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The Blackbelt Business Podcast is for martial arts school owners and managers. Each episode features guests with stories, strategies and resources which can help you establish or enhance your business with best practices. Most importantly, we’ll help you get back to doing what you love. Visit Easton.Online for more.
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Everyone wants to know how to sell, but not everyone has the time or patience to sit down and put in the work. Mentor, Coach, Speaker and Respected sales industry expert with over three decades of experience. Gene Slade unapologetically brings the truth of why you're not home for dinner on time, working more and making less! Join us as we interview top sales people and business owners across the world! Don’t forget to hit the notifications button! You won’t wanna miss this!
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Welcome to the Blackbelt beatdown!: this is a show where i share my life as a teacher, mat hero, martial artist, doritos enthusiast, my dynamite experiences on the mats, and much more...oh and slaying spazzy white belts and converting them to wholesome BJJ savages, cause that's what solid coaches do. Thanks for dropping in and enjoy 😁
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Blackbelt Voices

Blackbelt Media LLC

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The Blackbelt Voices podcast tells stories from and about Black folks down South that honor our history, celebrate our culture, and shape our future. Through first-person narratives and in-depth conversations, hosts Adena J. White, Kara Wilkins, and Katrina Dupins share the experiences of Black Southerners living in, loving, and reconciling with the region we call home. Music: Prentice Dupins Jr. Logo Design: Kara Darling Creative
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BlackBelt MasterMind Podcast

BlackBelt MasterMind Podcast

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Welcome to The BlackBelt MasterMind Podcast. My name is Danielle Serpico and I am your Mastermind Coach. I am also an NLP Master Practitioner & Trainer, Author of The Blackbelt MasterMind Book, Self Defense expert, European Martial Arts Champion & Radio Host with my own show RadioMasterMind. For more information about Danielle visit her website http://theblackbeltmastermind.com/ The Blackbelt MasterMind Podcast is produced by Alan Hennessy - Kompass Media www.kompassmedia.ie
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Become a Paid Subscriber: https://anchor.fm/blackbeltbarrister/subscribe Welcome to the #BlackBeltBarrister's Podcast! I'm pleased to announce that I'm starting a podcast for those who enjoy listening to my content in environments you cannot otherwise watch on the screen. I will cover a range of topics, including law, of course, but many others as well, such as my journey as an entrepreneur, barrister, and content creator.
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In this episode of the Blackbelt Sales Podcast, we're diving into some inspiring success stories from the industry. These are the real-life wins that will not only encourage you but also challenge you to push your limits and stretch yourself just a little further. Whether you're looking for motivation or actionable insights, this episode has someth…
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In this episode of the Blackbelt Sales Podcast, we're shining a spotlight on electricians! Whether you're in the electrical trade or another field, you won’t want to miss this, as the tips and strategies we share are applicable across industries. Join us as we explore proven methods to increase your average ticket size and reduce those dreaded “no”…
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Welcome back to the Blackbelt Sales Podcast! In this episode, we’re diving into a fundamental yet often overlooked principle of sales psychology: the balance between pleasure and pain. We always emphasize establishing a need (the pain), but how often do we explore the pleasure side of the equation? People make purchasing decisions for two reasons: …
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Whether it’s dealing with members or managing staff, we as martial arts academy owners and operators are in the people business. Your ability to skillfully manage relationships, offer constructive feedback, and direct people’s progress will dictate the success, culture, and health of your martial arts academy. Easton Training Center's CEO, Mike Tou…
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In this episode, Gene Slade and Don Johnson tackle the game-changing benefits of having a well-crafted, pre-planned presentation process. From keeping your messaging consistent to enabling advanced sales techniques, a structured approach can transform your client interactions and improve your closing rate. If you're looking to take your sales skill…
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In this episode, Gene Slade and Don Johnson dive into one of the most crucial skills in sales: establishing a real need for the products on your shelves. Today’s focus? Ductwork in the HVAC category. But don’t worry – the strategies we share aren’t limited to ductwork alone. These insights apply to any product in your lineup! Discover powerful tech…
