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The Consumer VC takes a look into early-stage consumer investing and venture capital. If you are interested in learning about consumer trends, have a b2c business and interested in learning about the fundraising process at the early stage, you have come to the right place. Mike interviews some of the top venture capitalists in the world that focus on B2C and consumer type companies or have a deep track record investing in these categories such as marketplaces, SaaS, social, CPG and non-tech ...
 
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show series
 
Our guest today is Lydia Jett, Managing Partner and Head of eCommerce / Consumer Internet at SoftBank Investment Advisors. Some of her investments include Coupang, Fanatics, and Misfits Market. We get into quite a few topics all centered about investing and the future of ecommerce. how she approaches investing at a global scale, particularly in eme…
 
Thank you Taylor Foxman for the introduction to our guest today Aimy Steadman. Aimy is is the COO of BeatBox Beverages. the World's Tastiest Portable Party Punch. Some of the questions I ask Aimy: How did you found Beatbox? What was the reason why you founded it? You were early with the RTD trend? What’s the difference between wine and spirits vs. …
 
Our guest today is Wyatt Taubman, Founder of Vive Organic. Vive Organic is fresh pressed wellness shots from organic superfoods. Some of the questions I ask Wyatt: What led to the founding of Vive Organic? How did you approach your supply chain? How did you envision the brand? How did you think about distribution channels? How did you think about p…
 
Thank you CJ Fowler for the introduction to our guest today, Yanni Hufnagel, Founder & CEO of Lemon Perfect. Lemon Perfect is a super-refreshing, full-flavored, hydrating lemon water with no sugar, artificial flavors, or sweeteners. Some of the questions I ask Yanni: Why did you become a coach? Why did you leave college basketball to found Lemon Pe…
 
Our guest today is Elly Truesdell, Founder & Managing Partner at New Fare Ventures. a venture capital fund centered on the modern eater and evolving American palate. Some of the investments include Made By Nacho, Mid-Day Squares, Foxtrot and Tacombi. We discuss her time at Whole Foods, how she ended up meeting Bobby Flay and founding Made by Nacho,…
 
Our guest today is Annie Kadavy, Managing Director at RedPoint Ventures. Redpoint partners with exceptional entrepreneurs starting at the earliest stages of the climb some of her investments include Tend, Shash, and SIlk & Sonder. We discuss her introduction to entrepreneurship building in her garage, tiptoeing the line throughout her career betwee…
 
Our guest today is Chris Ashenden, Founder & CEO of Athletic Greens and AG1. AG1 is the world’s most comprehensive and convenient daily nutrition product in green powder form. We discuss: Why he founded Athletic Greens Approach to formulation How he met Tim Ferriss How he built relationships with customers Scaling online Creating a subscription bus…
 
Thank you Luke Vernon for the intro to our guest today Davis Smith, Founder & CEO of Cotopaxi. Cotopaxi builds gear that fuels both outdoor experiences and global change. We discuss: Why he founded digitally native businesses Founding businesses with his cousin The mission behind Cotopaxi How he was able to raise capital Early approach to promotion…
 
Today’s guest is Matt Higgins, Founder and CEO of RSE Ventures. RSE is a private investment firm that focuses on sports and entertainment, media and marketing, food and lifestyle, and technology. Most recently he wrote the book “Burn The Boats”, which is a counterintuitive formula for a life of perpetual growth can find a link in the shownotes to g…
 
Our guest today is Josh Cliffords, Founder & CEO of FreeWater. FreeWater is exactly what you think it is. FreeWater. Where they give away water and make money on selling ads on the bottle. We discuss the origin story of FreeWater, the economics of an ad-based physical product business, how he approached his distribution and finding sponsors, reacti…
 
Our guest today is Sean Riley, co-founder and CEO of DUDE Wipes. DUDE Wipes makes flushable wipes—billions of 'em—assembled right here in the USA. DUDE is bootrapped, only taking outside investment of $300k from Marc Cuban on SharkTank and are set to do $90 million this year in sales. We discuss his entire journey from the aha moment up until scali…
 
My guest today is Mike Ghaffary who is a partner at Canvas Ventures, a firm that specializes on leading Series A. Some of their investments include Flyhomes, Nubrakes, and Zola. This is Mike’s second time on Consumer VC and is our first second time guest. His first appearance we went deep on how to evaluate and invest in marketplace businesses. On …
 
This is a recap episode of my conversation with Greer Terrler and Cara Kaufman, founders of Simple Food Ventures. Simple Food Ventures is an early stage venture firm that invests in the future of healthy foods and products. We discuss how they both began investing in better for you products, do they only invest in better for the planet or better fo…
 
This was our first LIVE episode, which we recorded at Cosmic Coffee & Beer Garden in Austin, TX during SXSW. I chatted with Jason Karp, Founder of Hu Kitchen, Hu Chocolate and CEO of HumanCo. HumanCo is a holding company that’s invested in healthy living. We’re going to learn more about their brands Snow Days, Against the grain and Cosmic Bliss. We…
 
