivot into courses? Which skills to teach? How do you introduce elearning without messing up the core business? What has been the experience so far? Lessons learned Mistakes made Tips on production How is…
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Today’s Guest Derek Sivers is a musician, producer, circus performer, entrepreneur, TED speaker, and book publisher. He started CD Baby. This is the 146th session of Smart Brand Marketing. TOPICS DISCUSSED How to use your time wisely? How to choose your battles (decide what to focus on)? When to push through obstacles and when to give up Importance…
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Hendri is a Content Marketing Lead at LinkAja. In this episode, he will take you from the start: what is content marketing? Is it a world for copywriters too? According to Hendri, it is more precisely a world for people who love solving day to day problems through storytelling and strategies to ensure they spread to the right people. // Instagram: …
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In this episode, we’re going to talk about the typical (and non typical) days at Kumparan. One of the journalists, Mia, has about everything we need to know. The work, the environment, the tips, and everything in between. // Instagram: @warung.copy // Medium: https://link.medium.com/utr2tXcYa3
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In this episode, the chief editor at Marketing in Asia is here to feature Warung Copy in its upcoming edition! We’ll be talking about the stories behind the scenes: how it all started and who I am outside as a host. // Instagram: @warung.copy // Medium: https://link.medium.com/utr2tXcYa3
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