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Get ready to sharpen your approach in plumbing and water treatment sales with actionable insights today! In this episode, we break down the essential connections between plumbing and water treatment and how to leverage these insights to create more impactful conversations with customers. You’ll walk away with specific strategies and golden nuggets …
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In the aftermath of recent storms affecting Florida’s west coast, we're stepping up to address the urgent needs and unique challenges faced by the trades in these impacted areas. In this episode, we’ll be discussing essential strategies for contractors, technicians, and business owners as they navigate the increased demand for repairs and rebuilds.…
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Matrix Martial Arts General Manager and Owner, Derek Alumbaugh, and BJJ Department head at Easton Denver, Kyle Wright, join Eliot to introduce themselves and discuss their roles at Easton Online, as well as explain the pillars of successful martial arts academies and how to establish them in your school. Watch or listen to the full podcast on our b…
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In this episode, we’re diving into a crucial topic for any business that offers financing options to clients. Today, we’ll explore which financing options you should be offering and why leading with zero percent financing could be a costly mistake. Learn how to structure your financing offers in a way that benefits both your business and your clien…
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Easton Training Center's Director of Kids Martial Arts, Jordan Shipman, and Director of Marketing, Michael Phipps, join Eliot to discuss the challenges of implementing systems in martial arts academies and how to make sure everyone on your team is on the same page. Watch or listen to the full podcast on our blog: https://www.easton.online/blog/ Int…
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In today’s episode, Gene and Don tackle one of the most common roadblocks in sales: the "I need to talk to my spouse" objection. We’ll dive into two essential strategies — how to prevent this objection from arising in the first place and, if it does come up, how to handle it with confidence. Whether you're looking to close more deals or improve you…
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Today’s episode brings a unique and powerful topic you won’t want to miss: how to write your own sales scripts for the products you sell. This is a rare insight into some of the secret sauce behind Lead Ninja’s success, and it’s something you won’t hear anywhere else. In addition to scriptwriting, we’ll dive into a common sales hurdle — the "I need…
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Welcome to the 50th episode of the Blackbelt Sales Podcast! In this milestone episode, we’re tackling one of the most frequently asked questions: how do you create a high-value indoor air quality sales presentation? Many have asked us how we build packages worth $10,000 to $15,000 and present them confidently to customers. Today, we’re sharing the …
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Choosing Arkansas with Dr. Karama Neal shares stories of those who chose Arkansas as their home. In this episode, Dr. Neal talks to Shamim Okolloh. Shamim was born in Nairobi, Kenya, and came to the U.S. at age 19 for college. Unsure about staying or returning home, she moved to Little Rock to attend the Clinton School of Public Service. She fell i…
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In today’s episode, we're tackling a phrase you've probably heard a lot: "You need to build more value to make the sale." But what does that really mean, and how do you actually do it? Join Gene Slade and Don Johnson as they break down the concept of building value in sales. They'll explore why this strategy is crucial, what it really entails, and …
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Today, we're diving into a topic that's been generating a lot of questions—our Lead Ninja programs. Many of you have been curious about the differences between our free and paid offerings, and we're here to break it all down for you. Join Gene Slade and Don Johnson as they walk you through the various programs available, highlighting what you can e…
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In today’s discussion, Gene Slade and Don Johnson tackle a topic that hits close to home for many: wasted talent and potential. Have you ever felt like you're not fully tapping into your abilities? Or perhaps you know someone who's not living up to their potential? You're not alone. Gene and Don explore the reasons behind this common struggle and h…
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As we approach September 2024, many of you in HVAC and other trades may notice a seasonal slowdown. But this year, there's an added challenge—it's an election year. Have your clients been giving you the election objection? In today’s episode, we’ll explore effective strategies to overcome these objections and keep your sales momentum strong despite…
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In today’s episode, we’re diving into a challenging yet crucial topic: holding salespeople and other employees accountable. Accountability might be a tough and uncomfortable subject, but it's essential for the success and growth of any business. Join Gene Slade and Don Johnson as they explore effective strategies to ensure accountability within you…