Today’s highlight episode features Nagraj Kashyap, Managing Partner of SoftBank’s Vision Fund one of the world's largest venture capital firms, with over $100 billion in capital. Nagraj leads their consumer investment practice for north America. It was amazing chatting with him about how Vision Fund 2 is different from fund 1, his thesis around the…
 
Thank you Anna Whiteman for the introduction to our guest today, Sarah Foley, Partner at SWAT Equity Partners. SWAT Equity Partners is an early-stage venture capital firm focused on investing in emerging consumer brands across various product, service, and commerce sectors. Some of the investments include Supergoop!, Banza, and Mad Rabbit. We discu…
 
Our guest today is Brigette Wolf, VP and Global Head of SnackFutures at Mondelēz International. Mondelez International is an American multinational confectionery, food, and beverage holding company. Some of their brands include Oreo, Cadbury, Chips Ahoy, Ritz, and Tate’s Bake Shop. SnackFutures is Mondelez’s innovation and venture hub. We discuss: …
 
Our guest today on the podcast is Ashley Hartman, Managing Partner at Bluestein Ventures. Bluestein Ventures is one of the premier family-backed venture capital fund in the food industry whose mission is to transform the food system into a better, more nutritious, and sustainable world. They invest at the Seed to Series A rounds and some of their i…
 
Our guest today is Vijen Patel, who is the co-founder of Pressbox (now Tide Cleaners) and The 81 Collection. Pressbox was a 24/7 dry cleaning and laundry service that Vijen bootstrapped to a very successful exit to P&G. The 81 Collection is a VC fund that focuses on the hard industries. We discuss: Why he had no choice but to bootstrap his dry clea…
 
This is a recording of a live interview I did with Ty Haney last month in Austin, TX. Ty is most famous for founding Outdoor Voices, the technical apparel brand whose on a mission to get the world moving. My apologies in advance, we had a lot of technical issues on the day and the quality of the recording is not great. I really appreciate Ty for be…
 
Our guest today on The Consumer VC podcast is Jesse Pujji, Founder of Gateway X and Ampush. Gateway X is a venture studio and holding company founded by Jesse Pujji. Ampush is a growth marketing partner that crafts holistic strategies and executes throughout the funnel. We discuss: Why he left Goldman Sachs to start a performance marketing company …
 
Our guest today is Marcos Gonzalez, Founder & Managing Partner of VamosVentures. VamosVentures is committed to creating a pipeline of diverse VC investors. Their investments include Stix, DRNXSMYTH, and Suma. We also discuss: How he invests in both software and consumer businesses Approach to portfolio construction How to increase the number of div…
 
Thank you Tige Savage for the introduction to our guest today, Steve Case. Steve is the co-founder / former CEO of AOL. He also founded Revolution & Rise of the Rest. Revolution focuses on early-stage venture capital investments in technology-enabled businesses in the growth, venture and seed stages. Rise of the Rest is a nationwide bus tour to wor…
 
Thank you Connor Ryan for introducing me to our guest today, Joe Welch, Founder & CEO of In Good Taste. In Good Taste allows you to explore the world of wine with their eight 6-ounce bottle wine flights. We discuss: Why he left tech to start a wine company Can you make money in wine His focus on packaging and what he set out to accomplish with In G…
 
Our guests today are Wayne Hu (Partner) & Josh Constine (Venture Partner & Head of Content) at SignalFire. SignalFire is the first Venture Capital firm built from the ground up as a technology company. We discuss: The promises of the creator economy & how to invest in it Which Web2 media company is best positioned for Web3 The current state of the …
 
Our guest today is Ben Jones, CEO of Haus Labs by Lady Gaga. Haus Labs by Lady Gaga is Lady Gaga’s clean artistry makeup brand powered by innovation. Here's some of the questions I ask: How did you meet Lady Gaga and what was your first impression? and can you tell me about the founding story of what was originally Haus Laboratories? What was the r…
 
Our guest today is Katlin Smith, founder and CEO of Simple Mills. Simple Mills are Clean, nutritious foods for a better life - it’s that simple. I’m a big fan of their products. We discuss the insight and inspiration behind founding Simple Mills, her approach to raising capital and picking the right investors, how consumer preferences have evolved …
 
Our guest today is Eze Vidra, Managing Partner of Remagine Ventures. Remagine, focuses on a cluster of these interconnected sectors, specifically media, entertainment, sports, commerce and data. We discuss consumer tech investing in Israel, VR & AR, and different use cases when it comes to the metaverse. Without further ado, here’s Eze. We discuss:…
 
Our guest today is Abe Shafi, co-founder and CEO of IRL. IRL is Your group messaging app where you can Chat, create polls, post photos, and coordinate plans with your friends. We discuss: The founding story of IRL and the original thesis, growth, how they had to pivot their strategy during COVID, the approach to fundraising and where the company is…
 