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In today's episode, we're diving into the details of our next exclusive Ultimate Sales Ninja Mastermind. Have you ever wondered who should attend and what exactly is covered in these sessions? We've got all the answers for you. Join us as we talk about the upcoming mastermind taking place in a stunning 18,000 square foot mansion in Gatlinburg, Tenn…
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In today's episode of the Blackbelt Sales Podcast, Gene Slade and Don Johnson are diving into the three things that make the biggest impact on your sales. What are the three actions you can take today that will have the greatest effect on your revenue and personal paycheck? Join Gene and Don as they break down these critical factors and share actio…
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What's up, ninjas! Welcome back to another episode of the Blackbelt Sales Podcast. Today, we're diving into a topic that many salespeople dread but is absolutely essential: follow-up. Did you know that 80% of sales are closed between the 7th to 12th follow-up? Following up is critical to your success, but how do you maintain originality and avoid b…
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In today's episode of the Blackbelt Sales Podcast, Gene Slade delves into a common question in the sales world: Is assuming the sale the same as being pushy? Many technicians enter the business to fix things—they're mechanically inclined and love solving problems. However, when they're asked to sell, it can feel unnatural, especially if their past …
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In today's episode of the Blackbelt Sales Podcast, Gene and Don reflect on a timeless quote from Zig Ziglar: "Business is never good or bad out there. It's only good or bad between your ears." What do you do when life throws challenges your way that are completely outside of your control but can significantly impact your business, job, finances, or…
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Choosing Arkansas with Dr. Karama Neal shares stories of those who chose Arkansas as their home. In this episode, Dr. Neal talks to Jean Block, the CEO of the Little Rock Water Reclamation Authority. We hope these conversations inspire you to learn more about professional, educational, social and other opportunities in Arkansas, and soon, choose Ar…
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Choosing Arkansas with Dr. Karama Neal shares stories of those who chose Arkansas as their home. We want to help you make the Natural State your natural choice. On today's episode, we talk to Samantha Evans about what brought her back to her home state after living away for many years. We hope these conversations inspire you to learn more about pro…
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In today's episode of the Blackbelt Sales Podcast, Gene and Don tackle a common challenge across various industries: managing call volume effectively. Have you ever found yourself overwhelmed with too many calls, especially during peak seasons? For instance, in the HVAC industry, as we head into summertime, the phones start ringing off the hooks. M…
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In today's episode of the Blackbelt Sales Podcast, Gene and Don will be tackling the common challenge of pricing jobs effectively. Have you ever struggled with pricing jobs? Have you been taught a correct method—not the only method, but one that works well? Or are you just out there winging it? If this is one of those areas you struggle with, this …
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Today's episode of the Blackbelt Sales Podcast will tackle the critical role of appearance in your sales success. Does your appearance really make a difference in your sales? We believe it does. For service professionals who visit clients' homes, there are essential rules to follow. Join us as we explore why caring about your appearance reflects yo…
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In today's episode of the Blackbelt Sales Podcast, Gene and Don will be discussing the significant impact of tone and inflection on your sales success. Have you ever thought about how the way you say something can completely change its meaning? Whether you're out in a house or in a sales situation, using the right words is crucial, but delivering t…
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In today's episode of the Blackbelt Sales Podcast, Gene and Don will be discussing a common challenge: dealing with realtors, management companies, and other third-party higher authorities. Do these situations ever get you stuck when you can't actually get to the owner or the decision maker? Join us as we explore strategies to navigate these scenar…
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Dr. Karama Neal, principal of Neal Firm, aspires to help Arkansas achieve its full potential as a place where Black people can thrive. Achieving this potential requires not only the engagement of current Black Arkansans but also the economic, social, and political involvement of Black people with ties to the state — whether it's through kinship, fr…
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Easton Training Center's Director of Kids Martial Arts, Jordan Shipman, and Director of Marketing, Michael Phipps, join Eliot to discuss how to manage dwindling sign ups, increased membership suspensions, and atypical cancellations in your Martial Arts academy during the summer months. Watch or listen to the full podcast on our blog: https://www.ea…