Our guest today is Ashleigh Hinde, Founder and CEO of Waldo. Waldo makes daily contact lenses without the hassle or price tag. We discuss how she’s building a brand with a product that you can’t see, how she approaches e-commerce and retail, and why she founded a contact lens company in the first place. Some of the questions I ask: What was the ins…
 
Our guest today is Mike Hirshland, co-founder of Resolute Ventures. Resolute Ventures is a lead seed and “pre-seed” investor focused on backing and connecting a community of Founders who share an entrepreneurial spirit and energy. Some of their investments include Bark Box, Clutter, and Lumen. We discuss what pre-seed and seed investing is today, t…
 
Our guest today is Mike Senackerib, CEO of Dewey’s Bakery. Dewey’s Bakery was founded in 1930 in Winston-Salem and was famous regionally for their baked goods. Fairly recently they opened a CPG line with lots of treats. Their cookies are incredibly delicious, not just saying that because Mike came on the show. We discuss the history of Dewey’s, why…
 
Our guest today is Mike Mayer, Co-CEO of Windmill. Windmill is the smart, quiet AC unit that looks nice. As you can imagine, we discuss the wonderful world of air conditioning. How he co-founded Windmill with his brother if he had any intention of getting into the air condition business, his approach to getting Windmill off the ground, fundraising,…
 
Our guest today is Matt Gibson, co-founder and CEO of New Culture. New Culture makes animal-free dairy products that stretch, melt, and taste like the real deal through fermentation. We’re going to discuss why he made animal free cheese, what makes cheese cheese, how it’s different to other cheese alternatives, and his go to market strategy, which …
 
Our guest today is Noah Gray, co-founder CEO of Onda. Onda is a sparkling tequila brand famously co-founded by Shay Mitchell. We discuss how Onda came to be, how Shay became involved, the intersection of celebrity and consumer, his fundraising and retail strategy. Without further ado, here’s Noah. I ask him: How did you end up in the beverage space…
 
Our guest today is Brent Vartan, Managing Partner of Bullish. Bullish is an investment firm and Brand Agency designed for consumer businesses living early in an S-curve. Some of their investments include Peloton, Harry’s and Warby Parker. Bullish just released their report “Bullish On Consumer: Operationalizing Demand-Side Themes for Better Outcome…
 
Our guest today is Cristina Nuñez, Co-founder and General Partner of True Beauty Ventures. Some of their investments include Maude, Crown Affair, and K18. Today’s episode focuses on how to invest and build a beauty and personal care brand. Without further ado, here’s Cristina. Some of the questions I ask her: Why start a fund only focused on beauty…
 
Our guest today is Alison Cayne, who is the founder of Haven’s Kitchen. Haven’s Kitchen is a cooking school and a sauce brand that creates fresh sauces in easy-squeezy, lightweight pouches. In this episode we discuss: Why she wanted to teach others how to cook Founding Haven’s Kitchen in NYC Why she decided to launch your own sauce line Her approac…
 
Our guest today is Chuck Newhall, who is one of the founders of New Enterprise Associates or also known as NEA. NEA is one the largest and most renowned venture capital firms in the world. The companies he financed have over $400 billion in revenues today. He’s also a Vietnam War veteran and earned many combat decorations including the purple heart…
 
Our guest today is Nick Moran, General Partner of New Stack Ventures. New Stack's mission is to invest in the Outsiders. Nick is also the host of The Full Ratchet. We discuss why he’s bearish about Web 3 short term, how he thinks about deploying capital in this current market and how he thinks about long-term sustainability of a company when he inv…
 
Thank you Oscar Adelman for the introduction to our guest today, Sita Chantramonklasri, Founding Partner at Siam Capital. Siam Capital is in search of innovation that betters people and the planet. We discuss how Sita got into investing, what it was like raising a fund for the first time, what investing in sustainability really means, and her under…
 
Our guest today is Clément Pointillart, Executive Director at Verlinvest. Verlinvest is an international, evergreen investment company with over €2bn assets under management backed by families who have together built some of the world’s largest consumer brands.Their portfolio includes Oatly, Who Gives a Crap, Vita Coco and Hint. Clement leads the V…
 
Our guest today is Jonathan Wolfson, who is a serial entrepreneur and founder of Brainiac Foods. Brainiac Foods produces brain-boosting snacks with the nutrients young minds need. We discuss his framework for founding a company and the origin story of Brainiac and what he thought was missing from the market and his approach to building product and …
 
Thank you Oksana Stowe for the introduction to our guest today, Susan Lin. Susan is a Partner at Felix Capital. Felix Capital is one of the premier consumer investors based in the UK. Some of their investments include Goop, Oatly, Peloton, Seller X. We discuss what consumer-driven means and how that’s even spilled over to B2B, difference when scali…
 
Our guest today is Ollie Forsyth, Global Community Manager and Investor at Antler. The global venture capital firm enabling and investing in the world's most exceptional people from the earliest stages. Ollie recently published a piece called “The New Creator Economy: A guide on Web3 creator platforms”. We focus our conversation on his learnings wh…
 
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