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Today's episode of the Blackbelt Sales Podcast, is about how to eliminate zero tickets without high pressuring your customers. Join Gene as he explores effective strategies to eliminate zero tickets while maintaining healthy and positive customer relationships. He'll discuss two critical reasons why potential buyers might not be purchasing from you…
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In today's episode of the Blackbelt Sales Podcast, Gene and Don are going to talk about a common challenge amongst techs: why aren't people buying from you? Join us as we explore why customers tend to delay purchases, especially in industries like HVAC during shoulder seasons. We'll also share practical solutions to boost sales. Don't miss out on t…
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This is part two of our dive into urban agriculture. We’re talking about how Black farmers and growers are creating solutions to the lack of healthy food options in their communities. Be sure to listen to Episode 41 with Leroi Emerson, who serves on the board for Urban Patchwork. In this episode, we’re talking to Gabriyel El-Bey, the owner and oper…
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This two-part episode of the Blackbelt podcast explores how Urban Patchwork, a Little Rock-based nonprofit network of farmers and backyard gardeners, aims to build a sustainable local food economy and promote interdependence among residents. In part one, we hear from LeRoi Emerson, a board member for Urban Patchwork. He joins host Adena White to ta…
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Easton Training Center's Director of Kids Martial Arts, Jordan Shipman, and Director of Marketing, Michael Phipps, join Eliot to discuss strategies for reinforcing your martial arts academy’s brand and how to understand and master your marketing channels. Watch or listen to the full podcast on our blog: https://www.easton.online/blog/ Visit https:/…
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In today's podcast, Gene and Don will discuss the phenomenon of customers showing a tendency to delay decisions at present. They'll delve into the underlying psychology behind this behavior, exploring why individuals are inclined to postpone actions and strategies for addressing it. Additionally, they'll provide a preview of the topics slated for d…
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What's the primary objection that tends to halt your progress in your role? What's the key factor preventing you from completing transactions with clients, making sales, and ultimately, doing what's best for them? In today's episode, Gene and Don will address those objections head-on and also provide insights into the upcoming Blackbelt Sales Event…
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We're back in the saddle! In this episode, Adena and Kara discuss the relaunch of Blackbelt Voices as a platform for authentic storytelling. After completing a Social Impact Storytelling program at Georgetown University and a fellowship with Solutions Journalism Network, Adena has come back with fresh ideas of how Blackbelt Voices can emphasize the…
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Are you having difficulties getting leads? Yes? Well, this episode is for you! Gene is joined by Don Johnson and Mark Sherwin, co-founder of LeadsNearby, to talk strategy on how to get leads long term and market yourself better, along with short term strategies that will enable you to do things right now and go out to make your phone ring and make …
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Are you sick and tired of losing sales? Are you out there serving clients and getting the price objection? Are they telling you that they need to get other quotes? How are you handling it? Are you winning most of the time? Or is this causing you to lose sales? Gene and Don tackles that and more in this episode so stick around and keep listening!…
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Are you listening to your clients? Sales people are good listeners vs good talkers and clients will share their wealth with you when they know that you care about them and by listening to your clients, you're demonstrating a certain level of care for them. But how will your clients know that you're listening to them? In this episode of the Blackbel…
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Easton Training Center's CEO, Mike Tousignant, and Vice President, Ian Lieberman, join the Black Belt Business Podcast to discuss how we open new Easton Training Center schools and get into the black within 3 months of opening. Opening a new academy? Check out our 100 member bootcamp to open your doors with 100 paying members: https://www.easton.on…
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Are you having issues regarding your leads this year? Can't figure out what to do and need help? Then this episode is what you've been waiting for as Gene and Don talks about what to do when this happens and offer solutions to overcome this from a sales perspective. Get your pen ready and take notes! This episode is packed with helpful tips and inf…
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Do you know the difference between a price complaint and a price objection? Are you perhaps, handling a price complaint as a price objection? In this episode, Gene and Don talks about the difference between the two and discuss how to handle both. Make sure to take down notes! You wouldn't want to miss this episode.…
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